We had an email from Ted.
We got a guy.
A man is watching.
So Ted says,
I've worked in the advertising industry for 30 years.
Lost my job due to COVID.
It's been almost a year now.
I still do not have a job.
I have plenty of experience.
I feel like I can't compete with younger candidates.
My question is best way to pitch yourself for an interview.
Oh wow.
Knowing you're the oldest guy there.
Man, do I feel that, right?
Yeah, no, absolutely.
You know listen, there's a one reason.
The main reason I went on the Shark Tank
is because if I wasn't on Shark Tank
I would have been doing business the old way
that all my other colleagues are doing it.
Making a shirt, maybe a store buys it
and I learn more on Shark Tank.
Now here's the best thing you do have experience.
And just like the sharks,
we all know the fundamentals of business.
So now we're just trying to find the younger generation
or people that we can execute in a different way.
When you're walking in the room
are you educated on the new way of advertising?
You know, the fundamentals of it
but do you know digital marketing.
Do you know, content creation, various things like that?
During this pandemic have spent,
you know I have a 28 hour course
that I've been going into for digital marketing
because even though I have great marketers around me
I wanna know myself.
I wanna keep educating myself.
So I think that that's probably what you should do
is take these digital courses out there on digital marketing
on Facebook advertising, on pay-per-click.
And then be able to go into the room
and speak like the young kids
but with 30 years of experience, and then you're invaluable.
That is so smart and lead with that, right?
Like get yourself strong.
And there's so much now
that it's free or very inexpensive in online education.
It's shocking to me.
We've got Lauren.
Hi Lauren, look at you. Lauren.
Hi beauty.
What would you like to ask today?
Some more, thank you guys so much for having me here.
This is such an incredible opportunity
and I'm just very, very grateful for your time.
So thank you.
But like Rachel said, my name is Lauren I'm 24 years old
and I just, and by just, I mean like two weeks ago
officially started my own custom gemstone jewelry
and energy healing business called Breathe Easy Beads.
And all of the products are handmade by me.
And each piece is designed and curated
with your own innate frequency, energy frequency
to help calm, protect, encourage, and empower.
So I guess my question
for you is just how as a brand new business owner
do I get my name out there beyond my inner circle of people
a, with this worldwide pandemic going on
and I'm not able to see people face to face
and b, when I don't have a ton
of extra money to promote myself.
So any advice that you have is greatly appreciated.
Oh absolutely so really never
you know, I wrote a New York times bestselling
book called "The Power of Broke."
Money only highlight your weaknesses in a business,
in the startup stage.
Now, here are the couple of steps that you need to do.
Two, you already done your brilliant
that you've named a really great name, Breeze Easy Beads.
I get it.
I talk about panic attacks.
Now I understand where I can hopefully relieve those
so, hopefully your URLs and your Instagram
and social media platforms reflect the same thing
breathe easy beads, or buy breathe easy beads.
And you've been promoting yourself.
Then that's how you got on this great platform like Rachel.
So you need to do more collaboration, right?
You need to find other people that may be selling products
similar to yours but not.
Yoga, (indistinct)
various other things on social media and said,
how can I collaborate with you?
You market my stuff to your people,
you take 20 or 30% of the profit, whatever the case may be.
And once you start to see who you start hitting
then you advertise on Instagram and Facebook
but get the product out with obviously collaborating
with other people, you know, my network.
So, OPM can all be other people's marketing.
That's incredible advice.
And the gears are already turning and there are people
in my town that I think I can definitely connect with
but that's definitely the next step that I need to take.
So thank you.
(Lauren laughing)
You can be like the little pop-up or their banner
in between here and there on other people that you respect
and you cross promote each other.
Ultimately, that is such great advice.
And I love that Damon
because it empowers all of the businesses
not just Lauren's.
Lauren, keep in touch with us, please
and let us know how you do.
Are you wearing your- Please I am.
Are you wearing, are your I am.
Whoo!
(both laughing)
Bravo to you for being- Thank you
Brave enough as a 24 year old to take
and empower yourself and take charge
of your life during a pandemic and be your own woman
I love that, that's great.
Thank you.
Congratulations to you, Lauren.