hello welcome back to the happy hut - if you're new to the channel I’m Neil and I am two months
away from being monetized right here on YouTube not on this channel - this channel seems to be
doing okay - but over on this channel - my other channel
it's called the dad delivers vlog and I’m hoping that this video will be useful for you
if you are aiming to get your YouTube channel monetized or maybe you're lucky
enough to have a channel monetized already and you're thinking those thoughts...
I know - I can see it in your eyes - you're thinking “ah second channel”
is it possible? what are we doing?
I mean isn't one channel hard enough? this is something that I think the big
YouTube gurus don't show you because they're okay they've got hundreds of thousands of subscribers
so leave me a comment if you are in this position right now and I’m going to show you everything
I’m going to share as much as possible: watch time, click-through rates, my CTR
and maybe my best performing videos and you're going to get to see what happens
what a channel looks like just before it is on the verge of being monetized
you'll get to see my journey through monetization in the next few weeks and I’m gonna click on the
magic analytics tab on the left hand side there and this is where I’m at right now
pretty good month where my views are kind of spiking upwards
I’d like to say it's because my videos are absolutely truly brilliant but I think this
spike is more to do with the fact that down here on the right hand side you can
see... I’ve got a couple of gardening videos where I... I use a strimmer and a mower and
every summer they... they go bananas and we're in the end of April where
the weather's getting better in this country those videos do really well so let's scroll
down and sure enough for the last 28 days we've got “changing a strimmer line”
“how to get a PAC code” - that's how to change your mobile network here in the UK
uh the best Flymo mower uh renewing your driving license
and a weed puller demonstration there so those are the kind of metrics
that I’m doing at the moment and I don't know if you are at the 800 or 900 subscriber mark
I don't know if this is the kind of level of... of traffic that you're doing
the tab that we want is down here on the left hand side
the next tab that you check each day even though it doesn't change
the “grow with YouTube” page this will change as soon as I hit 1000 subscribers
this will magically change into details of how to monetize each and every video
on the channel but for the moment it's got this this parking page
and you're probably very familiar with this if you are aiming to get 4000 hours
of watch time or 1000 subscribers I actually had a question today:
somebody asked me is it 4 000 watch hours that YOU watch or the other people watch your channel?
It's of “time viewed” on your channel and it's also 4000 hours in the last YEAR
It doesn't say that here - it's 4000 in the last 365 days
I am getting roughly 70 subscribers a month and how is this for you?
if you are aiming to be monetized do you have two problems
you've either got to get the subscribers or the watch time
I’ve got friends of mine who have launched a second channel and they actually found that
the watch hours was a huge problem I’ve got lots of how-to videos
because they're how-to's, once you've seen this channel
you've got no reason really to stick around there's probably less reason to subscribe to this
channel - which is probably why my subscriber growth is slower than my watch time growth
I’m going to hop skip and jump along these tabs along the top here
the overview reach engagement and audience so let's get into reach
these are my impressions and I’m quite pleased with this click-through rate my CTR
what's your click-through rate? is it eight percent or less?
mine kind of hovers around this kind of level if I put on say the last year my click-through
rate pretty much dances around the eight percent mark
let's go back to this month and they're right there in that statistic
you can see I’ve got 60% on YouTube search of... of all my views because they're how-to's
they're good for bringing people in but probably less good for making people stick around
and I’ve been trying to address that by making these vlogs
so I’ve made some vlogs of my dad delivers life
and doing tasks around the house, taking the kids out to places
those videos they're doing okay but they don't do nearly as well as my how to videos but I’m hoping
that over time it will mean that people stick around for the channel for more than one video
I’m doing 720 hours a month and if you're finding a struggle getting the watch time you're probably
throwing things at the screen right now but it's the subscribers that are hard for me
And average few duration: two minutes 22 I’d love that to be longer but again with
how-to videos, once you've shown something there's only so much
you can draw out of your regular how-to video these are my top videos for holding the audience
it doesn't affect me because those videos - they're out there I’m not changing them!
below typical intros: there are four older videos
where I was slightly less brutal with my editing so I’ve got a lot tighter now
my top five videos on the dad delivers channel - this is by watch time - how to change your mobile
phone network is top for watch hours onto the audience tab
all these metrics they all reinforce that same message of people coming in and not
sticking around - because look at that blue line - look how far above “returning viewers” there is
there's a very male audience for my dad delivers vlog
the gurus say that you're supposed to niche your channel and you're supposed
to give your ideal viewer an avatar not... not the james cameron kind of
avatar of the people living in the forest but it's supposed to be an ideal viewer
I kind of like the videos that my unstoppable wife watches: the Emily
Norris channel and the BrummyMummy channel I love the idea of making that kind of video
but about the rubbish things that dads do around the house and they might be helpful,
and they might be... do good in search but I like telling that story and that's why
I wanted to make this channel to... to tell these little minutiae of doing things around
the house and turning that into little stories the more experiments that I do on this channel
the better the videos get, definitely literally no one between 13 and 17 years
old has anything to do on the channel so the big idea is “can I double my
money on YouTube”? I’ve got a playlist
it's... it's over here where I show literally everything I earn every month here on YouTube
have a look there and you'll see what kind of riches... what kind
of coin YouTube wants to drop on your channel can you please help my daddy get 10000 subscribers
just click on his face thanks bye! alright this is going to be the proper one right?