>>GUEST: SHE IS GETTING
MARRIED IN A COUPLE OF
WEEKS IN HER FRAGRANCES
INSPIRED BY HER WEDDING.
>>GUEST: IS SO SWEET AND
WE WILL TALK ABOUT HOW W
TO SHOP FOR PERFUME
TOO. >>GUEST: THAT IS TO
THE NUMBER ONE MOST
GIFTABLE ITEM FOR THE
2014 HOLIDAY SEASON. WE
ARE THRILLED EMI-JAY IS
HERE. I KNOW YOU HAVE
READ ABOUT THIS
INCREDIBLE HAIR TIE INCR
BRAND IN EVERY MAJOR
MAGAZINE LIKE OPRAH
MAGAZINE. YOU HAVE SEEN
THE BIGGEST CELEBRITIES
WEARING THIS LIKE SARAH
JESSICA PARKER, OPRAH
WINFREY, JENNIFER
ANISTON, REESE
WITHERSPOON, SO MANY
MORE. THAT YOU HAVE MOR
BEEN AND STILL ARE ONE B
OF THE MOST TALKED ABOUT
HAIR ACCESSORIES. WE
HAVE THE CO-OWNER AND HA
YOU ARE EMI-JAY'S YOU AR
MOTHER? THANK YOU FOR
JOINING US.
>>GUEST: I'M SO EXCITED
TO BE HERE AND SO TO BE
EXCITED TO TELL EVERYONE
ABOUT EMI-JAY IS GRAY AB
AND YOU'LL LOVE IT.
>>GUEST: IT IS THE
HOTTEST NEW HAIR
ACCESSORY. YOU HAVE ACC
FOUR OPTIONS WE WILL
SHARE WITH YOU WHAT YOU
HAVE. I WANT TO POINT
OUT YOU KNOW WHAT ONE OF
THESE GO FOR FOR THOSE T
OF YOU THAT HAVE A
HIGH-END SALON WHERE YOU
LIVE AND YOU VISIT IN MY
SALONS EACH ONE OF THESE
SELLS FOR $4.99. YOU SE
ARE RECEIVING TONIGHT A
10 PACK IN YOUR CHOICE 1
OF THE BLACK TIE AFFAIR
THESE ARE ALL MADE IN LA
AND ALL HANDMADE. AND A
BEHIND THAT THIS IS THE
NEUTRAL TERRITORY THAT I
WILL BE WEARING. NEXT W
TO THAT WE HAVE PARTY AT
HSN THAT IS ADORABLE ALL
METALLICS. AND THEM
WHILE BEING. REMEMBER
YOU RECEIVE 10. FREE
SHIPPING AND HANDLING SH
AND $15. SO HOW DID AND
THIS PHENOMENON START?
>>GUEST: HERE IS THE
STORY EMI-JAY AND
JULIANNE WERE 14 YEARS
OLD AND THEY WERE VERY
OBSESSED--AND WE. THEY
WERE OBSESSED WITH
ELABORATE HEADBANDS AND
ACCESSORIES FACE ON TV
AND IN MAGAZINES--EMILY.
THEY DESPERATELY WANTED
THEM AND WE SAID NO WERE
NOT SPENDING HUNDREDS OF
DOLLARS FOR HAIR
ACCESSORIES. BUT WHAT
YOU CAN DO WE WILL TAKE
YOU TO THE FABRIC STORE
AND YOU CAN MAKE YOUR
OWN. THEY WENT AND OWN.
FOUND A LOT OF THINGS
THEY SAT ON JULIANNE'S
FLOOR FOR HOURS AND FLOO
WEEKS AND MONTHS
CREATING. AND ONE OF CR
THE THINGS THEY CAME UP
WITH WAS A BLACK VERSION
OF THIS ELASTIC. IT WAS
VERY SIMPLE BUT WHAT VER
THEY LIKED ABOUT IT WAS
THAT IT HAD A RIBBON MIC
FINISH. IT LOOKED LIKE
A RIBBON IN YOUR HAIR
HAIR--RIBBON LIKE. THEY
WERE PLAYING AROUND WITH
AND THEN THEY REALIZED
WOW THESE DON'T LEAVE A
CREASE IN YOUR HAIR NO
KINKING NO CREASE AND NO
DANCING AND WHEN THE DAN
HAIR TIE CAME OUT THE
HAIR DID NOT COME OUT
WITH IT. THEY STARTED
WEARING THEM EVERY DAY
AND THEY REALLY LOVED
THEM. I GO TO MY
HAIRDRESSER IN MAAS
ANGELES AND I BRING ALL
THE HAIR ACCESSORIES THE
THAT THE GIRLS ARE THAT
MAKING TO SHOW HIM AND M
HE GOES CRAZY FOR THIS
HAIR TIE. HE SAID I HAI
WILL PUT IT ON AN A-LIST
CELEBRITY FOR A
PREMIER. >>GUEST:
JENNIFER ANISTON SHE JEN
WORE THE BLACK ONE.
>>GUEST: YES, WE SAID
OKAY AND IT HAPPENED IN
EVERYBODY TO PICTURES EV
AND WE THOUGHT THIS IS A
SO GREAT BUT WHAT DO YOU
DO ABOUT IT NOW? THEN
THREE WEEKS LATER WE GOT
A PHONE CALL FROM A
BEAUTY EDITOR AT A
MAGAZINE A BIG MAGAZINE
AND THEY SAID WE WANT TO
PUT YOUR HAIR TIES IN PU
OUR MAGAZINE. THAT WAS
THE BEGINNING. NOW WE
ARE VERY HAPPY THAT I AR
DID NOT BUY THOSE GIRLS
THIS EXPENSIVE
HEADBANDS. [LAUGHTER]
>>GUEST: YOU ARE A SMART
MOTHER YOU ARE LOOKING
OUT FOR THEM. WE WANT O
TO SHOW YOU HOW EASY
THESE ARE TO GO IN AND
OUT BUT IT IS A REALLY
BIG DEAL WHEN YOU HAVE B
SO MANY CELEBRITIES
FOLLOWING YOU. AND YOU
ARE IN MANY MAGAZINES. T
IS THE BIGGEST DEAL OF
ALL WHEN YOU MAKE OPRAH
WINFREY'S FAVORITE
THINGS. >>GUEST:
UNBELIEVABLE!
>>HOST: THAT IS AS BIG >
AS IT GETS AND WE ARE SO
THRILLED TO SHOW YOU
RIGHT NOW IN ELLE
MAGAZINE YOU WILL SEE
EMI-JAY FEATURED THERE
AND SPEAKING OF ELLE
MAGAZINE WE HAVE JOINING
US RIGHT NOW ADAM
GLASSMAN. HE IS A WANT
TO MAKE SURE HE IS THE
CREATIVE DIRECTOR OF CRE
ELLE MAGAZINE HE IS
JOINING US LIVE ON JOINI
BEAUTY REPORT ARE YOU
THERE?--O MAGAZINE.
>>GUEST: I'M SUPER
EXCITED TO JOIN YOU ON
HSN.
>>GUEST: WE ARE SUPER
EXCITED TO HAVE YOU HERE
FOR THIS TO MAKE YOUR
MAGAZINE IS A HUGE STEEL.
>>CALLER: IT IS A HUGE
DEAL BUT WE ARE BIG FANS
OF EMI-JAY AND WE
FOLLOWED THEIR CAREER
SINCE THEY WERE IN HIGH
SCHOOL THEY ARE NOW IN
COLLEGE YOUNG
BUSINESSWOMEN AND WE ARE
SO PROUD OF THEM. THEY
ARE YOUNG AND THEY
CREATED THIS BUSINESS ON
THEIR OWN AND THEIR
MOTHERS HELP THEM. WE
LOVE IT! IT IS GREAT LO
FOR WOMEN OF ALL HAIR
TYPES AND THAT IS WHAT I
THINK IS REALLY KEY. ITH
YOU HAVE BEEN HAIR, YOU
THICK HAIR, CURLY HAIR,
WE USE THESE HAIR TIES
ALL THE TIME.
>>GUEST: THAT IS A GREAT
WAY AND IS NOT DAMAGING
ON THE HAIR THAT IS WHAT
I LOVE ABOUT THEM. YOU
PUT IN ANY TYPE OF OTHER
HAIRBAND AND YOU ARE
RIPPING OUT YOUR HAIR.
>>CALLER: I HAD SOME ON
THE SHOOT YESTERDAY I
GAVE SOMEBODY A HANDFUL
AND THEY SAID THESE ARE
WAY BETTER THAN ANY WAY
OTHER ELASTICS I USE
ALREADY. HE WENT TO USE
IT ON ALL HIS CELEBRITY
CLIENTS. >>GUEST: FOR
THIS TO BE A PART OF THI
YOUR MAGAZINE AND TO YOU
MAKE MY FAVORITE THINGS
THIS IS A WINNER FOR
EVERYONE AND THAT IS
WATCHING.
>>CALLER: THIS IS A
WINNER FOR EVERYONE.
THESE WERE HAND-PICKED T
BY OPRAH WINFREY HERSELF
FOR HER FAVORITE THINGS
THE NOVEMBER ISSUE, THE
BLACK TIE AFFAIR ARE IN
THE NOVEMBER ISSUE AS
WELL. SO IT IS GREAT.
>>GUEST: IT IS AND THEY
ARE COMFORTABLE IN THE
HAIR ADAM I CAN TYPE MY
PONYTAIL MAKE HIGHER IF
I WANT OR WEAR IT DOWN
LOWER BUT WHAT IS NICE
ABOUT IT WHEN I TAKE ABO
THIS OUT AND YOU CAN SEE
I JUST PUT HIM. BUT I J
WHEN YOU PULL IT OUT NOT
ONLY IS THERE NOT ANY
HAIR IT SLIPS RIGHT OUT.
IT DOES NOT LEAVE A IT
KINK IN YOUR HAIR. IT K
IS THE EASIEST THING TO
USE AND WE HAVE IT SO
AFFORDABLY PRICED. ADAM
WE APPRECIATE YOU TAKING
TIME OUT OF YOUR EVENING.
>>CALLER: IT IS MY
PLEASURE. AND ALSO YOU
CAN WEAR ON YOUR WRIST
BACK. PEOPLE WEAR THEM
LIKE FRIENDSHIP LIKE FRI
BRACELETS AND THEY ARE
FABULOUS!
>>HOST: I FORGOT ADAM
THAT IS SUCH A GREAT
POINT YOU SEE ALL THE IT
GIRLS DOING THAT AND I
FORGOT. YOU PUT THEM ON
YOU USUALLY WEAR ONE OR
TWO OF THEM AND YOU CAN
MAKE THEM AS TIGHT OR AS
LOOSE AS YOU WANT. ADAM
THANK YOU AGAIN FOR
REMINDING ME OF THAT YOU
HAVE A WONDERFUL NIGHT.
>>GUEST: THANK YOU ADAM.
THIS IS PROBABLY WHAT
YOU REMEMBER, THIS IS
WHAT I REMEMBER ON MY
DAUGHTER AND THE PROBLEM
WITH THESE IS THEY JUST
BREAK. DAYBREAK PRETTY
EASILY AND THEY SNAP. E
SO THIS IS 58 INCH WIDE
WHICH MAKES IT MUCH NICER
NICER--5/8" WIDE, THEY
BREAK. WITH THE NOT YOU
CAN MAKE IT SMALLER OR
TIGHTER DEPENDING ON HOW
THICK YOUR HAIR IS.
>>HOST: I WILL RUN OVER
QUICKLY TO THE GIRLS WE
WILL HAVE SOME FUN AND
THIS IS WHAT WE LOVE WE
CAN BE CREATIVE WITH OUR
HAIR TIES NOW. IT IS HA
NOT JUST ONE NORMAL NOT
STYLE BECAUSE IT HAS A
FUN LITTLE BOW WE WILL
TURN THE GIRLS YOU CAN
SEE HIM BACK NOW YOU CAN
HAVE FUN WITH THE BOW
DETAILING. IF YOU WANT
TO Love the Way, TO Love
Jennifer did it she had
it opened up a little it
bit like that. weather
is your school colors is
you can really play with
it. if you have really
been were fine hair tie
in this. they are all
hand tied IT WILL NEVER
SLIP OUT EITHER. >>GUEST:
AND IT FEELS LUXURIOUS A
IT REALLY DOES YOU FEEL
PRETTY WHEN YOU WEAR
THESE AND WHO DOES NOT
WANT TO FEEL PRETTY?
>>GUEST: YOU ARE
RIGHT. >>GUEST: IF YOU R
DO NOT LIKE THE NOT IF D
IT IS NOT FOR YOU YOU
BEND OVER AND IT DOES BE
NOT SHOW. --YOU BEND IT
OVER. >>GUEST: WHAT IS A
TIP FOR FLATTENING THEM
OUT?
>>GUEST: ALL YOU DO IS
THE WAY THAT YOU PUT THE
THEM IN. YOU JUST KIND
OF PUT YOUR FINGER OF PU
AROUND THEM AND EVEN THE
MOUNTAIN THEY ARE FLAT
AGAIN.
>>HOST: THEY ARE SO COOL
AND YOU CAN WASH THEM.
>>GUEST: YES.
>>HOST: YOU RECEIVE A >>
SET OF 10. WE WILL SHOW
YOU THE COLOR OPTIONS IT
DOES NOT MATTER HOW THIN
OR THICK YOUR HAIR IS.
REMEMBER THE SCRUNCHIES
FROM THE 80S?
>>GUEST: I SURE DO. I
CAN TAKE YOU BACK CAN TA
FURTHER I REMEMBER
WEARING RUBBER BANDS WEA
FROM THE NEWSPAPER THAT
WAS DELIVERED. THAT WAS
TOTAL DAMAGE ON THE HAIR.
>>HOST: THERE IS THE >>H
WILD THING YOU ARE WILD
SEEING THERE 1000 OF
THESE NOW ORDERED. WE
HAVE IT IN BLACK TIE AND
THE NEUTRALS THAT IS THE
COLOR I AM WEARING IN
THEM WE HAVE HSN PARTY.
>>GUEST: THAT TO ME
LOOKS LIKE A BOX OF LOOK
CANDY AND THESE ARE SUCH
GREAT STOCKING STUFFERS.
THEY ARE PERFECT, BUT
THEY ARE GREAT FOR YOUR
DAUGHTER AND HER FRIENDS
FOR TEACHERS AND TUTORS,
FOR YOUR BOOK CLUB, FOR
THE SOCCER TEAM, THESE
ARE PERFECT. AT THIS 365 00:09:20,500 PRICE (...)