(claps hands)
- Let's do this.
Hi everyone, and welcome back
to the adore beauty YouTube channel.
My name's Amy.
I am the senior editor here at Adore beauty.
And today we are gonna talk about mascara tips.
I would say, stop any person in the street.
And every third person would say
that mascara is their favourite makeup product.
It's one of those trends formative makeup products
that really can just have a really immediate
instant effect on the face.
But today we're gonna actually go through
and discuss 21 life changing mascara tips.
So in an article that we ran on Beauty IQ
which you can read down here.
I actually went out
and asked my fellow AB staff and colleagues,
what's a mascara tip that just genuinely
changed the game for you.
I was really, utterly surprised by the variety of cool tips.
That's why we're like, let's share them,
so that we're all in the know
and have our best lashes ever.
And I'm gonna demo and show you a little bit more
about them as we go.
So tip number one, for anyone that's ever spooged,
spooged? (background laughter)
So if you've ever gotten mascara somewhere
other than your lashes,
this tip is actually how to get rid of it
without stuffing up the rest of your makeup.
So instead of wiping it away, straight away,
like you would if you got a stain on a shirt,
you actually wanna let it dry for a few,
probably like a minute or two.
Come back and then you can actually,
once it's dried flick it off.
And it literally will just flick off
and it won't leave any mark behind
and it won't rub off your foundation.
Our second tip is from Gerard in the marketing team,
and his was about mascara for guys.
And that brown mascara is amazing
for guys because it doesn't necessarily
give you that I'm wearing mascara look,
that's also perfectly fine and amazing on guys.
But if you really just want that your lashes book better
a brown mascara looks, you get that definition
but it's also still very natural.
Tip number three,
comes from one of our makeup artists in the team, Marie.
She said that if you are having your photo taken
or you she uses these tips on brides
instead of just applying mascara.
when you look up and you go under the lash like that
is to actually look down and apply over the top
of the lashes.
Often, especially in bridal photos,
you're doing one of these like coy looking away,
kind of shots.
The mascara is coated on the top.
So you don't see,
especially if you're like me and you have blonde lashes
you don't see your little regrowth.
Number four is my tip.
And I'm actually gonna demo this one.
I'm using the lancome Lasher doll mascara by the way.
if you are someone that feels
like your mascara tends to get quite messy
there's just too much product.
You're gonna take your brush.
And then a bit of paper, towel, tissue, whatever
and actually just gonna wipe the excess off the brush.
As you can see there, there's some on the inside.
And then when I go to apply,
I'm gonna get that first coat with just real definition
on each lash, without any of the mess,
then I can go back and add more volume
and more product after I've laid the groundwork.
Ooh, I can see my chins, there they are.
I can really coat each lash
without getting mess all over my eyelids.
You can see the difference
between this eye no mascara
and this eye now just with two coats.
Now, we're just gonna keep recording
with one eye of mascara on.
Next tip is about choosing the best mascara wand
for the kind of lash look that you're going for.
You're thinking, yeah, right, It's a mascara brush.
Like how different can they be? very different.
As you can see, all of these brushes
are a little bit different
so you can see one like this is a tapered
kind of fluffy brush.
So this would give you more of a fluffy lash effect
a spikey one, like this is really great for lengthening
and defining and separating the lashes.
A really thin one, like this is,
I love a brush like this for lower lashes.
And then some are even curved like this.
So a brush like this allows you to get that really
beautiful kind of cat eye shape.
I talk as if I'm like a mascara expert.
(background laughter)
this person is not a makeup artist.
They are an actor.
This next one came from Laura in our campaigns team.
And it is such a niche mascara product.
I didn't even know that we stopped it
before she brought it up.
but it's called the mirrorness lash lift separator.
And we'll put a little picture up here
of what it looks like.
So basically this tool is what you would get
if your spoolie brush and an eyelash curler
if they had a baby, that's what this tool would be.
This next one is kind of hilarious.
I feel like if I did it
my tube of mascara would just melt because I run quite hot.
Chloe from our CX team actually said
that if you're gonna apply mascara,
a few minutes before you're gonna use it,
pop it in your bra or in a warm glass of water.
Because what that does is it kind of like warms
up the product and gets it nice and liable maybe
and makes it easier and smoother to apply.
Next one you may have heard before
this is tip number eight, we're up to,
and it is from makeup artist L in our team.
And she says, do not pump your mascara.
We think in order to get more product
we need to go like this, to get more product.
But actually what that's doing is getting air into the tube
which can cause bacteria to start growing in there.
And that really means that you're just gonna have
to throw your mascara out sooner.
Instead, if you wanna get more product swirl
the wand around inside the tube.
Number nine,
I don't know how like medically sound this tip is.
So just do it your own risk, take it with a grain of salt.
So another makeup artist in our team, Liz
she says that if you go to use your mascara
and it started to go a bit dry and clumpy
to pop like a few drops of a saline eye drops in the tube.
And basically that can kind of get the texture
going a bit more fluid
and just extend the life of your mascara a little bit.
Disclaimer, we are not responsible.
Number 10, is just use a lash curler.
I actually never use a lash curler
but for the purpose of this, I might use it.
And then we can see what it looks like close up.
If you're wondering, this is what a lash curler looks like.
It's yeah, like a torture device for your lashes.
Put it up close to your eye
and you have the top part resting on your lid.
And then you just gently squeeze like this.
Not too hard,
because you don't wanna actually cut your lashes off.
Any different?
- [Woman] Lifted, I think.
- Great tips number 11 and 12 come from
yet another makeup artist in our team, Delal,
she says I roll the wand in my fingers.
So like this, are we close up?
- [Woman] No, but I can be,
- (chuckles) come on mate.
So she rolls the brush - [Woman] Ah, yeah,
like this in her fingers while also wiggling
this is gonna be like a real brain buster.
So if you're zigzagging like this (chuckles)
brush is going wiggling in between the lashes
but then you are rotating the brush
to get even distribution of product.
That's a full makeup artist,
like a proper full makeup professional makeup artist trick.
And then tip number 12 which is also hers
is using a mascara fan brush
pop one up here.
To control the application, and the amount of product
is a great makeup artist hack.
You actually load the mascara onto the fan brush
and then you can kind of apply it
to get a really fluffy fluttery look.
Tip 13 is something that I love to do.
And it's actually about when you're doing your mascara
the type of mirror and the angle that you have the mirror on
when you're applying it.
These mirrors are great because you can angle them,
and often if you are doing mascara
in front of your bathroom mirror
you need to really like lift your head to apply the mascara
without getting it on your brow bone or the lid area.
So that's where a tilted mirror
comes in really handy because you can sit it here
to allow you to really apply the brush.
Really close to the roots of the lashes
Like, nice and close like that.
Tip number 14
tubular mascara, or tubing mascara,
whatever you wanna call it.
This is an absolute game changer, If you have hooded eyes
you get really oily eyelids or just anyone that finds
that their mascara is transferring, smudging,
tubular mascara coats, each lash in a tube,
which means that instead of flaking off or smudging,
the only way to remove that tube at the end of the day
is with some warm water.
Number 15 is another wiggle fan, not the wiggles
but the mascara wiggle.
It's like (imitating) hot potato, hot potato.
(videographer chuckles)
It's towards the end of the day
I'm starting to go a bit loopy.
And so if you're not familiar with the mascara wiggle
what we are talking about is the motion
that you use when you're applying the mascara.
So rather than just starting at the roots
and just going straight up like this,
you wanna get at the lash line,
go wiggle, wiggle, wiggle, wiggle, wiggle.
Yeah. And then go up like this.
And that just really helps to separate the lashes again
to avoid clumps.
But the last bit of this tip is actually
what to do once you've done your coats
and that's to then rotate the brush like this
and take the tip and use that
because the point of the mascara wand is so precise.
You can use this to just go in
and get those pesky little lashes in the inner corner
or the outer corner that you couldn't reach before
which is kind of genius.
Tip number sixteen,
You need a spoolie, I've gone on record saying this.
I'll say it to the day I die.
A spoolie is the most underrated beauty tool
anyone can have.
This is a spectrum, fancy spectrum one.
You can buy like the Anastasia Beverly Hills ones
that come with both ends.
You can also buy a pack of 50 from the chemist.
What Catherine says for tip number 16
is once she's applied her mascara,
she takes a clean brush like this and combs through.
And again, no more clumps.
- [Videographer] She says to it before.
- Oh, that too, really, she actually says what she does
before she applies mascara is she combs her lashes
to kind of separate them and get them into a nice position
before applying the product.
This must be where I got that from.
On the same note,
tip number 17 can also use a clean spoolie brush like this
after you've applied your mascara,
because you can again just go through and lengthen,
separate distribute product.
The moral of the story is,
everyone needs a spoolie brush.
Maybe I'll demonstrate this next tip.
Tip number 18 is all about, okay, well I wanna wear mascara
but I just want a very natural look.
You can actually just apply mascara strategically
to different areas on the lash line.
I can just apply.
Oh, there's a big clump there.
- [Videographer] Classic cold.
- Gotta be vigilant guys.
You can just apply
Just to the outer corner
or from the middle of the pupil outwards
but it also helps to elongate the eye shape.
On this side, I've got kind of a fuller lash look.
And on this side it's more kind of natural.
Actually same goes for applying mascara
on the bottom lashes.
You don't have to always apply mascara on the bottom lashes,
just in case anyone thinks that that was a rule.
It's not a rule.
Tip number 19 kind of comes
with a bit of a controversial statement.
Emily who wrote an article, another great mascara article
for beauty, IQ that will pop down here.
She makes a claim that 90% of the time
the formula of the mascara doesn't really matter that much.
It's a actually all about the wand.
(videographer sneezes)
- Bless you.
You know, if you have a mascara that you love
and particularly you love it because the shape of the wand
or the bristles just generally works really well for you.
Keep your wand, hold onto the wand,
you can wash it
and then use it to apply any mascara formula
to really like tailor your mascara to you.
Two left.
Tip number 20, is about how many coats
of mascara you're applying.
You can actually get the full extent
of a mascara and change the way certain mascara's
look on your lashes by applying more layers.
You don't wanna wait for each layer to dry
before you then go and put the next layer on.
You also don't want it to be super wet.
I would say wait like 30 to 60 seconds between layers
and then you get that perfect sweet spot
where you can add another layer
and just keep adding layers
until you get the look that you want.
Number 21, Ooh, eehihi,
- [Videographer] Your gonna blind me, (laughs)
- Sorry, (both laugh)
tip number 21 might just be the best tip of all.
Magnifying mirrors.
This tip again came from Amanda Ramsey,
who's our over forties makeup expert.
But any age I recommend using a magnifying mirror
when applying your mascara,
because it just lets you actually
be able to see what you're doing.
Like if you come back around here
you might be able to like
I can wink in the mirror or something.
- [Videographer] Go back up, closer back up, yeah, (laughs)
- Like that.
- [Videographer] Yeah. Have a wink
- Magnifying mirrors for the win.
If you have used any of these tips before,
or if you have an amazing tip
that we all need to know about
please let us know down here in the comments.
But see you next time.
We just filmed to anyone mascara tips to save,
to change your life,
not save your life (indistinct chatter)
- [Angela] I have another tip
- oh, it's too late now Angela
(cross talk) it's 21 tips not 22.
- [Angela] I've never actually tried the tip,
but I've seen people try the tip.
- [Woman] What is it?
- [Angela] Use to tweezer and you like separate
your lashes after you iron.
(continuous indistinct background chatter)