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SPEAKER: Geospatial insights can help
your organization realize a more prosperous and sustainable
future.
Want to see how?
Let's take a look at Google Earth Engine,
a powerful platform that makes uncovering
these valuable insights possible.
Earth Engine was launched over a decade ago
as a geospatial analytics platform
that takes planet scale data--
and I mean that literally and figuratively--
and couples it with the computing power
of Google's infrastructure.
Researchers, scientists, and developers
alike have been driving impact across sectors
by detecting and qualifying changes, mapping global trends,
and more.
Consider a research team who used Earth Engine to build
an innovative monitoring and alerting tool
to protect against illegal logging.
So how might that relate to your work?
Let's dig in.
We're excited to now provide limited commercial availability
of Earth Engine so data and geospatial professionals,
like you, can accelerate impact within your own business
and augment the impact-driven work being
done every day by the vibrant community of Earth Engine
users.
Here are three things for you to put
in your mental map for how Earth Engine can help you
on your team--
the data catalog, development flexibility,
and common business drivers.
First, the data.
Living up to Google's mission, that
is, to organize the world's information
and make it more accessible and useful,
we've cataloged over 50 petabytes
of analysis-ready data about the Earth's present, past,
and future.
This includes climate and weather data,
imagery from satellite platforms such as Landsat, Sentinel,
and MODIS, and other geophysical data,
like terrain and land cover maps in both raster and vector
formats.
Time series data stretches back over 40 years in some cases.
And on the other hand of the clock,
there are many real-time data sets too.
The increasing volume of satellite launches
with ever more sophisticated sensors
is helping fuel an explosion of fresh, high frequency Earth
observation data as well.
So that means more and more data becoming available,
along with the need for platforms
to be able to ingest, store, and process them efficiently.
Fortunately, this is something Google
and Earth Engine are equipped to handle at scale.
What that means is that users like
you get to focus on just the fun stuff--
geospatial analytics and data science.
Accessing the data in Earth Engine
is as simple as a few lines of code.
So bring your hypotheses, know the extent of your analysis
and time horizon, and you're ready to go.
Second, consider the flexibility of the development environment.
Earth Engine has a computational engine
that can handle the complexity and global scale
that thousands of PhDs, developers, and data scientists
throw at it every day.
There are several options for you to access and work
with the data that takes advantage of that computing
power.
You can connect to the Earth Engine service
through one of its APIs.
Client libraries for JavaScript and Python
translate complex geospatial analyses
into Earth Engine requests.
Or connect directly to Earth Engine servers
using the REST API.
Earth Engine also provides an interactive environment
with an online code editor, ideal for prototyping
and iteration.
More comfortable in Python?
Earth Engine also works in Python notebooks like Colab.
You can even run inference directly
from satellite images using Cloud AI
Platform from Earth Engine.
And the results are returned to you
as an image or set of features right in Earth Engine.
That's cool, right?
When you're ready to go global scale,
you can take advantage of Earth Engine's batch mode
to process petabytes of data within a massively parallelized
environment with zero configuration or server
management.
To create interactive experiences of your analyses
that can be securely shared with your users,
you can use Earth Engine apps with its library of UI
components and hosted platform.
Finally, there are a handful of common business drivers
that you or maybe someone else in your organization
are thinking about already.
Vexing questions, like how resilient
is my business to effects from climate change?
How or is my business compounding
economic and societal issues around deforestation
or pollution?
Or what else can I do to support our ESG reporting initiatives?
There are common themes we see across commercial applications.
One, for example, is using climate data
to understand risk or impacts to physical assets
like infrastructure or real estate holdings
across disparate geographies.
Beyond assessing risk, there are many other use cases
to spark your creativity too.
OK, we've covered a lot about Earth Engine,
and there's so much more for you to check out.
Head on over to our website where you can explore the data
catalog, read through a few case studies as inspiration,
and register your team's interest
in accessing Earth Engine during preview.
We can't wait to hear about the initiatives you all
will be driving, and the combined impact we can make
together with Google Earth Engine for creating prosperity,
resilience, and sustainability for your organization.
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