>>>
>>> WELCOME BACK TO GREAT DAY. IT'S THE FOUNDATION OF ANY ROOM
AND FLOORS FOR LIVING CAN HELP
YOU GET STYLE, QUALITY AND
FUNCTION AT A FRACTION OF THE
PRICE COMPARED TO OTHER PLACES.
I CAUGHT UP WITH THE OWNER WHO
ALSO TOLD US HOW TO AVOID SOME
SCAMS THAT COULD FOOL YOU.
KURT, THERE ARE BASICALLY TWO
THINGS THAT CONSUMERS THINK
ABOUT WHEN THEY'RE GETTING
FLOORS.
FLOORS.
FLOORS. ONE IS THEIR DECOR STYLE AND
THEN THE OTHER IS THEIR
LIFESTYLE.
LIFESTYLE. LET'S TALK ABOUT LIFESTYLE.
YOU HAVE EVERYTHING AND
TECHNOLOGY IN FLOORS HAS
CHANGED OVER THE YEARS.
LET'S SAY SOMEONE HAS PETS.
>> ABSOLUTELY.
>> ABSOLUTELY. THERE WAS A LOT OF DIFFERENT
THINGS TO CHOOSE FROM.
PROBABLY THE BEST THING FOR
PETS WHEN IT COMES TO FLOOR IS
PROBABLY TILE.
PROBABLY TILE. HOWEVER THERE'S A WOOD THEY
MAKE THAT'S VERY DURABLE.
IT'S MORE SCRATCH RESISTANT,
MORE DENT RESISTANT.
>> THERE'S TILE, THERE'S WOOD
AND TILE THAT LOOKS LIKE WOOD.
>> ABSOLUTELY.
>> ABSOLUTELY. THERE'S A NEW PRODUCT THAT'S
100% WATER PROOF CALLED LUXURY
VINYL.
VINYL.
VINYL. A
VINYL. A LOT OF PEOPLE ARE GOING WITH
THAT.
THAT.
THAT. ESPECIALLY WITH ALL OUR
FLOODING.
FLOODING.
FLOODING. >> THERE ARE PEOPLE WHO LIKE TO
PUT THEIR FEET DOWN ON
SOMETHING NICE AND SOFT AND
COMFY.
COMFY.
COMFY. >>
COMFY. >> WE HAVE BEAUTIFUL DIFFERENT
STYLES.
STYLES.
STYLES. YOU CAN SEE OUR BEAUTIFUL RACK.
IT'S GOT HUNDREDS TO CHOOSE
FROM AS FAR AS COLORS AND
STYLES.
STYLES.
STYLES. >> WHAT'S REALLY GREAT ABOUT
YOU IS THAT THE WAY YOU BUY, A
LOT OF PEOPLE HAVE A TENDENCY
TO THINK THAT THE BIG BOX
STORES ARE GOING TO BE CHEAPER.
THAT'S NOT THE CASE WITH YOU.
>> WHAT WE DO IN OUR STORES IS
A LOT OF COMPARISON SHOPPING.
WHETHER IT BE A SMALL STORE OR
BOX STORE.
BOX STORE. THEY'RE EASY TO SHOP AT.
WHAT WE'LL DO IN OUR TILE
DEPARTMENT IS POST WHAT THEIR
PRICES, WE'LL POST THE DATE
THEY HAD THAT PRICE AND
ACTUALLY WHAT THEIR COST IS.
SO WE ALSO DO THAT WITH ONLINE
DIFFERENT VENUES.
DIFFERENT VENUES. BECAUSE A LOT OF PEOPLE THINK
THEY CAN BUY SO MUCH CHEAPER
ONLINE.
ONLINE.
ONLINE. WHAT HAPPENS IS YOU HAVE THAT
PRACTICE WHEN IT COMES TO HEAVY
OBJECTS.
OBJECTS.
OBJECTS. WE'RE SUBSTANTIALLYLESS THAN
SOMETHING LIKE EVEN WAYFAIR.
>> THERE'S A COMPARISON YOU
SHOWED ME WHERE IT WAS 18,000
FOR ONE COMPANY BUT YOU COULD
DO IT FOR.
>> $8700.
>> $8700.
>> $8700. >> WHEN IT COMES TO YOUR
PRODUCTS YOU HAVE HERE, IT'S
ONE THING TO HAVE THE TOP
QUALITY CARPETS AND WOOD
FLOORING AND TILE.
IT'S ANOTHER THEN TO SEE HOW
THEY'RE INSTALLED.
THEY'RE INSTALLED. THAT'S SOMETHING YOU TAKE
SERIOUSLY.
SERIOUSLY. LET'S TAKE A LOOK AT SOME OF
THE THINGS YOU SAY PEOPLE
SHOULD BE AWARE OF.
>> PERFECT.
>> PERFECT. >> KURT, I NOTICE AS WE WERE
WALKING OVER HERE YOU HAVE
DIFFERENT TILE, WOOD, CARPET
LAID OUT SO PEOPLE CAN GET AN
IDEA BESIDES THAT LITTLE SAMPLE
WE USUALLY GET.
YOU CAN GET A REAL IDEA OF HOW
IT WILL LOOK.
>> WE TRY TO KEEP OUR FLOORS UP
TO DATE WITH THE NEWEST STYLES.
WE PUT THEM IN 4 BY 5-FOOT PODS
THAT WAY PEOPLE CAN MAKE THEIR
BEST DECISION.
BEST DECISION. WE HAVE ABOUT 85 DIFFERENT
STYLES.
STYLES.
STYLES. >> BACK TO INSTALLATION.
WHEN I HAD FLOORS LAID ONCE
BEFORE WE HAD A CERTAIN PRICE
AND THEN THAT PRICE CHANGED BY
THOUSANDS OF DOLLARS BECAUSE
THEY SAID OH, YOUR FLOORS
AREN'T EVEN WE'RE GOING TO LAY
DOWN SOME CEMENT AND MAKE IT
EVEN.
EVEN.
EVEN. >>
EVEN. >> THAT'S CALLED THE FLOAT
SCAM.
SCAM.
SCAM. A
SCAM. A BAG OF FLOAT IS ABOUT 25
POUNDS.
POUNDS.
POUNDS. IT REALLY IS PART OF A NORMAL
INSTALLATION.
INSTALLATION. WHAT WE DO IS WE DON'T CHARGE
YOU A DIME EXTRA FOR IT.
THERE'S NO FLOOR THAT'S PERFECT
IN HOUSTON, TEXAS.
>> LOOKS FAMILIAR.
FLOORS LAID IN A HOUSE THESE
THINGS ARE PRESENT.
>> ABSOLUTELY.
>> ABSOLUTELY. THESE ARE THE OLD WAY TO DO IT.
MOST PEOPLE USE THOSE BECAUSE
NUMBER ONE THEY'RE LESS
EXPENSIVE.
EXPENSIVE. THEY DON'T LIKE TO CHANGE.
WHAT HAPPENS WITH THESE VERY
SIMPLE, WITH THE NEW TILES
BECAUSE THEY'RE SO LARGE AND
THESE ARE PRETTY SMALL IN
COMPARISON YOU NEED SOME WAY TO
LOCK IT IN.
IT DRIES HIGH AND LOW.
THERE'S NOTHING THAT'S GOING TO
SUPPORT IT HERE.
WHEN YOU USE THESE SPACERS
BECAUSE THERE'S GOING TO BE
SUCH HIGHS AND LOWS IN YOUR
TILE YOU HAVE TO MAKE THEM A
HECK OF A LOT LARGER.
THIS IS WHAT WE USE.
IT'S A LIPPAGE SYSTEM.
IT KEEPS THE TILE FROM DRYING
HIGH OR LOW.
IT CAN'T BE SEPARATED UNTIL
THESE ARE BROKEN OFF.
SO THAT'S THE WHOLE KEY TO OUR
SUCCESS.
SUCCESS.
SUCCESS. WE USE 65,000 OF THESE PER WEEK
TO MAKE SURE OUR CUSTOMERS ARE
GOING TO BE HAPPY WITH OUR
INSTATE TOURNAMENT
INSTATE TOURNAMENT STAIOSLATION.
STAIOSLATION. IT'S JUST A MATTER OF WHAT SIZE
GROUT LINE YOU WANT.
PEOPLE LOVE TILE BUT THEY HATE
GROUT.
GROUT.
GROUT. IF
GROUT. IF IT WE CAN DO TWO THINGS WITH
THE GROUT EVERYBODY'S HAPPY.
THE SMALLEST GROUT LINE.
THIS IS THE SMALLEST YOU CAN
MAKE BUT YOU HAVE TO USE A
LIPPAGE SYSTEM.
LIPPAGE SYSTEM. >> TO DO THAT.
>> COMPARED TO THIS ONE HERE
WHICH IS FOUR TIMES LARGER.
>> SPEAKING OF GROUT.
IT'S NICE WHEN IT'S ALL FRESH
AND PRETTY.
AND PRETTY. THEN IT GETS DIRTY QUICKLY AND
THINGS LIKE WINE HERE.
I THOUGHT YOU WERE OFFERING ME
A DRINK.
A DRINK.
A DRINK. THINGS LIKE WINE, THAT GROUT
WILL GRAB THAT AND STAIN.
>> ONCE IT STAINS IT'S GONE
FOREVER.
FOREVER.
FOREVER. YOU CAN PUT A SEALANT ON IT BUT
IT WEARS OFF.
THEY LOOK ALIKE.
BUT THESE ARE TWO DIFFERENT
TYPES OF GROUTS.
AND THE THING IS WHEN YOU'RE
BUYING A FLOOR, THE DIFFERENCE
BETWEEN A GROUT FOR A HOME AND
ONE THAT'S ACTUALLY STAIN PROOF
AND ONE THAT YOU SEE IN MOST
PLACES, IT PROBABLY IS ONLY
ABOUT $100 DIFFERENCE IN COST
FOR A WHOLE HOME.
I DON'T KNOW WHY, BUT PEOPLE
STILL USE THAT.
IN FACT, HARDLY ANYBODY USES
THE GROUT THAT WE USE.
BUT HERE, LET'S DO THIS.
YOU CAN SEE WHICH IS WHICH.
CLEAN THOSE OFF HERE.
SWIRL IT AROUND A LITTLE BIT.
OBVIOUSLY THEY STARTED OUT WITH
THE SAME COLOR.
LET'S SEE WHAT THEY LOOK LIKE
NOW.
NOW.
NOW. THIS
NOW. THIS ONE JUST IN A MATTER OF A
SECOND, IT'S PERMANENTLY
CHANGED THIS COLOR.
IT'S DARKER COMPARED TO WHAT IT
IT WAS BEFORE.
THAT'S, YOU KNOW, OBVIOUSLY YOU
DON'T GET TO SPILLS THAT FAST.
BUT YOU CAN SEE IT'S A MUCH
DARKER COLOR THAN IT WAS.
WHAT HAPPENS IS YOU HAVE LIGHT,
DARK, LIGHT, DARKS.
YOU PAY SOMEONE PROBABLY $1.25
EVERY OTHER YEAR TO RESTAIN
YOUR GROUT.
YOUR GROUT. IF YOU BOUGHT THE GROUT THE
FIRST TIME IT'D BE LESS
EXPENSIVE OF RESTAINING THAT
GROUT A YEAR AND A HALF TO TWO
YEARS DOWN THE ROAD.
JUST MAKE THE BEST DECISION
WHEN YOU DO IT.
>> YOU ALSO HAVE A DEAL FOR
GREAT DAY VIEWERS AND THAT IS
THE STAIN CLEANER.
>> ABSOLUTELY.
>> ABSOLUTELY. THE SUCCESS OF OUR COMPANY IS
TIED TO THE HAPPINESS OF OUR
CUSTOMERS.
CUSTOMERS. ANYBODY WHO PURCHASED FROM US
WE'RE GOING TO TAKE CARE OF
THEM.
THEM.
THEM. WE
THEM. WE FOUND THE BEST FLOOR
CLEANER.
CLEANER.
CLEANER. IT'S GREEN AND NO RINSE.
CUTS YOUR WORK IN HALF.
MOST OF THE CLEANERS YOU HAVE
TO CLEAN, THEN RINSE THE
CLEANER.
CLEANER.
CLEANER. WELL WHAT WE DO TO MAKE SURE
OUR CUSTOMERS ARE USING THE
RIGHT CLEANER, WE GIVE THEM THE
FIRST.
FIRST.
FIRST. WE
FIRST. WE JUST WANT TO MAKE SURE
THEY'RE HAPPY.
THEY'RE HAPPY. WE APPRECIATE YOU COMING TO SEE
US AND WE ALSO GREATLY
APPRECIATE YOUR VIEWERS.
FOR ANY VIEWER THAT WATCHED
TODAY'S SHOW WE'LL GIVE THEM
FIVE YEARS OF THAT CLEANER FREE
OF CHARGE.
OF CHARGE. JUST COME TO OUR STORE.
KURT SAID IT WAS OKAY.
I NEED TO GET THE CLEANER.
THEY'RE GOING TO GIVE IT TO YOU
FREE OF CHARGE FOR THE NEXT
FIVE YEARS.
FIVE YEARS. A $1000 VALUE.
>> THAT'S WHAT HAS ME SINGING.
THANK YOU VERY MUCH.
>> THANK YOU.
>>> FOR MORE INFORMATION AND
LOCATIONS VISIT FLOORS
FORLIVING.COM.
FORLIVING.COM. YOU CAN FIND A LONG LIST OF
CUSTOMERS AND THEIR