In this video I will show you my website’s redesign, that is, how I went from having
a professionally designed website, to one that I created myself with Wix.
Hey everyone.
I am Marina Lotaif from yestotech.com and I help entrepreneurs and small business owners
just like you create a website from scratch.
How did I get started?
You may or may not know this, but I own a travel agency with my dad in Brazil.
A bit over two years ago, the company's website was outdated.
It did not work for the company or our clients.
Worst of all, I did not have control over the design and what was published.
The website was just sitting there in cyberspace and no one really paid attention to it.
That is when I set off on a mission to change the website, and create one myself with Wix,
a do-it-yourself, easy-to-use website creation platform.
So what exactly did I do?
Let’s check out the current website, that has been in place for around a year and a
half, and the 5 main things that have been changed.
1.
First of all, and most importantly, I can make changes to the website whenever I please
and when inspiration strikes.
I pay a one-time yearly fee of just $150 and can add or remove text, images, links, buttons,
and more, whenever I want.
Just so you have a point of comparison, with Wix, I reduced website design costs by over
80%,
2.
It has a streamlined and modern appearance.
Having tons of different links in the navigation bar is way too much, and makes the user experience
overwhelming and exhausting.
I prioritized the most important bits of information, and put them front and center, along with
the logo.
The simpler, the better.
3.
It has a tagline.
I have written an entire blog post about the importance of having a tagline on your homepage,
which I will be linking to in the description box below this video for you to check out.
A tagline shows your site’s visitors in 5 seconds or less whether or not they are
in the right place.
How?
By telling them who you are and what you do.
That way, they know whether to stay or run.
4.
It connects to social media and an e-mail marketing platform.
The purpose of this website is to establish me as an expert in my field, rather than exponentially
build my e-mail list (though that is important as well).
Even so, there are e-mail opt-in forms and links to my company’s social media accounts
to keep the conversation going even after a visitor leaves the site.
5.
It has a clear path for people to follow.
Right from the homepage, it is easy to find exactly what you are looking for.
Also, certain pages connect to others, to build upon the last bit of information you
received.
For instance, after you finish reading the ‘about us’ page, you are prompted to see
‘our services’ if you want to learn more about what we do.
As I mentioned, I used Wix as my website creation platform, and have had huge success using
it.
With the knowledge I compiled to create this website, I then created Yes To Tech’s website
in just an afternoon!
Talk about learning a skill that you can use again and again!
If you plan on doing a website redesign, or retiring your professional designer’s services,
but have no idea where to start, I have the resource just for you.
I created a Website Redesign Worksheet with action items and questions you should be asking
yourself before and during a redesign.
You can download your free copy of the Website Redesign Worksheet by clicking the link in
the description box below this video.
Now I want to hear from you.
Is your website in need of a redesign?
If so, what can you simplify and change to make your site’s purpose front and center?
Make sure to leave your comment below.
And don’t forget to download your free Website Redesign Worksheet to help you redesign your
website with ease.
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button below so I know you enjoy watching content like this.
I’ll see you in the next one!