- My next guests are all about bringing joy
to an often overlooked part of fashion, socks.
Not overlooked by me 'cause I love socks.
Not only do they make fun, colorful designs
for kids and grownups, they have a whole line of socks
just to support important charities,
from Are You Kidding Socks,
let's welcome 13 year old Sebastian, the CEO
and 15 year old Brandon the Director of Sales.
Give it up.
(audience clapping)
All right, well, Sebastian, I'm gonna start with you
because this all started because you were obsessed
with socks as a little kid, right?
- Yeah, when I was about five years old,
I always had this obsession for cool, funky, and high socks
and when I was in preschool,
I used to go around all my classes
and just do a sock mini fashion show,
and when I entered kindergarten,
we were only allowed to wear black and white socks,
and that bummed me out.
But that didn't stop me because after school,
I would hide the cool socks in my bag
and then put them on when my mom picked me up.
- Oh my gosh. - And my mom--
- I just had, wait I just had a visual of you just walking
into preschool just being like, "Did you see these?
"Did you see these?" like, just like hiking up your pants.
That's awesome.
My kids love socks too.
So keep going, tell us more.
- And then my mom saw the passion that I had for socks,
and then she was like,
"Hey, why don't you start your own sock company?"
And I rent a table, got my crayons, papers, and anything
to design socks with and that's how we started our business.
- I love that.
Brandon, how did you get this off the ground?
- I came into the business, how I did that,
Sebastian, when he sold socks
with my mom for the first time ever, he was six years old.
He was a bit shy,
and he didn't really know how to talk to you all the time,
so my mom, knowing that I loved to talk to people,
called my dad and "Hey, why don't you send Brandon here?
"You know he likes to talk to people."
And that's exactly what I did.
I talked to people and I sold some socks.
- That's amazing, well, I'm telling you,
I'm here to say Sebastian has come out of the shyness,
and I have to tell you,
a couple members of my band Y'all are wearing
Are You Kidding socks.
Can you show those off?
(crowd cheering)
Get it.
This is a nice, I like this guys,
even they're still musical.
Even with, Jesse wasn't wearing a shoe she could show you.
She's wearing boots.
You can use them as sand mittens too.
It looks really good.
They smell good. (laughing)
Can you tell us about those designs?
I love how fun they are and how colorful they are.
- Most of them were the charity socks.
You had the autism, the breast cancer, the JDRF,
the Amigos for Kids, and all of those we designed the socks,
and some of those, some patients actually designed
the sock for the charity,
and they designed the sock for them and we made it,
and we designed this, they designed the sock, I'm sorry.
And we sold the socks,
and then we made over $300,000 in charitable contributions.
- That's amazing.
Look how young you are making those big waves.
That's so cool.
And you both say that giving back
is a huge part of what you do, right?
That's important?
- Yes, because all of our charity socks,
we donate to them because it makes us feel so good
about ourselves.
We're helping those who are struggling
way more than we are.
And as I said,
we donated over $300,000 in charitable contributions.
And we also went to a shelter
after hurricane Irma hit Miami.
We donated 5000 pairs of socks to those in the shelters.
We actually went to the shelter,
and we donated over 5000 pairs of socks to Texas
when hurricane Harvey hit.
And we just recently donated another 5000 pairs of socks
to Texas because of the snow storm.
And you need something to protect your feet,
and socks is the perfect thing.
- [Kelly] Absolutely.
- Yeah, we just love giving back to those who are in need.
And because we also know that there's so many people
out here suffering, especially now with COVID-19,
all these things from around the world
that people are suffering and it's not good.
Just thinking about them, it makes you feel like,
wow, what could I be doing right now to help those?
So that's exactly what we're doing.
We're taking initiative, putting our songs out there
and trying our best to sell socks because the more we sell,
the more we can donate and give back.
Everyone, just buy some socks.
They're nice, they're cool.
You get socks.
It's a win-win.
We get to donate money to those who are in need.
And you got some nice socks.
- I like that pitch.
That was nice.
(indistinct)
Say it again.
It cut off.
- They call me the Director of Sales for a reason.
(laughing)
Love you.
I am so glad I asked you to repeat that.
I love you so much.