that look like spit to you yeah here are the top 10 worst apologies from fast food companies
because after a scandal sometimes an apology can go a long way but other times it just adds oil to
the fire that was it i did it i said i'm sorry hey i said it again now i got one in the bank
so i can do whatever i want to chipotle's outbreaks ron it looks like they're closed
some kind of health code violation while chipotle might be considered a healthier fast food option
by many back in 2015 it did not live up to that title at all sure eating fast food might not
always make you feel like a million bucks but at least it won't send you straight to the er
minus a few exceptions like this series of health-related scandals that struck the chain
from 2015 through 2018. across 11 states over 500 people were affected by a combination of norovirus
infections salmonella poisoning and e coli outbreaks that left the restaurant's reputation
in shambles understandably of course who would want a side of deadly virus with their guacamole
it's too much it's too much in an attempt to regain the public's trust and appetite
the founder co-ceo and chairman of chipotle steve ells released a full-page apology letter in over
61 newspapers across the country insisting that new measures would be put in place to prevent
any similar situation from ever happening again and for a while all seemed well the chain began
crawling out of its deep hole and sales took off again however it doesn't seem like the new
resolutions stuck for very long as chipotle ended up having to pay a record 25 million
fine in 2020 to settle criminal charges from two counts of violating the food drug and cosmetic act
you know what they say fool us once shame on you fool us twice uh you tell me
no you tell me no more chicken for kfc fried chicken is fry fried chicken chick what happens
when your restaurant runs out of a dish you apologize and offer something else but what if
it runs out of the only thing it sells someone looks like a fool that's what kfc is all about
fried chicken it's right there in the name so when the majority of restaurants across the uk ran
into delivery problems and could no longer sell chicken things took a downward turn back in 2018
over 900 restaurants had to temporarily close their doors due to a chicken shortage apparently
the massive delay was due to a change in courier companies and the chickens simply hadn't made it
to the outlets by opening hour that doesn't sound good to apologize kfc took a full-page ad in the
newspaper saying a chicken restaurant without any chicken it's not ideal and profusely thanking its
staff and franchise partners for their hard work the real takeaway of this apology however wasn't
the text itself but rather the letter arrangement that accompanied it indeed the chain took its
signature acronym kfc and switch the letters up to read fck some say this scrabble-like
move was inappropriate others thought it was genius marketing but at the end of the day
no matter what it was the important thing is that it worked restaurants slowly started to reopen
and the whole incident is now a sing of the past and the rest was history sonic's general custard
wordplay can be a fantastic way to advertise your product provided the joke is appropriate
to begin with sonic drive-in found out the hard way that in order for jokes to be funny you need
to pay attention in history class back in 2017 the chain ran a commercial for its new frozen
treat the concrete custard trying to be clever sonic revived a well-known commanding officer
general george custer only they renamed him custard to fit the part i see what you did
there even though the play on words was supposed to be funny it wasn't received that way by the
public general custer may have been seen as a heroic figure in the 19th century but that's not
how a history remembers him he was responsible for the slaughter of many populations of native
americans which made the appearance in an ad more than tasteless people were quick to voice their
outrage and discomfort on social media calling out the company for making light of such a historical
tragedy sonic pulled the commercial less than a week after it first aired and apologized for their
lack of judgment and even thanked the fans for bringing the issue to their attention while they
issued an apology a lot of people are still angry at sonic and that's something that simply can't
be taken back how sad is that the importance of letters no no deadpool deadpool mad roll
again switching letters around and playing on words to advertise your product can be hilarious
just make sure you see the big picture before you launch it with the case of this krispy kreme donut
store in the uk you can't help but wonder how the idea even got past the brainstorming stage it was
in 2015 that one particular store drew a lot of attention in its attempt to drive customers to
their location it decided to start a program where you could go and decorate your own donuts the idea
itself is splendid just not when it's advertised as kkk wednesdays should we be worried always
krispy kreme after what they thought was a stroke of genius decided to switch the c in club for a k
to make the letters go well together however as soon as it was posted on facebook the mistake
became painfully obvious after numerous complaints were rightfully issued a spokesperson for krispy
kreme told the guardian that the promotion was never intended to cause offense and unreservedly
apologized for the inappropriate name still a little common sense wouldn't have hurt
you know just a little bit i can't stress the littleness of it enough coffee creamer
or cleaner do you normally take coffee with your sugar what oh if only mcdonald's had a nickel for
every mistake it's made over the years the chain is used to publicly apologizing over silly little
complaints and actual screw-ups but in this 2018 case an apology was more than earned in lethbridge
a city in alberta canada a pregnant woman was served what she thought was a medium latte only it
had a little extra flavoring and it wasn't exactly edible sarah douglas took one sip of her morning
cup of joe and knew immediately that something was off as her mouth started to burn and a foul taste
followed instead of milk her coffee was filled with cleaning fluid what did she say when she went
back to complain that her drink was well murky brown and had been eating away at the cup the
mcdonald's worker made the shocking realization the machine was being cleaned right before sarah
ordered her coffee and the milk supply line was still connected to the cleaning solution
and not to the milk which led to this potentially deadly concoction the owner of the franchise dan
brown called miss douglas to apologize and even released a statement on the matter he said the
restaurant took immediate action to review the proper cleaning procedures with the team and
put additional signage up as an added reminder the good news is sarah and her unborn child were both
okay but it probably took a while for her to trust the chain again if ever good luck with that bks
women belong in the kitchen what burger king has received a fair amount of backlash for
its questionable advertising campaigns over the years but this one in particular deserves a place
on the wall of shame back in march of this year the chain tried to be witty in its celebration
of international women's day but failed miserably by posting a comment with misogynistic undertones
it all started with a tweet from the verified at burger king uk account reading women belong in the
kitchen oops pretty hard to imagine how this could go over well the tweet was quickly followed by if
they want to of course as a way to present their new scholarship program aimed at empowering women
to become chefs but it was too late with tens of thousands of replies and more than a quarter of
a million retweets the damage was already done the best thing to do when you're under fire for
something like that would be to take down the tweet apologize and move on only burger king had
other plans in mind not only was an ad printed in the new york times with the same message but
burger king also tweeted why would we delete a tweet that's drawing attention to a huge lack of
female representation in our industry we thought you'd be on board with this as well we've launched
a scholarship to help give more of our female employees the chance to pursue a culinary career
clearly bk didn't get the memo tell me about it wrong team duncan oh someone's on the wrong team
dunkin donuts made a major faux pas in 2018 when it accidentally reignited the
rivalry between the new england patriots and the philadelphia eagles that year the eagles beat the
patriots in the super bowl so the coffee chain decided to celebrate by putting out a series of
championship cups featuring the winning team's logo this was a wonderful idea until the cups
were unintentionally served to customers in the new england area a major oopsie on duncan's part
especially considering how passionate patriots fans are about their football team
you had one job since they were already pretty upset about their defeat they weren't going
to let this humiliation slide dunkin donuts claimed that this was an honest mistake and
that the cups never should have ended up in new england the chain then released a statement we
appreciate our loyal customers for bringing this to our attention and we are taking steps to ensure
all of our local stores are stocked with the correct cups go pats however even though on the
surface this looked like an actual shipping mix-up many people and football fans thought this whole
thing was just a very cruel and funny marketing ploy not bad not bad fake foot long fake apology
this infamous subway case left just about everyone feeling cheated and a mere apology wasn't going
to cut it you all know the catchy five dollar footlong jingle right heck we've all had it stuck
in our heads at one point or another well it turns out that this whole f long shenanigans was all a
bunch of lies right from the start matt corby a man from australia went viral when he showed a
photo of a foot long sub from subway being less than the 12 inches promised being only 11 inches
long the chain had some serious explaining to do people were outraged and accused subway of
false advertising several lawsuits were filed which ended up leading to a class-action suit
against the chain since the sandwiches fell short of expectations subway issued an apology claiming
that the name shouldn't be taken as a measurement but only as a name what but people didn't buy it
the company eventually apologized for any instance where they did not fully deliver on their promise
to their customers backed into a corner the suit was settled when subway agreed to make their
subs bigger while requiring the franchisees to measure the bread to ensure it's the right length
noise they contain horse pass yeah nothing's scarier than not knowing what's really in your
food you're supposed to trust whatever place you choose to eat at and back in 2013 burger
king lost that trust with many of its customers one of the chain's european meat suppliers was in
hot water when investigations revealed that some of its products were mixed with horse meat that
doesn't sound right this led to backlash against burger king accusing them of using it as filler
and their alleged all beef patties in europe horse meat is still rather common and popular
in some parts of europe and asia but overall it still remains a controversial protein so the news
wasn't exactly well received even though there was no actual proof that burger king had dabbled with
horsemeat to be on the safe side it decided to switch suppliers and was quick to publicly deny
any allegations the chain said it was committed to ensuring that this does not happen again
burger king released a statement regarding its new suppliers saying that all of their products
were free of horse meat you sell me horse blood no would you like to buy horse blood no
not a proud papa i'm not using wood oh the other n word no okay so maybe no fast food chain has a
clean slate when it comes to marketing in 2017 it was papa john's turn to be under fire for a very
foolish and offensive comment made by none other than its ceo john schnatter the papa john for the
longest time john schneider was the face of the company which ended up causing a lot of harm to
the pizza chain's image his first mistake happened when he blamed nfl's national anthem protests for
slow pizza sales he claimed that those protests hurt his business which did not sit well with
the rest of the population he vaguely apologized for his comments but the worst was yet to come the
last straw was during a call between papa john's executives and marketing agency laundry service a
call which ended up getting schnatter removed from the company he used an offensive racial
slur and instead of owning up to his mistake and apologizing he tried to justify and blame it on
the board yikes that's a recipe for disappointment he later stepped down as chairman and left the
chain in the middle of a media scandal papa john's then turned to former nba star shaquille o'neal
to help them get back on track and he's now the chain's first african american board
member a brand ambassador and a part owner of nine franchises ah very nice get a taste of more great
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