>>>
>>> WHEN
>>> WHEN IT COMES TO PERFORMANCES THE ONES WE
REMEMBER AND THE ONCE THAT WENT
ABOVE AND BEYOND, TECHNOLOGY
HAS CHANGED SO MUCH IN THE PAST
FEW YEARS.
FEW YEARS. HOLOGRAM, IN DREAM, ROY ORBISON
IN CONCERT.
IN CONCERT. IT WILL FEEL LIKE HE IS IN IN
CONCERT.
CONCERT.
CONCERT. HOW DOES THAT HAPPEN?
>> IF YOU LIKE TECHNOLOGY, ROY
ORBISON, HIS MUSIC, POP
ORCHESTRAS, ANY OF THOSE THINGS
OR ALL OF THOSE THINGS, THIS
SHOW IS A GOOD SHOW TO SEE.
ROY ORBISON WILL APPEAR LIVE ON
STAGE.
STAGE.
STAGE. HIS RECORDINGS ARE THE ONES
YOU'LL HEAR.
YOU'LL HEAR. >> IS THAT WHAT IT WILL LOOK
LIKE?
LIKE?
LIKE? >>
LIKE? >> YES.
>> YES.
>> YES. >> THERE HE IS STANDING THERE.
>> ABSOLUTELY.
>> ABSOLUTELY. HE INTERACTS WITH THE AUDIENCE
AND THE BAND.
WE CREATE THE ILLUSION.
AS THE THEATRICAL CONCERT
EXPERIENCE.
EXPERIENCE. IT IS FANTASTIC.
>> TAKE US BEHIND HOW THIS
WORKS.
WORKS.
WORKS. >>
WORKS. >> IN THE CASE OF ROY WE HAD TO
FIND SOMEONE WHO COULD PERFORM
AS ROY, IN TERMS OF PHYSICAL
SPACE.
SPACE.
SPACE. WE
SPACE. WE HAD TO REHEARSE THAT
INDIVIDUAL.
INDIVIDUAL. WE TOOK THE MASTER RECORDINGS
AND DIGITALLY ENHANCED THEM.
WE'LL KEEP PUT A LIVE ORCHESTRA
BEHIND IT.
BEHIND IT. THE HOLOGRAM HAD TO REHEARSE
FOR 12 WEEKS BUT WE HAD TO USE
STEAK TECHNIQUES TO MAKE HIM
LOOK AND PERFORM LIKE ROY.
>> WITH THIS TECHNOLOGY YOU CAN
BRING BACK ANYONE WHO HAS
PASSED ON AND BRING THEM BACK
TO LIFE.
TO LIFE.
TO LIFE. >> SORT OF.
>> WITH ROY ORBISON, WHY DID
YOU CHOSE HIM?
>> ICONIC ARTIST.
THINK ABOUT EVERY MOVIE, FILM
OR ARTIST THAT COVERED HIM.
HE HAD A NEW ALBUM COME OUT
LAST YEAR.
LAST YEAR. HE HAD A GRAMMY HONOR LAST YEAR
AT THE MUSEUM.
HE WAS INDUCTED IN THE AUSTIN
CITY LIMITS HALL OF FAME LAST
YEAR.
YEAR.
YEAR. A
YEAR. A LOT OF THINGS WENT ON WITH
ROY THAT MADE HIM RELEVANT.
>> A LOT OF US REMEMBER WHEN
NATALIE COLE SANG WITH HER DAD.
IT WAS THE FILM OF HIM SINGING
IT WITH HER.
WITH THIS TECHNOLOGY, YOU CAN
LITERALLY PUT DUETS TOGETHER --
EVEN OPPOSING FORCES -- YOU CAN
PUT THEM TOGETHER IN DIFFERENT
WAYS.
WAYS.
WAYS. >>
WAYS. >> YOU CAN COMBINE THINGS THAT
NEVER EXISTED.
NEVER EXISTED. YOU CAN HAVE AMY WINEHOUSE
PERFORM WITH ARETHA FRANKLIN.
>> ELVIS COULD WALK BACK IN THE
BUILDING.
BUILDING.
BUILDING. >> ELVIS HAS PERMANENTLY NEVER
LEFT THE BUILDING.
>> EVEN WHEN YOU GO TO MUSEUMS
AND SEE PEOPLE COME TO LIFE
THERE.
THERE.
THERE. >>
THERE. >> RIGHT.
>> RIGHT.
>> RIGHT. THIS TECHNOLOGY IS SO
EXTRAORDINARY.
EXTRAORDINARY. IT IS A COMBINATION OF LIVE
PERFORMANCES AND HOLOGRAPHIC
TECHNOLOGY AND MIXED REALITY.
AS THE CINEMATIC TECHNIQUE.
WE CAN CREATE ALL SORTS OF
CINEMATIC SPECIAL EFFECTS ON
STAGE WHILE THE HOLOGRAM IS
GOING.
GOING.
GOING. WE
GOING. WE CAN DO THIS IN MUSEUMS.
WE ARE DOING SOMETHING NOW WITH
DINASOURS THAT WILL BE OUT
SOON.
SOON.
SOON. WE
SOON. WE ARE HOPING ROY WILL PERFORM
AT THE COUNTRY MUSIC HALL OF
FAME OR THE GRAMMY MUSEUM.
WE CAN DO THIS IN SMALL SPACES
OR BIG SPACES.
>> IT IS COOL.
THE POSSIBILITIES ARE ENDLESS.
EVEN LOOKING AT THE STARS
PEOPLE WOULD LOVE TO SEE BUT
THEY DO A CONCERT ONCE-IN-A-
LIFETIME AND TICKETS SELL OUT.
YOU CAN DO THE HOLOGRAM
CONCERTS, IN A SENSE.
>> YES.
>> YES.
>> YES. THERE ARE A LOT OF INTERESTING
APPLICATIONS.
APPLICATIONS. THE QUESTION IS WOULD PEOPLE
WANT TO SEE YOU IN PERSON OR
SEE YOU AS A HOLOGRAM ON THE
STAGE?
STAGE?
STAGE? I
STAGE? I THINK WE WOULD ALL LOVE TO
SEE IN PERSON.
>> IF YOU DIDN'T GET TICKETS TO
THE TRUMP RALLY, THERE YOU GO.
IT IS COOL.
YOU CAN GET CREATIVE WITH THIS
AS YOU HAVE WITH THIS
TECHNOLOGY.
TECHNOLOGY. THANK YOU VERY MUCH FOR LETTING
US KNOW ABOUT THIS HERE.
YOU CAN CATCH IN DREAMS, ROY
ORBISON HOLOGRAM TOUR 8:00 P.M.
OCTOBER 26 AT SMART FINANCIAL
CENTER.
CENTER.
CENTER. FOR