- [Neil] Wouldn't it be great
if you could just snap your fingers
and generate more backlinks, a way that was ethical,
that wasn't breaking Google's guidelines
in a way that your users would love
and they would want to link to you naturally
and it didn't require you to spend hundreds and hundreds
and hundreds of hours just to acquire
a handful of backlinks?
Well, there is.
Hi, everyone, I'm Neil Patel,
and today, I'm going to break down
how to generate 355 backlinks with just $29.
(bright music)
Before we get started,
make sure you subscribe to this channel,
and if you're on YouTube, click the alert notification.
Now, as a quick disclaimer,
I'm not encouraging you to buy links,
and what I'm about to show you isn't buying links.
I'm not telling you to give money in exchange for link,
and I would never recommend that.
Instead, I have a really creative approach
to generate links that doesn't break Google's guidelines.
If you look here, here's the neilpatel.com home page.
If you scroll down, what you'll notice is a tool section.
If I go to the tool section,
you'll notice that one of them is an A/B Testing Calculator.
People love calculators.
You can have calculators on anything,
weight loss, mortgage calculators.
There's literally a calculator
for every single industry out there.
Heck, you can be in the car industry,
car loan calculator, right?
It literally is never-ending with the calculators.
So if you scroll down,
you're probably wondering what is a A/B Testing Calculator.
When you're doing conversion optimization
and you have two different variations of your website,
which one converts better?
If you had 1,000 visitors to variation one
and a 1,000 visitors to variation two
and variation one had 90 conversions
and variation two had 120 conversions,
this calculator will tell you, "Hey, Neil,
"test B converts 34% better than test A."
And it tells you what level
of statistical significance it's at.
So long story short, this tells people
when they're doing conversion optimization
or it tells marketers which version
of their designs is converting better.
Now, this tool here,
if you go to neilpatel.com and /backlinks,
if I take this URL and I put it neilpatel.com/backlinks
and I go to the URL level,
I want to see how many people are linking to the URL,
not the domain, but more so the exact URL
and I click search,
it'll pull up how many people linked to that exact URL.
And that tool has 843 backlinks from 355 unique domains.
It doesn't really matter how many people linking to you.
You want more unique domains linking to you.
So how do you create one of these tools?
Well, you don't have to have a developer bone in your body.
You can just the term CodeCanyon as I did here.
And you can click on codecanyon.net, or you can go directly,
and you can type in anything, right?
It doesn't have to be a calculator,
but let's go after calculator.
So if I type in calculator,
you can end up finding a lot of tools.
There's 580 calculators out there,
Age calculator, Cost Calculator,
Cost Calculator for WordPress, Window Calculator,
Simple Price Calculator, WP Amortization Calculator.
You can literally find calculators
on almost anything out there, Numerology Calculator.
I don't even know what that is.
Pregnancy Calculator, Website Worth Calculator,
you can literally find calculators
on almost anything out there, and you can buy them.
Most of them cost less than 29 bucks,
and then you can pop it on your website
similar to how I did on neilpatel.com
because I'm not a coder,
and you can have a developer modify it if you want.
We had one of our developers modify it
and create something a little bit more custom
just because I wanted to blend it with my color schemes,
but you don't even have to do that.
And I didn't even promote this tool,
and I did this when my website wasn't that popular.
And over time, you'll just naturally get people linking
to it because it's a tool.
People love linking to tools.
And this is one simple strategy to leverage
to go and generate more backlinks.
Now, the more custom you get,
if I end up going to the Backlink Checker again,
and I also built Uber Suggest,
which is a free backlink, free,
not more just backlinks, but a keyword research SEO tool.
And if I want to see how many links I'm getting
to Uber Suggest,
this is the Uber Suggest page, neilpatel.com/ubersuggest,
this was more custom.
I'm loading up the results.
Let's see what it is because honestly,
I have no idea how many backlinks are pointing to that URL,
but I know it's a lot, and it's 17,671 unique domains
pointing to that URL.
That's the power of creating tools,
and it's much cheaper to do it.
I'm not saying buy links, right?
You don't want to pay someone saying,
"Hey, I'll give you money, and link to me,"
but you're spending money on content.
You're spending time.
You're spending time on development to create products,
and whatever version you're spending money on,
the time-wise, whether it's to create content
or to build tools, it has a much better ROI
than going out there and manually trying to hit people up
and say, "Hey, give me a link," and begging for it
because when you're creating value,
people will naturally want to link to you
versus if you're just begging them.
And it's super effective.
The A/B Testing Calculator,
if I look at my analytics, in the last seven days,
it's produced 5,651 page views, not bad.
All that traffic adds up,
and it can get roughly 1,000 views, pages a day,
whatever you want to end up calling it,
and it adds up over time.
So what I would recommend to you is go
and create calculators, tools.
If you can't create them, buy them
from places like CodeCanyon.
It doesn't cost a lot.
Pop them on your website.
You can use them with sites like CodeCanyon.
You just buy it. Plug it into your website.
It fits within WordPress.
They have a lot of stuff for WordPress.
And then boom, you're off into the races,
and you'll start generating
more natural backlinks over time.
You won't get them within a day or a month,
but if you fast forward a year, you'll be like,
"Hey, this calculator, this free tool
"that I got from CodeCanyon or any site
"or that a custom built is generating backlinks.
"This is great.
"It's boosting the overall domain authority
"of my whole site."
And as you release more of these,
you'll get more natural backlinks over time,
assuming the tools are good and people find value in them.
I recommend people do this,
whether you use CodeCanyon or another site to get the tools
or you build it yourself.
Just think about what can you give your audience
that they're going to love,
that's going to provide a ton of value,
that they'll naturally want to link to
instead of you going out there
and quote-unquote buying links.
So that's it.
If you enjoyed this, make sure you like it,
share it, tell other people about it,
subscribe to the channel.
If you need help building backlinks,
finding more creative ways and organic ways
that aren't breaking Google's guidelines,
check out my ad agency, as well, Neil Patel Digital.
Thanks for your time.