- Hey, everyone, it's Neil Patel,
and today I'm going to teach you
how to get millions of visitors like Quora.
(upbeat music)
Before we get started,
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and if you're on YouTube,
click the alert notification.
So if you don't know what Quora is,
it's a Q and A website.
Let's go to quora.com so just you can check it out,
and this site here pretty much breaks down
questions and answers that people have.
As you can see,
there's questions on literally everything.
Startups, why does Harry never fall in love with Hermione?
I'm not a big Harry Potter fan
so I probably butchered that name.
Will a Tesla on autopilot automatically pull over
if it's being followed by a police car
if the police siren is activated?
All these are questions that people are asking
and people answer them.
And if you look at Ubersuggest,
when you type in a URL into Ubersuggest,
so I typed in quora.com,
in the traffic analyzer report over here
it tells you how many organic keywords a website ranks for,
organic monthly traffic,
domain score, backlinks,
and it gives a variety of information
like keywords that a website ranks for,
their top pages and top keywords.
Now, if you go to top pages for Quora,
you'll see that they're all question related.
What are good ways to log out from Facebook?
What is the correct thank you or thank you,
or thanks you or thank you?
What is the delta S in chemistry
and what is the difference
between delta H and delta S?
Which is grammatically correct,
tomorrows or tomorrow?
Right, so these are all examples of questions
that people are typing in.
How many ounces in a gallon?
How many weeks in a year?
How many liters in a gallon?
How many cups in eight ounces?
What are the names of all of the dwarfs?
And within Ubersuggest you can just click the View All
and you'll be able to see all the keywords
that individual page ranks for,
and this will show you all the question related terms
that people are typing in.
And the reason I'm showing you this
is it'll help you come up
with more pages that are questioned related
for your website.
As you can see here,
these pages aren't popular on the social web
and that's okay.
They still get a ton of traffic.
Look at the social shares on most of these pages.
Very little.
This one has two Pinterest shares and that's it.
This one has a lot of shares,
but this is the Quora homepage.
But in the majority of them,
they don't really have too many shares.
This one, how many liters in a gallon,
just one Facebook share.
That's it.
It just shows you the power of questions.
And you can use this report to see
what similar questions people on Quora are searching for
and then go and create similar ones on your website
that are more in-depth, more thorough,
so that way you can do a better job.
Like, I can take that page,
click on it within top pages report,
and it'll break me down to the exact Quora page
that's getting all that traffic.
And the list goes on and on
and there are all the responses
and it really is that simple.
Now, here's the thing.
With your website you may be, like,
Neil, you know,
all these top pages that Quora's showing,
none of them are related to my industry.
Like, I'm in marketing.
Sure, I can talk about best ways to log out on Facebook,
talk about ways to integrate WhatsApp with a website,
and there's probably a few other ones
that I can use here that are related to marketing,
but you may not have the same luck as me.
So what I want you to do is
go back into the search bar in Ubersuggest
and type in keywords related to your industry.
So I may type in digital marketing
and it'll show me a overview report
of the search volume over time,
and you can see here
Ubersuggest gives you more suggestions.
You can see suggested keywords,
related keywords, question related keywords,
prepositions, comparisons,
so let's click on questions.
You can see a lot of different questions.
What digital marketing is,
is digital marketing important?
And these keywords, some of them get a lot of volume,
some of them don't.
And you can click view all keyword ideas,
and because I was on the questions tab on the main screen
it'll show me a bigger list of questions
that people are typing related to digital marketing.
Again, some get a lot of traffic, others don't,
but what you'll notice here is SEO difficulty
for most of these terms are pretty much green.
Green, the color means it's easy to rank for.
Quora gets a lot of traffic
because a lot of the terms they're going after
are easy to rank for because they're not really competing
with a lot of sites.
So what I want you to do is do this for many of the terms.
Like, I could also do this for affiliate marketing,
which is also my space,
then I'd click on the questions term
and it'll show me more keywords
that I could potentially go after to get traffic.
I could do the same thing for terms like
Facebook, just Facebook in general, right?
because people who visit my site are marketers,
and you know, when was Facebook founded?
How much is Facebook worth?
How many Facebook users or how many users Facebook has.
How Facebook started, you know,
can Facebook use my photos?
Why is Facebook bad?
How many employees do they have, all examples.
Some of these may be related to your industry,
some of them may not,
but it's the same thing.
You see a lot of these terms are green
because they're not that competitive,
but yet they have good search volume.
So if you follow this
and then start creating content around these topics,
and you can copy Quora's format on how they create content
around these questions,
you do something similar,
and you'll start getting a lot of traffic.
You'll have a lot of pages.
Each page may not get as much traffic as Quora,
but all these hundreds of pages will add up
and that's how you can get millions and millions
of visitors over time,
and specifically from Google.
These pages won't be popular on the social web,
but that's okay.
The strategy works like a charm
and that's why Quora is a huge, massive business.
Now, if you have any questions on this,
you can always leave a comment
and I'll do my best to help you out.
If you want help doing this strategy
and implementing it for your business,
you can also check out my ad agency, Neil Patel Digital.
And if you liked this video,
share it, subscribe to the channel,
tell other people about it.
Thank you for watching.