- Oh my god!
What the (beep) - I hate this.
Why is this a thing?
(upbeat music) (hinge squeaks)
- We're comparing different products for different genders.
- Usually it's like the exact same substances,
and they just put like a more masculine packaging on it.
- This is coco butter formula.
- Are you kidding me with this?
This is the same thing.
- For women's, it's been white.
And for men it's been gray.
- Silver, industrial.
- Fast absorbing, fights dry skin.
- So I guess men always fight.
- Cause fights is strong and masculine.
That's dumb.
- Whereas the women's product is like soothes and calms.
And like toning.
- Healing, softens.
Like women need soft- oh!
- I'm gonna look at the active ingredients.
I swear to God, if this is not the exact same thing.
- Water, water.
Coco, coco.
- It is the same thing. (laughs)
(funky, sexy music)
- Sexy Intrigue.
- Ooh. (laughs)
- Sexy intrigue?
For women?
- I'm already like offended by this
because this one has like a,
you know, hourglass silhouette.
- (laughs) Oh my god, it does!
- And the male one is just straight.
And it's like, "oh is this suppose to be
"the ideal female body?"
- Women don't work out or play sports.
Just looks like it's good for sedentary movement
throughout your day.
- So it's, just to make sure that it's for men,
you have a person rock climbing here.
- It's called Adventure.
- All men must like sports.
- Some guys, you think will just be sittings at a computer
all day and not rock climbing.
- Pasión de Mango.
Like, come on.
- And this one's called Swagger.
I don't think it's a huge deal if a girl used this one
or a guy used that one.
(gentle music)
No! (laughs) - This is so dumb!
Are you kidding?
- It's for taking care of your baby.
- Cause you're just like, "oh the men aren't doing it,
"the women are the ones cleaning."
- Women use these for first aid.
- Yeah, it's the moms.
- Household chores.
- Cause you assume women are out here cleaning the house.
- Okay, this is just rude!
- You think that's tailored to women,
look how stereotypical, ridiculous, B.S. guy stuff this is.
- No!
- It even looks like a fucking toolbox.
- (laughs) It's just Q-tips, man!
- Perfect for getting into small spaces,
to care for a mans possessions.
(laughs)
- And let me tell you what a man is doing with this Q-tip.
It's touching his electronics.
- Model building.
- What the (beep) are you gonna build with a Q-tip?
- Motorcycle cleaning.
- What person is going to take a Q-tip
out to their car and just clean?
- Dust.
- Household fixtures.
- The only thing dudes are expected to clean up
is his pubes out of the shower drain.
(laughs)
- Mine screams handyman around the house, and--
- Mine is like, are you kidding me?
I'm so shook right now.
Like what the (beep)
- This makes you think like,
"ah damn it, I gotta do some work."
But I see this and it's like,
"oh, this is gonna make me look fly and beautiful."
So yeah, I'm gonna go with the chick Q-tips.
(gentle, clapping music)
- If, at the end of the day,
we're all trying to accomplish the same thing,
whether it's getting clean, shaving, staying fresh,
why does it have to be specifically tailored towards
your gender? - Pointless.
- I think it should just have like a unisex kind of product,
because it doesn't even make any difference.
- Just make it like, extra protection,
and like regular.
- Okay, I'm gonna get the extra, male or female.
- Yeah. - Or whatever you identify as.
- Identify as.
- We're patrons, let's stereotype that.
Women have to be curvy and smell very flowery,
and they're dainty.
- It's like, women are delicate,
cause you're so delicate, sensitive skin.
And I'm like, I'm sensitive.
I have feelings.
- I wanna go skydiving.
I want to be adventurous.
I wanna do these things. - Girl, climb your mountain!
- I love black products!
- Ride your motorcycle.
- We look back at the ads from like the 1950s now
and we think they're like so absurd.
We're gonna look at these and be like,
what were these people thinking?
- This is, the woman on the cover is like,
I don't know what you're wiping away
in this part of your face.
The tears from oppression,
(laughs)
through gendered beauty products, perhaps.