25.3.
WAIT FOR IT.
OUR NEXT GUEST IS THE CEO OF THE
NUMBER ONE SELLING POT BRAND.
NUMBER ONE SELLING MARIJUANA
BRAND IN CALIFORNIA.
HE'S IN NEW YORK FOR A
CONFERENCE ON HOW TO MAKE MONEY
INVESTING IN WHEAT.
SERIOUS COME ADRIAN SOUTHERLAND,
THE FOUNDER OF CANNDESCENT.
GOOD MORNING COME ADRIAN.
>> GOOD MORNING.
STUART: FIRST OF ALL,
CANNDESCENT IS THE BRAND THAT
SELLS MOSTLY IN CALIFORNIA.
>> 2017 THAT'S THE NUMBER ONE
SELLING BRAND OF FLOUR.
STUART: WHAT DOES THAT MEAN?
>> FAR AS WHAT WE REFER TO IN
THE INDUSTRY AS THE BLOOD, THE
LEAVES.
>> NOT THE OIL, NOT THE HASHISH,
NOT THE EDIBLE.
THE GREEN STUFF.
THE BEST-SELLING BRAND, WHAT'S
SO SPECIAL ABOUT IT?
WHAT KIND OF HIDE YOU DELIVER.
>> WE HAVE SIDE EFFECTS.
STUART: WHAT IS IT?
>> KONG, CRUISE, CREATE, CONNECT
AND CHARGE.
TO SIMPLIFY THE CATEGORY MAKE IT
MORE ACCESSIBLE TO PEOPLE DIDN'T
HAVE TO NOTE CRAZY NAMES.
LIKE ANY LUXURY PRODUCT THERE IS
FORM AND FUNCTION IN THINGS THAT
DEVELOP THAT DIFFERENTIATE OUR
PRODUCTS FROM AVERAGE PRODUCTS
LIKE LAST WEEK YOU HAD A WINE.
STUART: CAN SMOKERS TELL THE
DIFFERENCE BETWEEN COMMON WITH
THE OTHER ONE?
>> CHARGE.
STUART: THEY CAN TELL A
DIFFERENCE?
>> DEFINITELY.
DIFFERENT PSYCHOACTIVE EFFECT.
LET'S TALK ABOUT MAKING MONEY.
YOU'VE GOT A CONFERENCE HERE IN
NEW YORK.
WHAT YOU REALLY NEED TO MAKE
SERIOUS MONEY IS TO HAVE THE FED
SAY IT OKAY AT A FEDERAL LEVEL
RECREATIONALLY.
THAT'S WHAT YOU REALLY NEED,
ISN'T IT?
>> TAKING IT UP THE SCHEDULE ONE
WHERE CANNABIS IS CURRENTLY
RESIDE WOULD HELP GREATLY WITH
CAPITAL FORMATION.
BUT I WOULD SAY IS AMOUNT FOR
NEWER WHO'S CREATED A WINDOW OF
OPPORTUNITY BECAUSE RIGHT NOW
THE PUBLIC COMPANIES CAN'T PLAY
AND THE HISTORICAL ACTIVISTS
CAN'T REALLY SCALE.
THAT'S A NOTCH FOR NEURAL
OPPORTUNITY, IT IS FANTASTIC FOR
COMPANIES LIKE SUNDAY.
BUT TO GET RAIL ACCESS TO LOW
CLASS CAPITAL, WE DO NEED ACCESS
TO THE PUBLIC MARKETS.
STUART: BUT WHAT ABOUT AN
OUTSIDE INVESTOR, AN INDIVIDUAL
WHO WANTS TO MAKE MONEY IN THIS
NEW BIG INDUSTRY, HOW DO YOU DO
THAT?
I CAN'T BUY STOCK IN YOUR
COMPANY CAN I.?
>> WE ARE A PRIVATE COMPANY.
I WOULD GENERALLY SAY THE SOX
HAVE MASSIVE VOLATILITY AND SOME
ARE TRADING UP 101 TIMES
REVENUE.
BUYER BEWARE I PROBABLY SAY THE
PUBLIC MARKETS I WOULD FOCUS ON
SOME OF THE ETF SO YOU CAN
DIVERSIFY QUITE A BIT.
STUART: OKAY.
YOU ON WHAT PIECE OF THIS
COMPANY?
>> I AM 30%.
>> THE NUMBER ONE BRAND OF
MARIJUANA SELLING IN CALIFORNIA.
>> YEAH.
WHAT'S THE GROSS REVENUE PER
YEAR?
>> WILL HAVE ABOUT A $25 MILLION
RUN RATE MIDDLE OF NEXT YEAR
WILL BE A 50 MILLION ENCLOSED
THE YEAR ABOUT 100 MILLION RUN
RATE.
WE'VE DOUBLED QUARTER OVER
QUARTER IN THE LAST TWO
QUARTERS.
A ONCE-IN-A-LIFETIME CATEGORY.
IT'S AN EXPLOSIVE GROWTH
CATEGORY IF YOU THINK ABOUT
ALCOHOL TO $1.5 TRILLION ANNUAL
SALES CATEGORY.
LAST YEAR REGULATED CANNABIS
GLOBALLY DEAD 17 -- SORRY,
14 BILLION.
WE ARE GOING TO CUT INTO THAT
SHARE, BUT AT THE SAME TIME YOU
HAVE THIS EXPLOSIVE OPPORTUNITY
IN A LOW DATA STOCK.