Rugged, tough,
game-changing.
That's Toyota Tacoma.
It's a name that has dominated the midsize truck market
for the last 18 years, and now it's reborn for a fourth generation.
Built to showcase
Toyota's latest technologies, powertrains, and chassis design,
this all-new 2024 Tacoma is ready to take on all challengers.
With Toyota's legendary off-road heritage,
performance runs deep in Tacoma’s DNA.
That means that,
like always, it's the obvious choice when going off the beaten path.
But for 2024, Tacoma’s performance story
takes a big leap forward with its incredible new powertrains.
Case in point? An all-new i-FORCE engine, a turbocharged 2.4-liter
four-cylinder that puts out up to 278 horsepower and 317 pound-feet of torque.
And, in addition to the eight-speed automatic transmission,
drivers can even pair this engine to a six-speed manual,
which returns on select grades for purists that want to manage that power themselves.
But the story gets even better with Tacoma's first-ever
electrified powertrain, a powerful hybrid
that boasts impressive performance and great fuel economy.
Based on the turbocharged 2.4-liter four cylinder,
and coupled with an electric motor,
this new i-FORCE MAX hybrid system produces 326 horsepower
and an incredible 465 pound-feet of torque,
nearly double that of the outgoing engine.
With power like this, Tacoma needs a serious platform to match.
Like the latest Tundra and Sequoia,
Tacoma uses the body-on-frame TNGA-F architecture,
which features Dejima-welded blanks that enhance structural rigidity.
This fully boxed frame improves Tacoma's ride and handling,
while its springs have been positioned inboard
for better articulation, further enhancing the truck's capability.
To improve off-road performance and ride comfort, Tacoma offers an available
independent four-link rear suspension that provides better isolation
and ride quality on all surfaces.
And, on that note, Tacoma now offers two max-performance off-road grades:
the legendary TRD Pro and the all new Trailhunter.
Like always, TRD Pro is built for serious off-road fun.
In addition to being three inches wider than its predecessor, Tacoma TRD Pro
steps things up for 2024 with features like
its standard IsoDynamic Performance front seats,
three way adjustable Fox internal bypass shocks,
Crawl Control, an updated Multi-Terrain Select system
that works in both four-low AND four-high, and a new front stabilizer bar disconnect,
which cleverly decouples the front wheels to help traverse more extreme obstacles.
On the other hand, Trailhunter is ready right out of the box for overlanding,
a type of off-roading where the journey is the focal point.
Along with similar features found on TRD Pro,
Tacoma Trailhunter includes an Old Man Emu suspension,
a heavy-duty ARB steel rear bumper with recovery points,
tons of underbody protection, a high-clearance trail exhaust,
rock rails, a high-mount air intake, and an ARB sports bar,
all of which directly contribute to its overlanding capabilities.
Plus an available pre-wired AUX switch DC panel
connected right to the fuze box makes it easy to install accessories.
Both TRD Pro and Trailhunter feature
18-inch wheels wrapped in 33-inch tires,
as well as a lifted suspension
that's one inch higher in the front and 0.5 inches higher in the rear
for impressive approach, departure, and breakover angles.
In addition, Tacoma’s off-road grades include rear differential lock capability,
and available 17-inch front and rear disc brakes.
Meanwhile, TRD Off-Road remains a fixture in Tacoma’s lineup,
featuring Bilstein monotube remote reservoir shocks
for enhanced capability off the beaten path.
Tacoma's off-road-oriented model line expands with the TRD PreRunner,
which returns for the fourth generation after nearly a decade of absence.
This two-wheel-drive off-roader is available exclusively in XtraCab
configuration, and comes with a lifted front suspension,
a rear locking differential, and beefier BFGoodrich all-terrain tires.
When it comes to on-road performance, Tacoma also delivers.
TRD sport includes sport-tuned shocks for an agile feel
on the street, while Limited, the only grade available with full-time
four wheel drive, attributes its sublime ride comfort partly to its adaptive
variable suspension, which constantly adapts to changing road conditions.
Inside, Tacoma complements its capabilities
with comfort and premium tech.
This starts with a new interior, featuring improved front seats
with six or eight-way adjustment,
and heating and ventilation functionality on select trims.
Additionally, the cabin's low horizontal access makes it
exceptionally roomy, all while maintaining good outward visibility.
Tacoma's interior story continues with tech features
like the standard seven-inch Multi-Information Display,
or the available 12.3-inch Multi-Information Display.
Toyota's latest Audio Multimedia platform can also be found here,
served up through either an eight-inch or available 14-inch touchscreen,
the latter of which also includes an integrated USB-C port
for charging capability.
The USB story continues with dual USB-C ports for front passengers,
and rear USB charging ports for riders in the rear, allowing
all occupants to keep their devices juiced when disconnecting from civilization.
This platform includes
standard wireless compatibility for Apple CarPlay, which connects drivers
to the apps on their iPhone,
including maps, messages, podcasts and music subscriptions.
In addition, wireless Android Auto compatibility makes it easy
to stay connected to Android devices and access various apps and services
from Google, including YouTube Music, Google Maps, and Google Assistant,
Plus, the available 10-speaker JBL Premium Audio system with subwoofer
and amplifier ensures adventure playlists are played with stunning clarity.
Tacoma also has an available JBL Flex portable speaker, allowing
owners to take their tunes with them while engaging in outdoor activities.
And when it comes to driving convenience, Tacoma can be equipped with Toyota's
first 3D Panoramic View Monitor, as well as Multi-Terrain Monitor
to help navigate potential hazards and obstacles.
Similarly, the Blind Spot Monitor system extends its detection zone
when a trailer is attached, ensuring seamless and easy towing.
And speaking of towing, the Trailer Reverse Assist and an available
Wireless Trailer Camera with e-mirror support the driver
by automatically controlling steering inputs when backing up a trailer.
That's not all,
even out back, a 2400-watt power outlet and
a power-up-and-down tailgate add additional convenience for owners.
Finally, the available Qi-compatible wireless charging has a rubber cover
to prevent devices from sliding around when off-roading or overlanding.
Tacoma's performance is backed up
by its handsomely rugged looks inspired by Toyota's Baja race trucks.
With a high lift, slim body, big tires, and an optimized cabin,
Tacoma has a distinct personality, all while conveying a family identity.
And like before, variety is the name of the game, featuring eight grades,
a five- or six-foot bed, and two cab styles,
including the new two door XTraCab.
Furthering this customizability is Tacoma's
wide range of color choices. That means new color options
for both interior and exterior.
In addition to standard LED lighting across the lineup,
a first for Tacoma, off-road-focused models
like Trailhunter can be distinguished
by exterior design features like a high-clearance front bumper,
an LED light bar, rock rails, and Rigid fog lights.
For work use, Tacoma’s XtraCab configuration adds extra practicality with
useful features like a specially designed, fold-down front passenger’s seat,
which can be turned into a workspace or additional storage.
Plus, a lockable back panel provides even more space for accessories.
And when it comes to accessories, Tacoma’s customizable nature
is further bolstered by the newly announced
Associated Accessory Products program,
which includes partners like ARB,
whose products already come standard on Tacoma Trailhunter.
The Associated Accessory Products ecosystem will continue
to evolve with offerings like roof racks, lighting, and more.
Through this program, owners can equip their trucks exactly
the way they want them, straight from their local Toyota dealer.
Top-class safety and driver assistance technologies
round out Tacoma’s tech story.
All grades come standard with Toyota Safety Sense 3.0,
which includes features like the Pre-Collision System,
which is designed to mitigate
or prevent collisions with pedestrians, vehicles and cyclists.
Furthermore, TSS 3.0 includes technologies like Dynamic Radar Cruise Control
and Proactive Driving Assist, aiding the driver in stop-and-go traffic
by providing additional support via steering,
braking and acceleration assist, and distance control.
There’s no questioning Tacoma's legendary capability.
Thanks to its new foundations, upgraded powertrains, and clever new tech features,
this midsize truck is ready for work and play.
Plus, with its expansive lineup of over 20 unique configurations
between its two cabs, two beds, and three powertrain combinations,
there's a Tacoma for every need and lifestyle.
And that also means
the hybrid grades support Toyota’s efforts to move toward Beyond Zero,
its vision for a carbon-neutral future and beyond.
All considered, Tacoma is set to shake up the midsize truck segment once again,
and show why Toyota is a leader in on and off-road performance.
Learn more about the 2024 Tacoma at toyota.com/tacoma.