One of people's main complaints
about the agency business is that there are a lot
of meetings, sometimes unnecessarily so.
Way too many meetings on the calendar.
In this video I'm gonna run through the recurring meetings
that are on my calendar
and show you what we do in each one of 'em,
and hopefully you can use those
to improve the functions of your agency.
So here is my calendar for June 25th.
This is a little bit out in the future,
so all of my regular meetings are gone.
These are just the recurring meetings.
And here's what I got.
Monday I have blocked out to make videos,
so I have this standing meeting here.
This 11:30 is a client update call.
I'm trying to pull myself off of 'em.
We just hired a new account manager,
and he and the director of production, my co-founder Robert,
should be taking those calls.
Ideally by the time we get to June 25th, he will be
and I won't be needed on that meeting any more.
But that is a weekly call
that we are gonna have with all of our accounts
where the account manager tells the client what's going on
and gets intense feedback.
The next meeting that's recurring,
Monday's like a full recurring day,
is the x27 Mastermind.
That's where I meet with my co-founder
and we run through all the accounts
and we basically touch base on how the company is doing
from a strategic level.
And I'll actually go through what we talk about
in that Mastermind video in about a week,
so stay tuned for next Monday's video for that.
So after that I have a one on one with Liban.
He's one of our cold callers.
A one on one.
I got it from this podcast called Manager Tools,
which we'll link that one on one episode
down in the description.
But what it is is a 30 minute meeting
where the first 10 minutes are the employee,
the team member talking
about anything they wanna talk about.
Middle 10 is where we talk about anything I want
to talk about from them, updates, that sort of stuff.
And then the last 10 minutes we talk about the future,
where their career is going, that sort of thing.
And these one on ones have been
extremely helpful for morale.
The next thing on my calendar is a daily standup with Liban.
By the time we get to June 26th, these won't happen.
But what I incorporate is every time we come up
with a new process,
I add daily one on ones for the first two weeks
just to touch base and see how the process is going.
As you saw a few weeks ago,
we are testing out a new cold email process.
It is working amazingly well.
And we are about five days into the daily one on ones.
So we probably have another week of those
and then these won't be on the calendar anymore.
It's a five minute update call
where I basically say, "Hey, Liban, how's it going?"
I look at the Excel doc
that I went over a couple videos ago,
and that's basically it.
Five, six minute call, that's it.
And then the final recurring meeting on Mondays
is the weekly sales standup.
I either made a video on this
or I will make a video on this
about how to effectively run a sales standup,
so expect that one or it's gonna be in the description.
But this is where me, my co-founder Robert,
and our two sales co-founders Afnan and Cameron
discuss all the accounts and where we see the company going
in terms of sales in the next week.
And it's also to talk about how much work they're doing,
what sort of stuff they're working on.
The rest of the calendar are one on ones
with the different team members,
except for these two meetings.
One is a weekly product standup where the account manager
and the project manager go through every single account
in detail and talk about how we can improve the strategy.
Basically this is where the account manager,
where Lael takes his feedback from the client
and works with Istvan our project manager
and Robert to implement it.
These usually take about a half hour.
Santiago is on there as well, our marketing strategist
to help if there's any strategy questions.
And then the final recurring meeting
besides all the one on ones with the team
is the final X27 mastermind for the week.
So on Monday I meet with Robert to talk about
where the company's going for the week
and then on Friday we meet
and these are more chill meetings
where we're basically just catching up before the weekend.
Similar to how a one on one is structured
with a team member.
It's just me and my co-founder.
Those are my recurring meetings.
Leave a comment below and
judge me harshly.
Are there any unnecessary meetings you're seeing in here?
Are there any meetings you think should be added?
And for your agency, is there anything you would add
based on this doc to your company's process?
Also are there any of these meetings you want to see
in more detail in future videos?
Let me know.
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