WOULD
WOULD GET
WOULD GET IN A DEPARTMENT STORE THAT
ARE $80 FOR ONE THAT
YOU'RE GETTING TWO THERE
ARE $44.99.
ARE $44.99. WE'RE LAUNCHING WITH
MAIDEN FORM THAT'S A
NATIONAL BRAND MAKING
BRAS FOR WOMEN FOR
DECADES.
DECADES.
DECADES. ITEM NUMBER IS 720-935.
IT IS A TWO PACK.
LET ME GO THROUGH THE
COLORS TO START OUT SO
YOU CAN START ORDERING.
MAIDEN FORM FANS AND
SEEING THE PRICE AND
YOU'RE LIKE I GOT TO GO,
I GOT TO GET THIS.
BLACK AND NUDE.
THAT, YOU CAN'T GO WRONG
WITH A BLACK AND SET.
THIS IS WHITE AND SAND
SHELL.
SHELL.
SHELL. THIS IS A SOFT BLUSH
PINK COLOR.
PINK COLOR. VERY LIMITED.
VERY LIMITED. WE'RE LOSING SIZES IN
THE NAVY CINNAMON BUTTER
AND THE SEXY MOCHA COLOR
AND THE NAVY WE'RE
CALLING NAVY ECLIPSE.
THEN OF COURSE NUDE.
IF YOU JUST WANT NUDE,
YOU WANT TO GET TWO
NUDES.
NUDES.
NUDES. THIS IS LIKE THE
MAJORITY OF MY BRA
WARDROBE, HERE YOU GO.
UNDERWIRE WITH
UNDERWIRE WITH ADJUSTABLE PACK.
ADJUSTABLE PACK. I'LL INTRODUCE THE
SPECIAL GUEST.
SPECIAL GUEST. HER NAME IS CARRIE FEANY
AND SHE'S WORKED WITH
MAIDEN FORM FOR MANY
YEARS AND SHE'LL TEACH
US ALL ABOUT IT.
WELCOME TO THE SHOW,
CARRIE.
CARRIE.
CARRIE. >> GUEST: THANK YOU.
I'M SO HAPPY TO BE HERE
AND WE'RE CELEBRATING IN
MY KITCHEN, HAPPY
BIRTHDAY, HSN.
BIRTHDAY, HSN. HAPPY BIRTHDAY.
HAPPY BIRTHDAY. THIS IS A FUN DAY TO BE
HERE.
HERE.
HERE. >>
HERE. >> HOST: THAT'S A
PERFECT LOCATION TO TALK
ABOUT BRAS IS THE
KITCHEN.
KITCHEN.
KITCHEN. I KNOW IF YOU CLICK ON
HSN.COM WHERE THE SIZE
IS, THERE'S A FIT GUIDE
ON THE PAGE WHERE THIS
IS THAT YOU CAN LEARN
HOW TO DO IT.
BUT WE'RE ALSO GOING TO
DO IT LIVE IN THE SHOW
RIGHT NOW.
RIGHT NOW. HERE'S THE SIZES FROM
THE 32-INCH TO THE 40-
INCH.
INCH.
INCH. THAT'S THE MEASUREMENT
AROUND YOUR RIB CAGE TO
THE CUP SIZE FROM B TO
DD AS THE BRAND GOES ON,
WE'LL BE GETTING MORE OF
A BIGGER SIZE RANGE.
I KNOW THAT ALL OF US
AREN'T ALL THOSE SIZES,
BUT WE'LL BE EXPANDING
OUR SIZE ASSORTMENT HERE
IN THE FUTURE.
CARRIE, HOW DO I MEASURE
WHAT SIZE BRA I AM IN
MAIDEN FORM?
MAIDEN FORM? >> GUEST: GREAT
QUESTION.
QUESTION.
QUESTION. IT'S IMPORTANT TO HAVE
THE RIGHT FIT AND GLAD
I'M DOING THIS.
YOU'LL GRAB YOUR HANDY
TAPE MEASURE AND YOU'LL
FIRST MEASURE IN INCHES
AROUND THE TOP OF THE
BUST.
BUST.
BUST. IT'S EASIER IF IT'S
AROUND THE WIDEST PART
OF YOUR BUST RIGHT HERE
AND SHE IS A 33.
SO WHAT YOU'LL DO -- I'M
SORRY.
SORRY.
SORRY. THAT WAS NOT RIGHT.
SHE IS A 35.
SO YOU'RE GOING TO TAKE
THE WIDEST PART AND THEN
YOU'RE GOING TO SUBTRACT
THE BAND.
THE BAND.
THE BAND. WHATEVER THAT NUMBER IS,
SO THAT'S ONE INCH WE
HAVE LEFTOVER, THAT'S AN
A CUP.
A CUP.
A CUP. IF
A CUP. IF IT'S TWO INCHES, IT'S
A B CUP.
A B CUP.
A B CUP. THREE IS A C, FOUR IS A
D, AND FIVER IS A DD.
IT'S ON THAT SIZE CHART
ON HSN.COM SO IF YOU GET
CONFUSED, PULL OUT YOUR
CALCULATOR AND GO TO
THAT CHART AND FIGURE IT
OUT.
OUT.
OUT. HERE'S THE SIZE CHART.
GO TO HSN.COM FOR EACH
ITEM AND CLICK AND THIS
WILL OPEN UP AND ALREADY
RIGHT AWAY, CARRIE, I'VE
LEARNED SOMETHING FROM
THE PRESENTATION.
THE PRESENTATION. I THOUGHT YOU MEASURED
THE BAND SIZE RIGHT HERE
LIKE I'M GOING TO SHOW
YOU.
YOU.
YOU. I
YOU. I THOUGHT YOU MEASURED
IT HERE BUT YOU DON'T.
UP HERE.
UP HERE.
UP HERE. >> GUEST: NO, WE'RE
GOING UP.
GOING UP.
GOING UP. >> HOST: I DID NOT KNOW
THAT.
THAT.
THAT. >>
THAT. >> GUEST: SHE'S GOT A 34
HERE AND 35 IN THE
WIDEST PART SO YOU TAKE
35 MINUS 34 AND IT'S ONE
SO THAT'S A 34A.
>> WE'VE GOT MODELS ON
THE RUNWAY AND I LIKE IT
UNDERWIRE FOR ME AND
GIVES ME A LOT MORE
SUPPORT.
SUPPORT.
SUPPORT. THERE'S OUR MODEL
WEARING IT AND THIS IS
WHAT REALLY MATTERS IS
HOW GREAT IT LOOKS UNDER
YOUR DRESS AND HOW
SMOOTH THAT IS.
SHE'S GETTING SUPPORT,
SHE'S GETTING UPLIFT AND
SHE'S ALSO -- YOU'RE NOT
SEEING ANYTHING ON THIS
BRA.
BRA.
BRA. THIS
BRA. THIS BRA IS SO GREAT AND
THIS IS CALLED A DEMI
CUP; RIGHT?
CUP; RIGHT? >> THIS IS AN ULTIMATE
NO SHOW BRA AS YOU
EXPLAINED.
EXPLAINED. IT GLIDES UNDER CLOTHES
AND SITS SO NICELY THAT
YOU REALLY GOES AWAY.
I'M WEARING IT UNDER A
SILKY TOP RIGHT NOW.
YOU CAN SEE IT IS
DEFINITELY THE LEAST
FORGIVING TYPE OF FABRIC
THERE IS.
THERE IS.
THERE IS. >> GUEST: IT EXTENDS
INTO THE WING AND IT'LL
BE COMFORTABLE.
BE COMFORTABLE. WE'VE GOT FULLY
ADJUSTABLE STRAPS, WHICH
I LOVE AND SOMETIMES WE
GET THE BRA HOME AND WE
MEASURED RIGHT BUT IT'S
NOT FITTING YOUR BODY.
YOU MIGHT BE TALL OR
SHORT AND WE CAN
CUSTOMIZE IT WITH THE
FULL ADJUSTABILITY AND
THE BEST PART, YOU CAN
CRISSCROSS THE STRAPS
AND WEAR UNDER A HALTER
AND RACER BACK AND T-
SHIRTS AND EVEN MORE
SHIRTS WITH MY STRAPS
NOT FALLING DOWN.
IF YOU HAVE AN ISSUE
WITH STRAPS FALLING
DOWN, CRISSCROSS THE
BACK AND IT'S A BETTER
WAY TO MANAGE THAT TIME
>> HOST: THIS IS OUR
MODEL, ERIN.
MODEL, ERIN. DO YOU KNOW WHAT SIZE
YOU'RE WEARING?
YOU'RE WEARING? EREEN IS WEARING A 34C.
THAT LOOKS LIKE A
PERFECT FIT.
PERFECT FIT. WHEN YOU SAY IT'S A
DEMI.
DEMI.
DEMI. WHAT'S THE DIFFERENCE
BETWEEN A FULL COVERAGE
BRA AND THIS BRA?
>> GUEST: THE AMOUNT OF
CUP COVERAGE ON YOUR
BUST AND THIS CUP
COVERAGE IS A LITTLE BIT
SHORTER AND YOU CAN SAY
A FULL COVERAGE.
FULL COVERAGE WILL GIVE
YOU MORE COVERAGE OF
THIS WEIGHT INTO THE
NECKLINE.
NECKLINE.
NECKLINE. WE MADE THIS DEMI AND
WE'VE GIVEN YOU A SWOOP
LINE AND MORE REVEALING
COVERAGE AND COMES UP A
BIT HIGHER AND MORE.
>> HOST: IF YOU'RE
WEARING A V NECK OR
SCOOP NECK, DON'T HAVE
TO WORRY ABOUT MOVING
AND HAVING YOUR BRA SHOW
WITH THIS PARTICULAR
STYLE.
STYLE.
STYLE. IN
STYLE. IN THE FIRST EVEN
MINUTES OF OUR SHOW
CHANGED THE WORLD FOR
ME.
ME.
ME. I
ME. I WILL SAY THAT, YOU
KNOW, ESPECIALLY AS I
GET OLDER LIKE YOUR BODY
SHAPE CHANGES AND YOU
NEED MORE SUPPORT, I
LIKE THAT THIS BRA
DOESN'T SHOW AND IT ALSO
-- THE CUP DOESN'T ADD
-- IT DOESN'T ADD, YOU
KNOW, MORE TO YOUR BUST
LINE.
LINE.
LINE. THERE'S A STORE AT THE
MALL LOOK HOW SLIM THAT
IS BUT IT'S GOT MODESTY
AND THE TEMPERATURE IN
THE ROOM, NO ONE WILL
KNOW YOUR REACTION TO
IT.
IT.
IT. IT'S
IT. IT'S FREEZING IN THE
STUDIO AND IT'S GOT ALL
THE MODESTY BUT DOESN'T
ADD ANY OF THE WEIGHT
AND IT'S THE SMOOTHEST
OF SMOOTH T-SHIRT BRA
AND I HAVE TO GET THIS
BRA.
BRA.
BRA. IT'S
BRA. IT'S GOING TO BE THE
WORKHORSE IN YOUR
WARDROBE BUT IT'S A
SMART DEAL AND NOT THE
USUAL PRICE OF MAIDEN
FORM.
FORM.
FORM. MAIDEN FORM IS A HIGH
END DEPARTMENT STORE
BRAND THAT WE HAVE A
RELATIONSHIP WITH AND
WE'RE DOING SOME
SPECIALS TODAY SO YOU'RE
GETTING TWO BRAS.
EACH BRA, $22.50.
$22.50 FOR A MAIDEN FORM
UNDERWIRE BRA.
UNDERWIRE BRA. THAT IS NOT WHAT YOU'RE
GOING TO SEE OUT IN THE
WORLD AND ALSO NO ONE IS
GOING TO GO TO A
DEPARTMENT STORE AND
CHANGE YOUR CLOTHES WITH
EVERYTHING THAT'S GOING
ON IN THE WORLD BUT EVEN
rBEFORE THAT, IT WAS
LITERALLY THE MOST
UNCOMFORTABLE MOMENT IN
A WOMAN'S LIFE IS
SHOPPING FOR A BRA IN
PUBLIC.
PUBLIC.
PUBLIC. I
PUBLIC. I LOVE THAT.
I LOVE THAT WE ARE
SENDING THESE BRAS INTO
THE PRIVACY OF YOUR OWN
HOME AND PUT IT ON AND
TRY IT ON WITH
EVERYTHING YOU HAVE AND
HERE'S THE
HERE'S THE CONVERTIBILITY.
CONVERTIBILITY. THE OPEN NECK AND SMART
ZONE AND TALK ABOUT THE
FEATURES WITH ME.
>> GUEST: I HAVE TO TALK
ABOUT THE SMART ZONE
CUPS AND IT'S PROPRIOR
TEAR TO MAIDEN FORM AND
INSIDE EACH CUP, IT'S
HARD TO SEE IN SKYPE BUT
THERE'S A LITTLE RIDGE
UNDER HERE.
UNDER HERE. IT MIGHT BE NOT BE IN
THE SAME PLACE BUT IN
THIS BRA, IT'S
UNDERNEATH AND HOLDS IN
PLACE AND KEEPS YOU
CONFINED AND YOU'RE NOT
FALLING OUT OF IT, AND
IT REALLY KEEPS THE
INTEGRITY OF THE STRETCH
THROUGHOUT THE DAY SO
WHEN YOU GET HOME AT THE
END OF THE DAY, YOUR
CUPS ARE NOT ALL
STRETCHED OUT AND
FEELING WEIRD.
FEELING WEIRD. YOU FEEL REALLY
CONTAINED AND REALLY
JUST HELD IN PLACE
NICELY.
NICELY.
NICELY. THAT'S A REALLY
IMPORTANT TECHNOLOGY.
IMPORTANT TECHNOLOGY. >> HOST: BLACK AND NUDE
BY THE WAY, THAT COLOR
COMBINATION IS THE MOST
POPULAR FOLLOWED BY THE
NAVY ECLIPSE AND THEN
THE CINNAMON BUTTER.
THAT VERY, VERY POPULAR
AS WELL.
AS WELL.
AS WELL. I HAVE A QUESTION ABOUT
WEARING THIS KIND OF
BRA.
BRA.
BRA. DO
BRA. DO I
BRA. DO I REST IT AFTER A
DAY?
DAY?
DAY? CAN
DAY? CAN YOU WEAR THEM TWO
DAYS IN A ROW?
WHAT IS THE RULES ABOUT
THAT?
THAT?
THAT? >>
THAT? >> GUEST: YOU ABSOLUTELY
CAN WEAR THESE TWO DAYS
IN A ROW BECAUSE WE'RE
MAIDEN FORM AND PUT ALL
THIS AMAZING INNOVATIVE
TECHNOLOGY INTO THE BRA.
THAT'S WHY WE HAVE OUR
SMART ZONE TECHNOLOGY IN
THE CUP AND WHY WE HAVE
THIS SUPER HIGH GAUGE
LUXURIOUS FABRIC.
LUXURIOUS FABRIC. IT REALLY HAS A LOT OF
RECOVERY.
RECOVERY.
RECOVERY. AGAIN, YOU PROBABLY
DON'T KNOW THIS BUT HIGH
GAUGE FABRIC IS USUALLY
RESERVED FOR VERY
LUXURIOUS HIGH END BRAS
AND THEHIGHER THE
GAUGE, THE FINER THE
KNIT.
KNIT.
KNIT. THAT GIVES YOU AN IDEA
OF WHAT IT FEELS LIKE.
WE'VE COVERED THE
ELASTOTICK SO IT WON'T
TOUCH YOUR SKIN SO WE'VE
ALL BEEN THERE WITH THE
DIGGING AND RED MARKS AT
THE END OF THE DAY.
THIS WON'T DO THAT TO
YOU.
YOU.
YOU. TO
YOU. TO ANSWER YOUR QUESTION.
WEAR THIS EVERY DAY AND
YOU DON'T NEED TO LET IT
REST.
REST.
REST. >>
REST. >> HOST: OKAY.
ANOTHER THING I LEARNED
ABOUT YOUR BRAS TODAY.
I'M FEELING THE QUALITY
OF THE MATERIAL AND
YOU'RE RIGHT.
YOU'RE RIGHT. THIS FEELS LIKE AN $80
TO $350 BRA AND THIS
KIND OF MATERIAL
STRETCHING AND SO SUPER
SOFT AND IT DOESN'T DIG
IN AND KIND OF LIKE
INVISIBLE.
INVISIBLE. SEE ON EITHER SIDE, IT'S
GOT THAT KIND OF
INVISIBILITY WHEN YOU'VE
GOT YOUR T-SHIRT VER IT
AND IT'S GOT THE FORM
FITTING DRESS THAT KENYA
WAS WEARING, THIS IS
LIKE THE PERFECT BRA AND
GETTING TWO OF THE
PERFECT BRAS $$22.50.
YOUR FLEX PAY IS $15 AND
THIS IS LIKE THE BEST
PART THAT WE MAIL TO
YOUR HOUSE AND YOU TRY
IT ON AND IF YOU DON'T
LOVE IT, YOU PUT IT BACK
IN THE PACKAGE AND PUT
THAT STICKER BACK ON AND
TAKE IT BACK AND WE'LL
EXCHANGE IT FOR A
DIFFERENT SIZE,
DIFFERENT SIZE, DIFFERENT COLOR, BUT GET
THE RIGHT SIZE THE FIRST
TIME BY FOLLOWING THE
INSTRUCTIONS THAT CARRIE
GAVE YOU AND WE'LL BE
DOING THAT, TELLING YOU
ABOUT HOW TO MEASURE.
WE'RE GOING TO DO THAT
TWO MORE TIMES DURING
THIS HOUR.
THIS HOUR. WE'LL DO IT OVER AND
OVER.
OVER.
OVER. I
OVER. I KNOW PEOPLE TUNE IN
AND OUT.
AND OUT.
AND OUT. LET ME GO THROUGH THE
COLOR CHOICES, BLACK AND
NUDE, MOST POPULAR WHITE
AND SAND SHELL AND
PRETTY BALLET PINK AND
WE HAVE NAVY ECLIPSE AND
THIS IS CALLED CINNAMON
BUTTER AND YOU CAN GET
TWO NUDES.
TWO NUDES. SO, AGAIN, THIS WILL BE
THE WORKHORSE IN YOUR
WARDROBE.
WARDROBE.
WARDROBE. YOU WON'T WANT TO WEAR
ANYTHING ELSE.
ANYTHING ELSE. NUDE IS IMPORTANT.
>> GUEST: I WANT TO SAY
ONE MORE THING, THE TWO
PACK IS EXCLUSIVE TO
HSN.
HSN.
HSN. YOU
HSN. YOU CAN'T GET THIS TWO
PACK ANYWHERE ELSE.
VERY SPECIAL DEAL.
HAPPY BIRTHDAY.
HAPPY BIRTHDAY. >> HOST: BUYING A BRA IS
LIKE ALWAYS SO EXPENSIVE
ANYWAY.
ANYWAY.
ANYWAY. I
ANYWAY. I LOVE HOW AFFORDABLE IT
IS.
IS.
IS. WE
IS. WE HAVE MORE BIG
BIRTHDAY DEALS ON
HSN.COM BIG DEALS AND
CHECK OUT EVERYTHING
LIKE THE SHOES THAT I'M
WEARING THAT ARE A
TODAY'S SPECIAL AND ALSO
WE HAVE ELECTRONIC ITEMS
FOR YOUR HOME OFFICE AND
MORE AND THAT'S ON
HSN.COM.