What's Up, Dylan Sigley here, today we're going
to talk about how to go from zero to $10000 in
one day with drop servicing.
Let's get into it. Have you ever felt like
building a real online business that drives consistent
results, freedom and control?
Online business can feel uncertain,
confusing and overwhelming.
But what if you had the vision, mindset and
actions to get from A to B in building your
online business step by step so you can live a
life of freedom, consistency and control.
But before we get into the video.
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like the video. Let's get into it.
So most people make online business super
complicated and difficult, right?
And in the beginning, you can almost feel like
it's impossible to get these big clients like
this some kind of wizardry involved.
But at the end of the day, it's really a few
simple steps that go into it and a few concepts
that you need to understand to get these big
clients. And that's all going to be covering in
this video. But I want to give you an example of
one of the big sales that we've generated
recently when we got a $10000 client in one day.
So this is the entire process that we went
through to get this client.
And it may seem unimaginable that this is how
simple it is, but it really is.
And I recommend going out and trying it for
yourself after this video.
So literally what we did for this client is we
went on to CrunchBase, which is a directory of
companies. We did a search for companies in their
space using a few criteria.
Looking at what kind of company size, what kind
of funding they've received, etc.
to get an idea of how big the company is and
then, once we found a few companies, we put them
in to snov.io
where we generated their emails.
Then we connected with him on LinkedIn and seemed
to message with our offer and also sent an email
with our offer which they responded to.
From there we jumped on a call with them and
everything went down pretty simply from there.
They had a need and we had a solution.
So they bought there on the spot, ended up being
a $10,000 sale, which may seem pretty crazy, but
it can be pretty normal once you do get used to
it. It's all a mindset thing at the end of the
day with these really big sales, because for
these companies this is just small change for
them. They're used to dealing with much bigger
vendors than you. And drop servicing businesses
are kind of a drop in the water in our small fish
in the pond. The bigger agencies out there were
big fancy offices charge so much more than we
ever could. So $10,000 is really just normal for
one of these companies. So this is how you go
about the step by step process to get it.
And there's some concepts and theory around that
that you need to understand to be able to
implement the strategy.
So let's explain all of that for you.
It's common to think that it takes a lot of work
to close the sale. And that's because we're
brainwashed by what we learn about business and
university, the TV and the movies to think that
you need to do a million meetings, go and see
someone in person in order to part with a large
sum of money for your service.
But that's really not the truth.
You can have clients pay you 1000, 5000, 10000
dollars in one day if you go about it in the
right way. And that's all going to be covering.
And this video is how to close these large sales
in such a short period of time, because you see,
as long as you have an irresistible offer that
makes the company extremely willing to part with
a large budget in order to get their problem
solved. Because remember, large sums of money to
you aren't large sums to these companies that
you're working with, they're really just pennies.
This is a small part of the larger budget that
they assign each year to marketing.
So don't worry too much about asking for large
prices. And you can always just increase the
price that you ask. Over time, start small or
something, you feel comfortable and then expand
from there. So in my case, in the beginning it
felt crazy to me that someone would be willing to
part with $1,000 even to produce a service
online, you know, over the Internet without
meeting in person. But once that happened the
first time I became more comfortable with it, and
I did it again and started increasing the price
over time. And eventually we were getting $10,000
and above sales in one day.
So it really is possible to expand your comfort
zone and just expand the offer you've got in
order to get these large sales.
And these are the steps you need to go through.
in order to close them. Number one, is they have
to trust you, right? I mean, if someone's going
to part with a large sum of money, they need to
trust you, your company and your product.
And the only way that you can really achieve this
is by showing them what you've been able to do in
the past. That's really the best indicator that
you're going to be able to give them, that you'll
be able to produce the same level of quality of
work for them as well.
So you usually do this with testimonials, case
studies and examples of your past work.
So then they get a feel for what they can expect
from working with you. And everyone has a
different level as well, right?
Everyone's got a different level of certainty
they need to have before they make a purchase.
We want to have certainty that a solution is
going to solve the problem.
And the only way we can really provide that
certainty is by showing past examples of ways
that this problem has been solved with your
specific service yourself.
You know, it can't just be other companies in the
industry in the same space as you, because then
they would just go at those companies instead of
you. Because they actually have examples of their
past work. You need to have examples of your own
past work before you can move forward.
Next, the prospect needs to feel like they need
to get this problem solved right now.
You need to add in some urgency into your offer
to give them to actually take action and move
forward, getting service done because we all have
a to do list, right? We all have a certain set of
things that we know we need to do, but we're not
necessarily going to do those things.
And that's because everything is ordered.
By urgency and importance, it might be important,
but it might not be urgent. Which means we don't
need to get done right now.
And then we won't do it. We'll do something else
that's more urgent and maybe the same level of
importance. So urgency is really key in your
offer and you'll want to do this by adding in
things like timeline or a countdown or limited
spots, which is more a form of scarcity but works
in the same way. So you want to add some of those
things into your offer to create that sense of
urgency. The prospect needs to move forward with
you now. On top of that, that urgency needs to be
paired with importance, right?
Because if the offer is urgent, if getting it
done is urgent, we're not going to do it if it's
not important to us.
So there needs to be a certain level of
importance around getting that problem solved.
And the level of importance they assign around a
certain problem is going to be determined around
their awareness level.
Right? So we won't know what stage of awareness
they're up to. You have those that are unaware.
So they've never heard of the problem.
Never heard of a solution.
And I've never heard of your product.
They don't know any of those things.
They've got no idea there's a problem that exists
or a solution that exists to fix that problem.
Then the next level is you have people that know
they have a problem. So like, okay, there's a
problem here, but they don't really know of any
solutions yet or any products they can use to
solve that problem. And then, of course, after
that, they find the solutions to the problems.
Right. But sure, they may know there's a
solution, but they can't provide that solution
themselves. They need to find a product or
service that's going to deliver that solution for
their problem. And they're going to start looking
at different vendors and that's when they learn
more about you. So the three things you want to
do at this stage is really show them, hey, you've
got a problem here. This is the solution.
And this is what a service or product that you
need to solve that problem.
And they're really just shows them that I need to
get it solved. So you're the best option to solve
it, which is really important, right?
We don't want them to go with some other company.
So when somebody has the right combination of
urgency, awareness and importance, the price
really doesn't matter so much.
I mean, I've found and I've seen from so many
other drops services and just business owners in
general, when they test pricing, the conversion
rate doesn't really change that often.
So what I mean by that?
Let's say three in ten prospects purchased.
Right. And you are charging $1,000.
Well, if you change that $1000 price to $3,000
often, you'll still get three out of 10
purchasing. And that's because that change for
them isn't really a big change, 1000 or $3000.
It may seem big to you, but these are large
companies with large budgets.
Remember, these aren't big changes for them.
I mean, on top of that, I mean, they're more
focused on solving the problem than the price
itself. If you're getting a lot of price focused
clients, then you're not really doing it right.
You want those clients that just want to solve
the problem. They don't care what the prices are
so much. And that's why price really is elastic.
If you have the right offer and you can literally
just increase the price and your conversion rate
will stay the same. You'll just end up making
more and that's where you're going to find as you
become more comfortable over time with the prices
that you charge, you can charge more and more and
more. So that's what I would recommend doing.
B ut obviously have some morals as well.
I recommend only charging prices based on the
market value of what you've got to offer.
So make sure that what you've got to offer
actually has some market value before you charge
higher and higher prices over time because you
actually want to provide some good value to your
clients at the end of the day. Right.
That's what business is about.
So at the end of the day, it all just comes down
to research, having a great offer and then
putting that offer in front of potential clients.
And there's tons of ways can do that.
There's a lot of directories online such as
CrunchBase. And you also have all of the social
media networks like LinkedIn, Facebook,
Instagram, of course, and you can find all these
companies there. And then often just with a
little bit of research, you'll find the founder
or the CEO, the president, the decision makers at
these companies, and then you can reach out to
them, you know, over social media with a message
or an email, whatever it may be.
And you put that offer in front of them, right?
Then from there, they're going to see that offer.
If it's a problem that they really want to get
solved and your offer looks really great, which
is should, if you focus on what I'm always
telling you to do, then what are you going to do
is get on a call with them or have your
salesperson get on a call them and close the
sale. And that's how we were able to get this
$10,000 sale.
It just one day it really just came down to that
simple process. And because we automated it with
people and software, we didn't actually have to
do any of that ourselves.
We were sipping Mai Tais on a beach somewhere
whilst this happened in our dreams, of course,
because right now I'm actually in Poland.
It's winter. Pretty bad outside, actually.
Yeah. So that really is the process is pretty
simple. And that's all you need to do to get
these big sales. And at the end of the day, it
just comes down to being comfortable offering
large prices to your potential clients based on
the value they're providing them.
You don't want to offer rock bottom prices just
because you don't feel good enough to offer these
larger prices at the end of the day.
If the problem that you're solving is big enough,
they're going to be willing to pay a large amount
of money for it. And I recommend testing your
pricing as much as possible so you can get the
most out of it as possible.
Right? But on top of that, remember the moral
side of things. Try and keep your prices at
market. Value. It's not like you can create a
monopoly in your way because these types of
businesses are plenty.
And it's a huge market.
So if you try to charge too high prices, they may
just find someone that's better.
So, of course, there is a ceiling to this.
And there is a bottom to it.
But you want to find that perfect point.
And that's where testing your pricing as much as
you can comes into it.
So hopefully that helps.
Let me know if you have any questions in the
comments below and I'll see you in the next
video.