so in 2020 Joseph brought me in with a single goal to see if this firm needs a
marketing department I know you are having a very important board meeting about this at the moment
and you are going to vote on whether to continue this program
well in the spirit of transparency i am so excited to show you what we have accomplished please enjoy
back in 2020 we just started with an idea but the problem was we had no content we did not
know what to do so after years of testing we narrowed down that the most effective content
would be a combination of success stories and entertainment at this point you're all familiar
with the success stories already but we knew it was not enough we also wanted to showcase the
amazing culture in our fan let's look at our youtube platform really quick because there
we were able to grow from about 11 subscribers and 4 videos to now over 160 videos and almost 8 000
subscribers and now we have a true crime podcast after hour let's talk america a peter drucker
video series how to win law school cbp expedited processing the firm and much much more okay
that's a lot of content but the cbp series alone it reached thousands of people and helped us be
retained by almost 500 families and that's just our channel we've been able to reach tens of
thousands of more through joseph's weekly videos with the chinese yellow pages his collaborations
with other huge legal platforms on youtube and of course our annual aila conference recap videos
which have now become a tradition in this entire process there are a couple of things that you
expect number one our channel is going to grow number two the amount of videos is going to grow
number three the quality of sad videos is also going to improve but something we certainly did
not expect was how many people would call us from around the world so within the last
year we've been able to do paid consultations with clients from singapore tokyo johannesburg
new delhi islamabad london sao paulo vienna new york tallahassee harrisburg san francisco toronto
houston berlin paris and much more the number of paid consultations has increased by 700 percent
the next big thing was to improve our platforms because videos are not enough well let's look at
our website really quick sunslaw.com is completely optimized and i don't just mean a chat which is
awesome the features that we added are all with the user in mind in addition all the information
is up to date it is fully integrated with all of our other platforms and the amazing content
that we publish our variety of content is also available in chinese and spanish
please keep in mind that that information is not just auto translated it had to be customized and
manually translated by our team but the best part about this is all the improvements optimizations
and the growth will continue now our website had to step up because it's in the core of all of our
services but we don't skip black day because with it we also have grown all of our social platforms
clients or any other viewer can interact with our firm in so many ways for example
an instagram where we run amazing campaigns to showcase our culture or on facebook a more
professional channel where we actually get a lot of leads as well or on linkedin where we show our
spirit of excitement experience and expertise to professionals in the league of worlds not
only that but we're also exploring some really fun and fresh platforms for example we're all
avid readers so why not have a goodreads where we post some really great thoughtful reviews
on some of our favorite books oron medium where we publish engaging and interesting
articles and to give you a cherry on top we have about 15 photography accounts on which we post
high professional grade photography that we're currently growing right now we have grown so
much we started out with just one attorney with an idea and one business intern who was
still in school but now our department has grown to our very own sound designer web designer
seo team videographer photographer editor copywriter marketing coordinator project
manager investigative journalist a chinese team a spanish department i know it's expensive i know it
doesn't just happen for free or for fun or out of nowhere a lot of money is invested into this
but in this short period of time we have come so far in the beginning we did not have a studio
we did not have the audience that we have now we didn't have an extra battery for camera we had one
and that had like 20 minutes of runtime just to show you this is the very first success story that
joseph and i ever shot when i say that our camera battery sucked and our lights were basically
non-existent you'll see what i mean number one for the success story number one if you're able
to prove your case really convince them let them understand your situation then you're allowed in
otherwise good luck thank you i wish you merry christmas happy holidays i'll see you next year
and i look forward to your vote hey guys it's sammy i'm an intern here at song associates and
my vote doesn't really matter but if it did I vote yes