Tannya: WELCOME BACK TO
"LIVING 808."
TICKETS ARE GOING FOR THE
PACIFIC MARKETING CONFERENCE.
ONE STOP SHOPPING FOR ANYONE
TRYING TO UP THEIR AD GAME.
CHAIR PHIL LEROY HERE AND CINA.
NICE TO HAVE YOU BOTH HERE.
THANKS FOR HAVING US.
Tannya: SO IT'S FINALLY
GETTING DOWN TO IT.
ALMOST IN MAY.
TELL US MORE ABOUT THE
CONFERENCE.
WE'RE A WEEK OUT.
SO THERE'S SO MUCH EXCITING
STUFF GOING ON WITH THIS.
REALLY, IT'S AT THE PRINCE
WAIKIKI HOTEL.
WE MENTIONED THAT BEFORE.
AND IT HAS SOMETHING FOR
EVERYBODY.
WE'VE BROKEN IT DOWN INTO
NONPROFIT, B TO B.
B TO C.
SHE'LL TALK MORE ABOUT THE
SOCIAL MEDIA ASPECT.
Tannya: CINA, YOU BRING A
GOOD PERSPECTIVE.
NOT ONLYR ONLY ARE YOU AN ENTREPRENEUR
ON SOCIAL MEDIA, YOU'RE ABOUT
BUSINESSWOMAN.
WILL YOU SPEAK TO SOME OF THAT?
I STARTED -- I FEEL LIKE
FOREVER.
I DID THE WHOLE THING.
MY SPACE.
I WENT TO FACEBOOK AND INSTAGRAM
WAS CREATED AND LAUNCHED OCTOBER 6, I BELIEVE, 2010.
I MADE MY FIRST INSTAGRAM POST.
KEPT GOING.
AND INS BLEW INSTAGRAM BLEW UP.
SO I KIND OF ALMOST FELL INTO
IT.
I LOVE IT.
I LOVE WHAT I DO.
Tannya: I LOVE THE MUSIC
PART.
SO QUICKLY.
BEING ON THE MEDIA SIDE OF
THINGS.
IT'S A DIFFERENT WAY TO BUILD
YOUR BRAND.
ABSOLUTELY.
YES.
YEAH.
IT'S DEFINITELY A PLACE WHERE
YOU CAN BRING BRAND AWARENESS.
ALL OUR EYES ARE ON OUR PHONES.
WHERE DO BRANDS WANT TO BE?
OR YOUR PHONE.
YOU CAN CONNECT TO PEOPLE YOU
WANT TO SHOW YOUR PRODUCTS TO.
CONSUMER.
THAT'S THE PLACE TO BE.
Tannya: YOU COME WITH MORE
OF THE TRADITIONAL MEDIA SIDE.
LEARNING SOME NEW TRICKS IS GOOD
FOR ANYONE.
ABSOLUTELY.
THERE'S A BLEND OF THINGS.
THERE'S TRADITIONAL.
THERE'S DIGITAL.
INNOVATION.
WHAT'S COMING AROUND THE CORNER.
AND THAT'S WHY WE WANTED TO DO
THIS.
TO SPEAK ABOUT ALL THREE.
AND I THINK THERE'S SO MANY
EVERYBODY SHOULD ATTEND.
ENTREPRENEURS, ONETREPRENEURS.
ANYBODY WHO'S PROFESSIONAL
SHOULD BE ATTENDED THIS.
TODAY IS THE LAST DAY TO MAKE
THAT HAPPEN.
WE WANT TO LET EVERYONE KNOW.
Tannya: YOU'RE SO SAVVY AND
SMART WITH YOUR PHOTOGRAPHY.
YOU'RE GOING TO FIND AN
OPPORTUNITY TO PUT THAT INTO THE
FEED.
THE PRINCE WAIKIKI IS BEAUTIFUL.
I'VE TAKEN PHOTOS THERE.
I LOVE IT.
Tannya:N
Tannya:.
THIS IS SO NEW.
YOU SEE BEAUTIFUL PICTURES AND
LIKE IT.
THERE'S SOME STRATEGY BEHIND
WHAT YOU POST AND WHERE YOU PUT
IT, RIGHT?
IT WOULD BE EASY TO SAY, YOU CAN
POST WHATEVER YOU WANT AND
YOU'LL INSTANTLY MAKE IT A
BUSINESS.
IT TAKES A LOT OF WORK.
A LOT OF PEOPLE DON'T SEE THAT.
THEY THINK YOU TAKE A PICTURE
AND POST IT.
THERE'S MORE TO IT.
THERE'S A LOT MORE TO IT.
CREATING THE CONCEPT THAT THEY
WANT.
AND EDITING AND POST PRODUCTION.
CAPTION CREATION.
THAT FEELS LIKE IT'S AUTHENTIC.
A LOT GOES BEHIND IT.
YOU GOT TO KNOW WHAT TO DO AND
WHAT'S THE BEST ROUTE FOR IT.
Tannya: FANTASTIC.
WE WANT TO LET PEOPLE KNOW WHERE
THEY GET IT.
I THINK THE FIRST THING IS TO
GO TO PACIFIC MARKETING
CONFERENCE.com.
IT'S A GREAT RESOURCE.
AND CINA.
AND YOU CAN LEARN A LOT ABOUT
THESE.
Tannya: SOUNDS FANTASTIC.
GO CHECK IT OUT.
TICKETS ON SALE.
LAST CHANCE TO GET IN ON THANK.
THANKS FOR COMING IN AND SHARING
HER WISDOM.