RED, ORANGE, AND YELLOW.
YELLOW, YOU THINK OF THE TERM SUNNY DISPOSITION.
IT IS A VERY OPTIMISTIC AND HAPPY COLOR.
IF YOU ARE SHY AND SOMEONE WHO WANTS MORE PEACE IN YOUR LIFE, YOU PROBABLY GO FOR PALE BLUES REPORTER: POLITICIANS, SAY SUTTON, HAVE MASTERED THE USE OF COLOR.
>> LET’S TAKE PRESIDENT TRUMP.
IN ALMOST EVER PICTURE HE’S WEARING DARK BLUE NAVY SUIT.
LOYAL, MEN OF THE PEOPLE.
NANC PELOSI OUT OF A CONTENTIOUS MEETING, BRIGHT RED COAT.
RED IS ASSERTIVE AND AGGRESSIVE, I HAVE THE POWER TO GET THINGS DONE.
NEW CONGRESSWOMAN ALEXANDRIA OCASIO-CORTEZ, WHEN SHE WAS SWORN IN, SHE WORE A WHITE SKIRTED SUIT AND SHE TWEETED IT WAS A TRIBUTE TO THE PROGRESS WOMEN WHO CAME BEFORE HER.
WHITE SAYS PURITY, FREEDOM, STRENGTH.
REMEMBER IN THE OLD WESTERNS, THE GOOD GUYS WORE THE WHITE HATS ANTHON ONCE, EVERYTHING WAS BLACK AND WHITE.
MOVIES, PHOTOGRAPHY, TELEVISION.
TIMES GROWING MORE DISTANCE IN THE REVIE -- REARVIEW MIRROR.
>> WE ARE IN SUCH AN INSTAGRAM CENTRIC WORLD TODAY THAT ALL PEOPLE THINK IS COLOR.
HOW DOES IT POP IN MY PHOTOS?
FOOD, HOME DESIGN, FASHION.
ANTHONY: AS FRENCH IMPRESSIONIST CLAUDE MONET ONCE PU IT, COLOR IS MY DAYLONG OBSESSION, JOY, AND TORMENT.
AT PANTONE, WE HAVE BEEN ANALYZING AND NAMING COLORS SINCE 1963.
WE ARE COLOR NERDS.
WE SEE INSPIRATION EVERYWHERE.
ANTHONY: PANTONE’S PICK FOR COLOR OF THE YEAR?
LIVING CORAL.
THINK TROPICS.
>> WHEN THEY WERE PICKING THAT COLOR, THE ECONOMY WAS DOING GREAT, VERY OPTIMISTIC.
IT IS A VERY CHEERFUL COLOR.
YOU HAVE TO THINK, WHAT ABOUT THE DOWNSIDE?
THE ECONOMY MAY TAKE A DOWNTURN.
LIVING CORAL IS A WARM COLOR.
WARM COLORS MAKE YOU FEEL COMFORTABLE.
ANTHONY: THE RIGHT COLORS CAN MAKE YOUR HOME MORE COMFORTABLE.
WE ARE NOT JUST TALKING ABOUT PAINT.
LOOK TO THE LIGHTS.
>> IT IS A RAPIDLY GROWING FIELD.
PEOPLE ARE STARTING TO BECOME VERY AWARE OF THE POTENTIAL OF WHAT YOU CAN DO IN THE HOUSE WITH YOUR LIGHTING.
WHAT COLOR YOU REALLY WANT TO DO IN THAT MOOD -- ROOM AND THE OUTDOOR SETTING.
MILLIONS OF POSSIBILITIES.
ANTHONY: BEST BUY IS THE RETAIL PARTNER OF PHILLIPS HUGH, PIONEERS IN SMART LIGHTING, THE SAME TECHNOLOGY DEVELOPED BY BURLINGTON-BASED COLOR KINETICS TO LET BUILDINGS AND BRIDGES IS
USED TO LIGHT YOUR LIVING ROOM.
AS EASY AS -- >> THE CLICK OF A BUTTON OR SIMPLE VOICE COMMAND.
ANTHONY: PART CONVENIENCE, PART FUN.
YOU CAN SEE HERE A MOTHER READING A BEDTIME STORY WITH A DAUGHTER AND SETTING THE MOOD OF THE STORY SHE IS READING ABOUT PENS -- PRINCESSES AND DRAGONS TO HER DAUGHTER.
THIS IS THE BRAIN OF OPERATIONS FOR LIGHTING.
WHEN YOU HAVE THIS BRAIN AND A FEW BULBS, YOU ARE READY TO GO.
DOWNLOAD THE APP ON THE TABLET AND YOU CAN GET UP TO 60 MILLION COLOR COMBINATIONS.
ANTHON AND WEST, JORDAN SCOTT IS TURNING HIS HOME INTO A TECHNICOLOR PARADISE.
WITH THE HELP OF PHILLIPS HUGH MARKETING DIRECTOR MICHAEL DESCHAMPS.
>> ONE OF THESE CONTROLS THE WHOLE HOUSE?
>> EVERYONE CAN CONTROL UP TO 50 LIGHT POINTS IN THE HOUSE.
THE DIRECTION IS ALWAYS EYE-OPENIN THAT SOME OF THIS IS POSSIBLE.
MOST PEOPLE DON’T REALIZE THERE ARE ALL DIFFERENT SHADES OF WHITE LIGHT.
WHEN THE SUN RISES, IT HAS A HINT OF BLUE TO IT COMPARED TO A AMBER COLOR WHEN IT SETS IN THE EVENING.
YOU CAN RE-CREATE THOSE DIFFERENT SCENES WITH THE SYSTEM.
LIGHTS IN THE MORNING VERY BRIGHT, HAVE A HINT OF BLUE, HELPS WAKE YOU UP AND GET ENERGIZED.
THE SAME LIGHTS CAN SET TO A RELAXED SCENE WHERE IT HELP YOU UNWIND AND SLEEP BETTER AT NIGHT.
ANTHONY: WHAT IS YOUR COLOR?
IT CAN BE ANYTHING.
>> IT IS EFFORTLESS TO CHANGE THE COLORS AND THE WHOLE MOOD OF THE ROOM.
IT’S REALLY SOMETHING.
. CAN’T WAIT TO SHOW THE KIDS.
ANTHONY: WHAT COLOR WILL FILL THE SCOTT HOUSEHOLD ON THIS NIGHT?
>> I THINK A NICE, PEACEFUL BLUE.