If you've got some great ideas but people are not buying then it's good to be able to ask them:
"What are you really after?" But sometimes, people are not going to be available for those sort of
questions; those sort of one-on-one interviews. And that's where a survey can come in really
handy. So, too, if you are losing customers, it's really, really helpful to be able to find out what
it is that brought them in in the first place and why they didn't stay around. So, too, if you've
got a team and you have got a problem with staff retention-you find it really hard to keep the good
staff-then a survey can come in really handy there to find out what it is that's driving them. And
one thing that a survey allows you to do is create an environment where it's easier for people to
answer, where they may not do it when they're in a one-on-one conversation with you. So I'm going to
show you a tool here which makes beautiful clean surveys called SurveySparrow. Now SurveySparrow:
it doesn't require any coding skills. It's really, really easy to set up and beautiful
elegant surveys. And an elegant survey is not just elegant for you to make it easy for you to create.
It also makes it more delightful for people to respond to. Now, just before we continue I want to
say thank you to SurveySparrow for sponsoring this video. A lot of the people watching this channel
are running some sort of business or side gig and maybe they're running their own YouTube channel
for that matter. Well, they have to really be the technical support for themselves and so because
of that I'm really keen to show software that is easy to learn; that's fast to learn and easy to
use and SurveySparrow certainly fits the bill when it comes to all of that. Let me show you. Okay,
once you log in to SurveySparrow, you can set up a new survey really easily. Now you
can start it from scratch or you can work from a template and so there are all kinds of templates:
customer satisfaction survey for business. "Hey, how happy were you? What was your experience?"
There are plenty of other options here. And you can even browse more. Employee ones are also,
I think, pretty helpful because people feel listened to and you know what it is that you
are going to...what you should do in terms of training, in terms of helping people...really
just keep that staff retention and keep that motivation up nice and high. So you could select
a survey just like this. You can change all things like these colors and fonts and so on. For me, so
this is just a simple yes/no question, okay? And you can add more questions you can see how well do
we fit in so this is a giving a range of answers yeah I completely uh fit in with this or I fit
in a little or I struggle to whatever okay so you see how this works it's really really easy working
off this template you could change the wording of any of these questions or these answers for that
matter let's just go back to creating a brand new survey from scratch and you could do that just go
by going start from blank okay so I'm going to do one for software learning how the people like to
learn and here's where I can add a question and so that might be just a free text question okay
okay each month and then that's going to give me an indication because if they say look you
know as little as possible or I'll spend 15 minutes a month then there's no point in me
going and creating a four hour video course add some other questions which is uh how do
you like to learn your software short videos you can see you've got so many different different
options here we saw the yes no one before you could include links to a website you
could have photos in there videos there's a whole lot of options here right now when it
comes to designing the survey you can change the colors of the buttons look at this button here
we can change that button style from fields to just the Border see there's the Border there
and change the font you can show the progress bar and that's probably a good idea for letting
people know hey this is how far along you are in the survey and that kind of gives them an
incentive so that they don't feel like how many questions are there in this thing now you can give
the survey a really nice uh clean URL as well of course sharing the survey is super easy you
can create a link a URL send it via email social embedded in a website they even give people a QR
code to scan so they get straight access to the survey SMS Microsoft teams like the end of course
it the survey looks beautiful also on mobile now the notifications thing is important because this
allows you to send a a thank you message to people after they have completed the survey and maybe you
might include a little gift hey thanks for your ads based on your answer here you might like to
watch this short video which we've prepared with as a free gift for you and that video could be
something that's going to be valuable for the sort of people who are filling in the survey now of
course a survey is only good as the responses you get and so you can look at the responses
of course I've only just created this survey and I don't have any responses but look at this but what
you can do is fill in some sample responses and so you could say hey give me 10 responses because
I've got some multiple choice questions or yes no questions and just generate some responses and now
this is a good way to create some sample data really really quickly and then once you do that
you might say you know what that question I should ask a follow-up question related to that or else
you might say that question isn't really clear it's not really worded that well so let me let me
tweak it you get some nice graphical overviews of what how people are responding of course this is
going to be worth a lot more once you've actually got some real data and not just made up ones like
uh like I created now if you are a consultant to other businesses then have a look at some
of the features here because you could create surveys for some of your clients you can create
recurring surveys to keep their own customers continually engaged and you can white label
the surveys as well so you could actually sell a survey service that's a bit hard to say now there
is an affiliate Link in the description below if you do want to sign up for a free trial of survey
sparrow and send out a couple of surveys find out what it is that your audience is actually after