Hey kids, James here and in this video I gonna talked about a very special power that you
possess.
It's a power that will make the difference between connecting with your audience or losing
them completely, so, what is this power you ask?
Well, it's simply storytelling.
Can everyone here say storytelling?
... Let's begin!
When we were children, They were had poor little words that had the power to capture
our attention and our imagination, do you remember them?
Once upon a time.
Those were the magic words that told us we're about to go on a daring adventure meet someone
new or visit an explorer a brand new world and even though we paid attention to the story
is because we're being easily entertained, we were also being in thought important and
valuable lessons such as follow our dreams make sure to help others and watch out for
danger and there you are all grown up but nothing's really changed has it stories are
just as powerful they capture your attention teaching important lesson an inspiring you
to action and now you can see while absolutely vital to incorporate storytelling and any
interaction that you're having with your audience and this includes your videos.
Here are five different types of stories that you can use to better engage and connect with
your customer.
Number 1.
The personal journey.
Now for your business product or service exits because the personal experience that you have
will make sure to tell it . Maybe it was a decision to solve a problem or a light bulb
and went out in your head that leads you to create the business that you have today.
That's the type of story that people love to hear and wanna connect.
It not only demonstrates the solutions and the benefits of your product or service
it effortlessly shows why you're the one disqualified to solve that problem.
Number 2.
Overcoming the great Obticles.
We all love that hero's journey struggled, dont we?
Have you or maybe one of your customers overcome the impossible just to achieve a goal.
Of course we all have we've all experienced obstacles in hurdles that we've had to overcome
an order to get to where we are today that's why when you share your struggles, it's so
easily relatable and who knows maybe the challenge that you overcame years ago is the exact same
challenge that one of your customers is experiencing right now and your video, your story and your
message might just be the thing that inspires them to solve their problems.
Number 3.
The fable.
Now fable is simply a short fictional story, that personifies maybe animals or animate
objects of some sort in order to share or get across powerful message seen or more.
All great speakers, author and leaders use the fable or fictional story in order
to teach a moral or a lessons.
And a great example of this is the classic book who moved my cheese?
Number 4.
An Inspirational Story?
Did you know that over a hundred and twelve million copies of chicken soup for the soul
have been sold or why is that?
It's simply because people want to be inspired, they grave that feeling of knowing
that the impossible can be possible.
Look around you from famous athletes movie stars and even your past customers there are
inspiring stories all around us and we need to be told and lastly, Number 5.
A story of Warning.
One of the most powerful human motivators is our desire to avoid pain this is why everytime
you turn on the six o'clock news that seems like the sky is falling most people are hardwired
to believe that being in the now out the bad news well actually keep them safe but maybe
there's something we can learn from these newscasters do a vital information that your
customer needs to know that could save them a lot of time or money, shouldn't share it?
Absolutely!
Well, they you have it there are five different styles of stories that you can instantly need
into any of your next videos blog post or anything else you doing to interact and engage
with your audience and here's my homework for you on a piece of paper I want you to
write down a list of all the elements, qualities and attributes in your life that you can consider
story worth it.
These is anything from moments A time in your life where you saw up a little changed and
it wasn't idea and i high moment or struggle even you fired and was the day did you first
thing on the internet, write all these things down and I want you also to write down anything
else that makes you unique, maybe it's a certain hobit that you enjoy it maybe your pet's,
your kids, where you live, what you drive, what you do uniquely and differnetly and once
you have all these things down piece of paper you can start to see how you can incorporate
even one of those things you can just five seconds of one of those things, into your
next video.
Thank you so much for watching make sure to subscribe to my channel and I see
you on the next one, take care!