- Are you working on a nonfiction book?
If you are, then you're in for some big surprises.
If you don't like surprises, or you just want a hint
as to what might be in store for you,
then this video is for you.
(light music)
Hi there, I'm Julie, the Book Broad from Book Launchers.
We're your professional self-publishing team
helping you write, publish, and promote a nonfiction book
that will help you have a huge impact on your readers.
And done right, will help you grow your brand,
build your business, and make you money.
The best part?
You, yes you keep all rights and royalties.
Writing a book is a journey,
especially if you've never written one before.
And on that journey,
there are some big and little surprises.
(laughs)
I'm gonna let you know what surprises you may encounter
on your author journey.
Surprise one is that you may start one book
and finish another.
You might start writing the book
that you feel like you should write,
whether for your business or some other reason.
And in the middle of doing that
you realize, or possibly uncover
the book that you really, really wanna write.
It can feel frustrating to have written a bunch of stuff
that doesn't actually get used,
but sometimes that's just the process
you have to go to clear the way
to write the really great book that you are meant to write.
Surprise number two, writing a great book
takes longer than you think it will,
and most certainly it takes longer than you want it to take.
Sure, there are authors
who can hammer out a book every 30 days,
but there are also sprinters
that can do a sub four minute mile.
That's not me, and heck that's not the majority of people.
So it's not common for people to write a great book
every 30 or 60 days,
it's very common for book writing
to take six months to a year,
and then editing to take another four to six months.
Some people take two years to write a book.
It's a process,
and if you don't care about writing something great
it might be a lot faster than you expect.
But if you're writing a book to have an impact,
make a profit, and ultimately be something you're proud of,
expect it to be a journey.
Surprise number three, writing a book has benefits
before you even launch it.
Check out the video on the reasons to write a book
besides money, 'cause there are some good ones.
But before you even launch
this is one you probably haven't thought of,
you'll gain clarity of message.
Writing a book helps you gain clarity
around your selling points.
Through the work it takes
to explain what you do, share stories,
and ultimately convey your beliefs clearly in a book,
you'll find that you're now learning
how to communicate more clearly,
and that will take place when you're doing talks,
and podcasts, and videos,
and even in your marketing materials.
A book is hard work because you do deep thinking work,
and that thinking work is massively valuable.
And most people find they benefit
from that work in their business and life
long before that book ever comes out.
Surprise four, there will be a point in your author journey
where you don't like, maybe you even hate your book.
This is separate from the roller coaster of emotions
you'll feel while you write your book.
Now, this feeling is pure
I never wanna see your face kind of dislike (laughs).
that's how you know you're doing it right.
You have worked so much on your book you no longer like it
and you're tired of it
and you certainly don't want to read it ever, ever again.
(laughs)
It may surprise you when this happens
and you may question whether you should launch this book
but this feeling will pass.
And if you've put in the effort,
you may even read your book a year later
and be pleasantly delighted at how much you love your book.
Surprise five, you will feel
a huge sense of achievement for years.
A book is a big deal,
I equate it to getting a degree in many respects.
If you do it well, you put all your effort in,
and you invest in creating something of high value,
you will always be proud of your book.
Some people have said to me
that it's not a big deal to write a book anymore
because all their friends have written a book,
but that is just the circle of friends
that that particular person has.
In the normal population,
less than 1% have authored a book.
So getting a book out there is a big deal.
Surprise six, you are the expert.
Of course, you wrote the book to build your expertise
and become known as the expert,
but the first time somebody says,
"All right as the expert on the subject,
let's hear what you think,"
you might feel a little thrown off guard.
But as I've said before,
when you write the book on the subject,
you do become the expert and it's respected by many
more than a degree on the subject.
So be ready, because you're about to be the expert.
Surprise seven, you're going to uncover
who your true supporters are, it's true.
A little sad sometimes,
but you will be surprised at who becomes a major supporter,
and you'll be disappointed by who doesn't.
Close friends I thought I could count on
barely acknowledged that my books came out,
whereas I had some acquaintance that I didn't expect
that became major supporters
buying my books, sharing about them,
showing up to book signings, and buying even more copies.
Expect to be surprised and delighted
by who your real supporters are,
and know that having people who don't support you is normal.
Did I miss any surprises?
Let's chat about it in the comments below
and on your way to comment, smash that thumbs up button.
Go ahead, try it, it feels so good.
And when you comment the day a video is released,
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We have new videos every Tuesday and Friday,
make sure you catch everyone one
by subscribing to the channel,
and turning those notifications on.
You know what?
You've been a delight to spend time with.
Do you wanna keep hanging out?
Great, this video right here
is on the seven reasons besides money to write a book.
And if that's something you don't need to see right now
or maybe you've already seen it,
you really should meet author Robert Bell
and hear his secrets for getting booked on podcasts.
One of the things that surprised him
about becoming an author was being called an expert
in podcast interviews.
Choose the video you wanna see
and I'll be waiting there for you.
Looking forward to it.
(light music)