IT
IT TWISTS
IT TWISTS UP SO YOU CAN HAVE A FLUFFY BRUSH OR A
MORE CONCENTRATED ONE
BUT IT HAS TEDDY BEAR
HAIR, THE SOFTEST THING
AND SO MANY OF US USE
THIS BRUSH FOR
FOUNDATION AND BLUSHES
AND BRONZER.
AND BRONZER. IT'S $34.
IT'S $34.
IT'S $34. >> THAT IS RIGHT.
>> Host: I'M EXCITED
BECAUSE I HAVEN'T SEEN
THIS BUT SO MANY HAVE, A
BIG CUSTOMER PICK AND
THAT IS YOUR SETTING
POWDER, THE BORN THIS
WAY LINE AND IT'S CALLED
THE ETHEREAL SETTING
POWDER BECAUSE THIS IS
THE COMPLETE OPPOSITE OF
WHAT YOU WOULD EXPECT
FROM A FINISHING POWDER.
IT DOESN'T DRY YOU OUT
OR MAKE YOU LOOK
DEHYDRATED.
DEHYDRATED. AND LOCKS IN YOUR MAKEUP
AND INFUSES WITH THE
HYALURONIC ACID.
HYALURONIC ACID. THERE ARE THREE CHOICES.
TRANSLUCENT WILL WORK
ACROSS THE BOARD WITH
ALL SKIN TONES AND
SHADES AND THIS WILL SET
YOUR MAKEUP AND LOCK
EVERYTHING IN PLACE.
IF YOU FEEL LIKE DUSTING
ON WARMTH AND COLOR, YOU
COULD CHOOSE, IF YOU
WANTED TO GET THE MEDIUM
OR THE DEEP -- WE HAVE
THOSE IF YOU AREN'T SURE
OR DON'T NEED TO DUST ON
WARMTH OR COLOR, GO WITH
THE TRANSLUCENT.
THE TRANSLUCENT. $27.50.
$27.50.
$27.50. YOU DON'T NEED A TON OF
THIS BUT I WAS OVERLY
IMPRESSED BY THIS WHEN
TRACY WAS FILLING ME IN
AND THE MEETINGS WE DO
BEFORE THE SHOWS.
SHARE THE LOVE WITH
EVERYBODY.
EVERYBODY. >> GUEST: I WILL SHARE
THE LOVE BECAUSE I HAVE
TO BE HONEST, I DON'T
LIKE TO USE LOOSE
POWDER.
POWDER.
POWDER. I
POWDER. I TRAVEL ALL OVER AND IT
GOT OVER THE PLACE ONE
TIME.
TIME.
TIME. THIS POWDER, LOOK WHAT
HE DID.
HE DID.
HE DID. THESE LITTLE HOLES, IT'S
MORE OF A CONTROLLED
APPLICATION YOU CAN GET
FROM THE POWDER.
WHEN YOU TAKE YOUR
BRUSH, YOU CAN ACTUALLY
DIP YOUR BRUSH OVER IT
AND IT DOESN'T GET ALL
OVER AND IT'S NOT
EVERYWHERE.
EVERYWHERE. >> Host: WHY DO YOU NEED
A SETTING POWDER?
>> GUEST: IT CREATES
LONGEVITY FOR THE
FOUNDATION.
FOUNDATION. YOU PUSH IT INTO YOUR
SKIN AND IT FEELS IN
YOUR PORES AND SMOOTHS
OUT LINES WITH
HYALURONIC ACID AND SETS
YOUR MAKEUP THROUGH THE
DAY.
DAY.
DAY. FOR
DAY. FOR EVERYBODY WHO LIKES
MORE OF A MAT OR FINISH
LOOK TO THEIR FOUNDATION
WITHOUT THE DO WE NEST,
THE SETTING POWDER IS
PERFECT FOR THAT, TOO.
>> Host: THREE SHADES.
IT WILL BE FOR EVERYBODY
AND IF YOU WANT MEDIUM
OR DEEP, IT WILL GIVE
YOU A LIGHT DUSTING TO
YOUR SKIN TONE.
>> GUEST: TABATHA IS
USING THE TRANSLUCENT.
WE TOOK THE LOOSE POWDER
AND PRESSED IT INTO SET
THE FOUNDATION AND I
BELIEVE WE HAVE DONNA
DOING A DEMO TO SHOW YOU
TO APPLY THE POWDER.
>> Host: WHAT SHOULD WE
BE DOING WITH THIS?
>> I TAKE THE BRUSH LIKE
THIS AND YOU DIP IT AND
A LITTLE BIT COMES OUT.
YOU CAN PUT A LITTLE BIT
AND IT'S MORE CONTROLLED
AND NOT GETTING ALL OVER
THE PLACE.
THE PLACE. >> Host: OKAY.
>> PRESS IT INTO THE
SKIN.
SKIN.
SKIN. PRESS AND POLE IN THE
HYALURONIC ACID IN THE
POWDER, NEVER HEARD OF
IT, RIGHT?
IT, RIGHT? IT IS OIL FREE AND FOR
ALL SKIN TYPES.
OIL FREE HYALURONIC ACID
KEEPS YOUR SKIN HYDRATED
AND IT'S IN THERE
BECAUSE YOU DON'T WANT
POWDERS TO LOOK SO
DRYING.
DRYING.
DRYING. DON'T BE AFRAID OF
POWDER.
POWDER.
POWDER. YOU SHOULDN'T BE AFRAID
OF POWDER.
OF POWDER. IT SHOULD BE THE TEXTURE
AND WHAT IS IN IT AND
HOW IT SMOOTHS OUT THE
APPEARANCE.
APPEARANCE. YOU WANT TO DO THINGS
THAT WORK WITH YOUR
SKIN, NOT AGAINST IT.
>> Host: SHE LOOKS
RADIANT, BRIGHTENED AND
RADIANT, NOT DULL AND
LIFELESS.
LIFELESS.
LIFELESS. THAT IS WHAT I MEANT
WHEN I SAID IT WAS THE
COMPLETE OPPOSITE.
COMPLETE OPPOSITE. >> GUEST: IT'S NOT
CAKEY.
CAKEY.
CAKEY. >>
CAKEY. >> Host: YOU CAN SEE HOW
BEAUTIFUL IT IS.
IT USED TO BE YOU WOULD
THINK IT WAS A BIG PUFF
BALL AND YOU WOULD PUT
IT ON LIKE THEATER
MAKEUP.
MAKEUP.
MAKEUP. >> GUEST: MY MOM IS A
GRANDMA AND SHE WEARS
IT.
IT.
IT. SHE
IT. SHE PRESSES IT IN
WITHOUT IT LOOKING TOO
CAKEY.
CAKEY.
CAKEY. IT
CAKEY. IT IS NOT THE PUFF AND
THE POWDER.
THE POWDER. >> Host: IT'S REALLY
NEAT HOW CHANGING AND
TWEAKING THE FORMULA CAN
MAKE SUCH A BIG
TWEAKING THE FORMULA CAN MAKE SUCH A BIGrDIFFERENCE.
IF SOMEBODY IS WATCHING
AND DOESN'T KNOW ABOUT
TO FACE, GIVE US THE
BACKGROUND.
BACKGROUND. THE BRAND IS PHENOMENAL.
>> GUEST: THE FOUNDERS
STARTED BEHIND A MAKEUP
COUNTER THEMSELVES AND
PLAYED WITH MAKEUP AND
THEY PRACTICED AND HAD
FUN WITH IT AND THEN
BRANCHED OFF ON THEIR
OWN BRAND CREATING
PRODUCTS.
PRODUCTS.
PRODUCTS. HE WANTED TO HAVE FUN
WITH NO RULES IN THE
MAKEUP WORLD AND THAT IS
WHERE WE CAME UP WITH
THE PHILOSOPHY, A
SERIOUS MAKEUP BRAND
THAT KNOWS HOW TO HAVE
FUN AND WE SPEAK ABOUT
OWNING YOUR PRETTY.
WHERE WHAT YOU WANT, DO
WHAT YOU WANT.
WHERE GLITTER, OWN IT.
>> Host: LET'S GET SOME
LESSONS.
LESSONS.
LESSONS. WE HAVE DONNA STANDING
BY WHO IS ALWAYS
GORGEOUS.
GORGEOUS.
GORGEOUS. WAIT UNTIL SHE USES THIS
AND WHAT A DIFFERENCE IT
CAN MAKE.
CAN MAKE.
CAN MAKE. >> GUEST: I STARTED WITH
MY LUSCIOUS HYDRATING
HANGOVER PRIMER AND THEN
I ADDED THE BORN THIS
WAY FOUNDATION AND I
JUST WANT TO SET IT AND
BLUR ANY PORES WITH THIS
FABULOUS LOOSE POWDER
AND YOU CAN SEE IT'S NOT
CAKING.
CAKING.
CAKING. IT IS GOING RIGHT INTO
MY SKIN AND I'M PUTTING
IT ALL OVER, EVEN UNDER
MY EYES AND WHO PUTS
POWDER UNDER THEIR EYES?
I KNOW IT WON'T SETTLE
INTO THE FINE LINES, LOOK
HOW BEAUTIFUL AND FRESH
MY SKIN LOOKS.
>> Host: DONNA, I SAW
YOUR SKIN BRIGHTENED UP,
ESPECIALLY ON YOUR
FOREHEAD.
FOREHEAD.
FOREHEAD. IT INSTANTLY BRIGHTENED
UP.
UP.
UP. >>
UP. >> GUEST: IT REALLY DID.
I LOVE THIS POWDER AND I
USE IT EVERY SINGLE DAY.
IT'S EASY TO GET A
PROFESSIONAL LOOK WITH
TWO FACED.
TWO FACED. >> Host: IT WOULD BE
GREAT FOR TOUCHUPS IN
THE MIDDLE OF THE DAY OR
IF YOUR SKIN IS LOOKING
DRAB, TO BRIGHTEN IT UP
AND THE LONGEVITY FROM
THE MAKEUP, THAT IS
WHERE THIS ORIGINATED.
>> Guest: ABSOLUTELY.
IT CREATES LONGEVITY FOR
YOUR MAKEUP.
YOUR MAKEUP. CARRY YOUR TRAVEL KABUKI
BRUSH WITH YOU.
IT WON'T GET EVERYWHERE
BECAUSE OF THE
CONTROLLED APPLICATION
CONTROLLED APPLICATION AND IT'S EASY TO USE.
>> Host: THIS IS THE
TRANSLUCENT TABATHA IS
USING AND IT IS FOR
EVERYONE ACROSS THE
BOARD AND WILL FINISH
INVISIBLY, WITH THAT
BEAUTIFUL BRIGHTENING
BEAUTIFUL BRIGHTENING LUMINOSITY, LOCKING IN
THE MAKEUP.
THE MAKEUP. IF YOU WANT TO GET A
LIGHT DUSTING TO WARM