ADAM SWIDLER: Hi.
I'm Adam Swidler from Postini Solutions marketing team, and
I'm here today to talk to you about effective and reliable
email security.
At Postini, we process a lot of email, and that gives us
excellent visibility and insight
into the threat landscape.
We've been tracking spam and email activity in 2007, and
one of the things that we've seen is that spam volume is up
over 161% since September of 2006.
Virus volumes are up over 30 times what they were in 2006.
When we trend spam volume over time, the trend line looks
something like this.
The primary driver behind this trend is the
commercialization of spam.
Spam is now purely motivated by profit, and this has given
rise to increasingly sophisticated techniques that
are being employed by the spammers.
One of those techniques are the botnets.
These are massive networks of infected PCs that are brought
together in coordinated spam and virus attacks.
Most of the bots in a botnet are home PCs with high speed
internet connections that have been infected without their
owners' knowledge.
One of the potential ways to address this problem is
through the use of what's called an on-premise solution.
You can purchase appliances, or you can purchase software
separately and run it on your servers.
But basically, when you purchase an on-premise
solution, you get a fixed capacity at a specific cost.
When we draw the trend line for that capacity, it's shown
here in blue.
Initially, there's ample headroom for
the on-premise solution.
But eventually, the spam volume overcomes that
capacity, and you enter into this period, noted by the
shaded area, where you're susceptible to email delays
and disruptions and where spam can be flowing freely into
your end users' inboxes.
When this happens, you're typically forced into an
unpleasant an unplanned upgrade of
your on-premise solution.
It's unplanned because, in reality, we don't know what
this trend line will look like in the future.
It's unpleasant because it's typically an urgent project
that comes up out of nowhere and needs to be addressed as
soon as possible.
When that upgrade is performed, the capacity of
your on-premise solution is increased, but still at a
fixed level, as shown by this step-wise change
in the trend line.
Predictably, over time, eventually, the spam volumes
will overtake the capacity of that new upgrade, again
leading to periods of email delays and disruptions, as
shown in this shaded area.
Postini Email Security Solution is an alternative way
to solve this problem.
It's delivered in a software as a service model, where
there's nothing to install and no maintenance to perform on
the system.
Because our system is delivered in that model, the
capacity and scalability of the Postini Email Security
Solution is shown in green.
We have global data centers throughout the world and
threat monitoring capability that's running 24 hours a day,
seven days a week.
We're constantly monitoring the internet for new outbreaks
and ensuring that we stay ahead in
terms of our capacity.
And this is just our active capacity.
Postini's architecture is a fully redundant,
active/passive architecture that actually delivers twice
as much capacity to the system.
In periods of extreme spam storm activity, we can
instantaneously deploy that passive capacity to double the
capacity of our system.
All the while, the cost of the Postini solution is a
predictable and consistent value.
Our pass through architecture and Software as a Service
delivery model ensure the Postini delivers the most
effective and reliable email security available to your
enterprise today.
I'm Adam Swidler for Postini, a wholly owned
subsidiary of Google.
Thank you very much.