- Does your website have the perfect product page
that converts your customers like crazy?
In this video guys, you're going to learn the steps
to creating the perfect product page that converts
more customers into sales and more profits
for your e-commerce store.
Let's get into it.
(lively upbeat music)
Hey guys, Sam here from KeyCommerce.com.
Have you optimized your product pages?
If you're like most e-commerce store owners
you probably haven't thought about it too much.
You created your site, added your titles, descriptions,
product images, pricing, and maybe that's it.
Now I've worked with dozens of successful e-commerce stores
and crafting and perfecting their product pages
and their whole website is something
that they've successfully mastered.
They spend a lot of time trying to get those product pages
to be the best they possibly can be.
Now I'm going to go to the stages of doing this
in this video, so you can apply it to your own store.
I've also created a free course.
I talk about it in some of my videos.
I'll leave a link in the description below.
It goes through these stages in much more detail
it's called Product Page Mastery.
It's 100% free, no catch, and it's all on my website.
I've had over 500 students now go through this course
and so many of them have now improved their websites,
improved their product page
and gotten way more of their paid campaigns
by having a website that converts.
It can have a huge impact,
and guys, it's absolutely free to implement my advice.
So I really recommend you go and do it.
Okay, guys, here are the steps,
the stages to improve your product pages.
One. Really understand your customers and their problems.
We need to do this before we even start editing our site.
Really understand who you're dealing with
who you're selling to, what are their needs,
desires, and problems.
Now with all the successful stores that I've worked with
and I'm still working with, what do they all have in common?
Well, they have these three things.
They really understand their customers.
They really understand their problems
and they then present their product
as a way to solve those problems of those customers.
Yep. That's it.
So how do you understand your customers and their problems?
It's simple. Talk to them.
This is the fastest way to figure out
if your store and if your products are going to work.
Yes, you can run ads and spend thousands of dollars
and a lot of time trying to test all these products
and your store, or you can just pick up the phone
call your customers and then get direct feedback from them.
And in that free course, I go through a bunch of tips
with how to open this communication
with these customers and figure this out.
The next step is framing your products.
This is all about that third point,
showing how your product solves the problems
of your customers.
This is all about the real power of an e-commerce store
which is the fact that with an e-commerce store
you're able to create an automatic salesman.
I have a video that goes deeper into this topic
I'll leave that in the description.
Just look the text where it says
automatic salesman video here.
The idea here guys is that once you understand
and know your customers on such a deep, deep level
then you're going to learn exactly what to put
on your product pages, to speak directly to them,
to answer all their questions before they even ask.
To make the buying process as seamless as possible.
And this sort of approach is insanely effective
at getting more sales for your e-commerce store.
People will go to your store and they'll just know,
they'll feel that you just get them.
They buy from you over your competitors
because you're speaking their language
and checking all the boxes.
You are solving their problems.
Okay, guys, let's now get to the juicy part.
Three. Product page mastery.
This part of the process goes in deeper into the specifics
of what you should change on your product page.
How to craft your description, what product photos to use?
Should you use a product video?
How can you get reviews?
How to arrange the layout of your page?
This part of the course gets into all the nitty gritty.
It shows you what exactly you need to have
on your product page.
Just follow the steps that I outlined in this course.
And you're gonna be way ahead of all the other
e-commerce stores.
And finally, traffic and analytics.
Key. I go over all the ways that you can generate traffic
to your product page and your e-commerce store.
It's a good overview and intro
especially if you're just getting started.
If you're a much more seasoned e-commerce expert
that it's also going to give you some great ideas
and some traffic sources that you maybe never considered.
I go through all the basic popular traffic sources
but also some other ones that most people don't know
about or don't even think about.
So that's it guys, I'll leave a link
in the description to the product page mastery course here.
I'll also put a link
in the comments or pin that comment for you guys
so it's super easy to find.
If this video was helpful guys, give it a thumbs up
and let me know how is the course.
Go to the course, come back to this video
and comment with your feedback.
Did it help you? Did you improve your site?
I really want to know.
Anyway guys, thanks so much for watching.
Hope to you see in the next video.
Bye for now.
(lively upbeat music)