♪ Instrumental garage music ♪
M4 represents another big step forward
for Apple silicon.
To start,
M4 is built on second-generation three-nanometer technology
that's even more power efficient.
This was essential to deliver incredible performance
in the exceptionally thin and light design of iPad Pro.
And M4 also features an entirely new display engine
designed with pioneering technology
that enables the stunning precision, color,
and brightness of the Ultra Retina XDR display.
In addition, M4 brings phenomenal performance
to the new Pro.
It has a powerful new CPU and builds upon
the next-generation GPU architecture debuted on M3.
The new CPU with up to four performance cores,
and now with six efficiency cores,
all with next-generation ML accelerators,
delivers up to 50 percent faster CPU performance over M2
in the previous iPad Pro.
The next-generation 10-core GPU architecture
includes powerful features, like Dynamic Caching,
and brings hardware-accelerated mesh shading and ray tracing
to iPad for the first time.
So games like Diablo Immortal look fantastic,
and pro rendering apps like Octane will flat out fly
with up to four-times-faster performance than M2.
And we've added these architecture
and performance improvements while maintaining
our industry-leading performance per watt.
M4 can deliver the same performance as M2
using just half the power.
That's a tremendous gain in performance per watt,
and perfect for the thin and light design of the new Pro.
Now, when we compare it to the latest PC chip
in a thin and light laptop, M4 can deliver
the same performance using just a quarter of the power.
That's the amazing power-efficient performance lead
that Apple silicon provides.
Another way Apple silicon leads the industry
is with the Neural Engine, which the industry calls an NPU.
The Neural Engine is an IP block in the chip
dedicated to the acceleration of AI workloads.
Now while the chip industry is just starting to add NPUs
to some of their processors, we've been including
our industry-leading Neural Engine
in our chip for years, and now with M4,
we have our most powerful Neural Engine ever,
capable of an astounding 38 trillion operations
per second.
That's a breathtaking 60 times faster
than our first Neural Engine in the A11 Bionic.
Together with next-generation ML accelerators in the CPU,
a high-performance GPU, and more memory bandwidth,
the Neural Engine makes M4 an outrageously powerful chip
for AI.
It can do amazing things even faster,
like easily isolate a subject from its background in 4K video
with just a tap in Final Cut Pro.
In fact, with this level of performance,
the Neural Engine in M4 is more powerful
than any neural processing unit in any AI PC today.
So that's M4.
It's built with cutting-edge technology
that enables the breakthrough design and stunning display
of the new Pro and delivers a giant leap in performance.
With M4, iPad Pro widens its lead
as the most powerful device of its kind.
♪