why does DJI release asthma pocket accessories so slowly that's what we're
going to talk about in today's real raw blog
alright guys so today's video is gonna be a little different than most videos I
do I'm gonna start something new I'm in Grendel's Park which is one of my
favorite parks it's kind of like an enchanted forest like everywhere you
look it's like all these cool trees today we're going to talk about the Osmo
pocket accessories so before we get into the video I just want to say I'm gonna
release a new video every week sort of like this instead of talking in front of
a plain white wall I'm gonna go to a new location walk around and have like a
mini vlog I'm gonna call it real raw vlog and basically it's gonna be real
like film and raw like photography so we're gonna see how it goes if you like
it let me know if there's ways I could change it up I thought walking around is
gonna be a little better so I'm gonna walk down here just down this path Oh
watch out I don't want to get run over
this was my favorite Park until I got hit basically I started this playlist
I'm gonna do a video every week I think I'm gonna do it every Wednesday but I
wasn't able to finish editing the video for this week so that's why I'm just
making this video today and basically I'm gonna use it to answer a lot of your
questions so one of the questions I keep hearing is why does CGI release the Osmo
pocket accessories so slowly yeah there's a lot of cars doesn't anybody
work anymore I should be talking but anyway the so the Asthma pocket Wow look
at these palm trees I just want to show you guys those palm trees right there
pretty cool right I hate to rub it in but it's like 85 degrees today so all
the people up north are in cold areas I do apologize but you're welcome to visit
sunny Florida alright so why doesn't DJI just release all the ASIMO pocket
accessories at once well basically it comes down to a few things so this is
obviously my opinion no one knows for sure exactly why DGI releases its
products Osmo pocket accessories so slowly only they do but I think I do
have a good idea of why they do this and I and I'll tell you why I'll give you
examples so the first reason I believe is that DJI has to have the right
material as an entrepreneur or business owner you obviously have to make the
most amount of profit so for example they could have the underwater housing
unit they could have the mic adapter they could have the portable charging
station and each one of these accessories uses slightly different
materials different ways of making it so DJI has to maximize its profit they're a
company their business their job is to make profit to stay in business yes it
would be nice if they just came out with it right away but they had to find a way
to make it both good and to maximize the profit so I'll give you one example with
the Ronin s the Ronin S was first announced over a year ago at CES in Las
Vegas and when it was announced they had a prototype so people went to Vegas they
got to try it out so why didn't eg I just really
said then well the DGI representative there said that they had to find the
right materials or the materials that would make it maybe a little better
also would maybe cut down on price in terms of being able to produce it on a
mass scale in terms of making a product or an accessory and producing it on a
mass scale you really have to get the materials at a reasonable price that you
can do it so DJI may come out with all these
marketing videos and you may see that they have all they have the underwater
housing using it they have a mic adapter they have all these different things
that you already want and you're like hey why don't you just give it to him to
us I need to stop him in the shade now I think I got a like a cobweb on my face
spiderweb or something like that anyway there's people everywhere I thought I
would come and have this whole park to myself but I guess no one works in
Florida basically my point is that once DJI has a prototype it has to come out
with the right materials that will make the product not only good or the
accessory not only good but that they can make and maximize their profit
margin now that leads to my second reason why DJI hasn't released the Osmo
pocket accessories and the second reason is because if they release them all at
once you may only buy a few of them the ones you want and you're not gonna want
to buy a lot of the others obviously there's some people that will buy all of
them and there's some people who may buy them later but in general people tend to
buy stuff that where there is scarcity so when you release just a couple at a
time you you're probably gonna buy them and then you release a couple more
you're probably gonna buy those so DG I realize is that hey if we don't release
the portable charging station for the Osmo pocket or we don't release the mic
adapter we don't release the underwater housing unit people are gonna want them
even more so we can charge more money we can wait a little longer to build up the
hype we can do more marketing people can talk about it more on the Internet
like I'm doing now and that will create more of a desire for that accessory or
product so it's it's basically like marketing 101 I know it's annoying as a
customer but kind of all the tech companies are doing
a lot of camera companies my first reaction is I understand the emotional
reaction is to be upset at DGI but then I also look at like a business point of
view and it makes perfect sense there comes a time when if you wait too
long then you lose the customer loyalty and it just gets ridiculous so the Ronin
s it came out like six months later after they had a prototype and then
another six months or so for us or even right now we're finally getting the
accessories that we want for it it just took a long time there is a window span
where customer loyalty and a reasonable amount of time is fair for these things
to come out so I do understand that and I sympathize with everyone who has
commented below I feel like the Osmo pocket accessories should be all gonna
be coming out within the next month or so they're not out by I would say early
April it's a little too long the crazy thing about this park is that there's a
lot of raccoons here that they come out during the middle of day believe it or
not so you would think where I couldn't sleep but if I had food there would be a
bunch of raccoons that come out of these like wooded sections over here and they
would that's that's for another day I'll tell you a story about that later but
we're gonna get to number three all right so my third and last point for why
DJI releases Osmo pocket accessories and other accessories very slowly is because
they have to look at the market if you look at some of its products that have
come out before like the Mavic air or the Osmo mobile - they release these
products because there was competition in the market so if there's no
competition in the market and they're making sales they don't really have a
reason to release a new drone maybe a new accessory or so forth because
they're already making money they're making a profit people are happy with
the product so for example the Osmo mobile 2 came out at a much lower price
point because there's other stabilizers for cell phones that were around 130 140
dollars so that's why they came out with the Osmo mobile - and then they also had
the Mavic air now the Mavic air came out because they needed a drone in a five
hundred to a thousand whoa look at that guy look at this lizard
there is all sorts of cool animals around here all sorts of like lizards
iguanas course raccoons I've seen parakeets and other animals here so it's
pretty cool so back to my point so they released the Mavic air between that
$500,000 price point because they wanted a small drone that was within that price
range and at the time there was the Evo the hotel Evo drone that was coming out
and DG I said to herself well we can't let them take that share of the market
so we have to come up with our own product so basically what DJI does is it
spends a lot of money on research and design and it has a lot of prototypes
I'm sure for products accessories etc sometimes they talk about it and see how
the market reacts so a lot of it is feedback and what people are saying on
the Internet and I think they make their decisions based on that course we don't
know for sure but at the end of the day a lot of the internet and the hype and
so forth creates the buzz and ultimately creates the sales all this considering
is the reason why DJI doesn't release everything at once I know it's
frustrating but that's the way it is so every time I release a mini vlog like
this on the real raw vlog I'm gonna also do a fan of the day so the fan of the
day is Stan Cook the Hawaii cop Stan's also into photography and drones to
check out his channel stand you're a good guy thank you for the support
now we're coming out of the forest we're coming back to the park that's all I got
for today if you enjoyed this video give it a
thumbs up give it a thumbs down if you want to see a raccoon attack me right
now anyway that's it guys you have it done so subscribe to my channel
appreciate the sport see you in the next one
Stanford pelant they let go but the rise by the way in the comments let me know
if you want me to come back here when the raccoons come out