Ordinary people want a lot of attention these days
It's good to be an Internet celebrity
Be a web entrepreneur
One quick way to do this is through social media
When you get that traffic
When you get that attention
You have the opportunity to monetize that flow
I trust those of you who are watching
I want to get there eventually
The year 2022 has begun
There are many people who are making goals for the New Year
Today's video
Let's just get to the point
If you want to grow your social media in 2022
To get more traffic
To get more income
What social media goals should you set
And how to achieve these goals
This video will help you develop your social media blueprint
Can help your social media to grow steadily in the long run 20 00:00:38,100 --> 00:00:38,000 Hello, Hello,
Welcome back to my channel
I'm Greyson
If you want to go through the YouTube channel
Build your personal brand online
Subscribe to my channel
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It's in the description at the bottom
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When I first started running social media
My goal is really simple
Is to pursue some statistical growth
Things like subscriptions, followers, likes, views, etc
I had a very simple idea
I just shoot the film and upload the film
And then wait for my channel's subscription numbers to go up
Just wait for the viewership to go up
But as I continue to learn about social media
And see a lot of other successful people
How are they using social media
I found out slowly
Social media doesn't just bring us more traffic
At the same time, it can give us more opportunities and access
That's why there were a lot of people in the beginning, right
I just do social media on the side
But after a while
They became social media full-time
Because when they get more and more traffic
They see more opportunities to earn more
If you want to go from being an ordinary person to an Internet celebrity
Run your social media business full time
Then you must strive to achieve it
These social media goals I'm talking about
The first social media goal is to be brand aware
All social media content creators need to be brand conscious
It's also the key to surviving in an increasingly competitive social media world
The so-called brand awareness is the brand awareness
Other people's perception of your brand
Their cognition and their recall
If they know your brand exists
Do they understand the value and service that your brand provides for example if you want a western fast food, the first thing you want is McDonald's or KFC or if you want a cup of coffee the first thing you want is Starbucks
Let's say you want a western fast food
Then the first thing that comes to mind is McDonald's and KFC
You want a cup of coffee
The first thing that comes to mind is Starbucks
You want to shop online
Then the first thing that comes to mind is Amazon Taobao and so on
Because these companies have a very clear brand
Do people know what these companies are focused on
What kind of services can be provided to them
What kind of value
As a social media content creator
You need that brand awareness too
You need to let people know what social media you're running
What area do you specialize in
What are you good at
What value does it provide them
What kind of service
You need to get people to have some problems
The first thing that came to mind was you
For example, my social media brand is
I can provide a way to run a YouTube channel
So what I'm hoping to do is
If someone has a problem running a YouTube channel
My channel is the first thing they think of
That's what I've been trying to do
So how can you let more people know you have spread your brand First you need to keep the consistency of contents You to provide you with information to the audience what they want And stable output Do you want to brush constant presence in front of your audience So the audience will remember you The second is that you want to develop brand strategy
Spread your brand
The first thing is to keep content consistent
You have to keep giving it to your target audience
The information they want
And keep the output constant
You need to keep your presence in front of your audience
That's how the audience remembers you
The second is that you have to develop a brand strategy
You need to constantly reinforce your audience's understanding of your brand
You also need to produce new content
To reach a wider audience interested in your brand
Then reinforce that new audience's understanding of your brand
The third way is to create shareable content
The power of shareable content is enormous
If viewers share your YouTube videos with others
Share your IG posts on their timed feed
Then your brand will be more widely known
This will not only give you some statistical growth
Things like subscriptions, followers, likes, views, etc
It will also bring you potential customers
To buy your service or product or whatever
The second goal is to increase interaction rates
It doesn't matter what social media you run
What they like most is that the account has a high rate of interaction
Audiences love his content
Positive interaction like and comment
People are chasing some data
Like the number of subscriptions before the number of fans
You should put the interaction rate of your account first
Because of all the social media they take very seriously now
That's what they really value
How does this account interact with their followers
They don't think much of an account
How much traffic he has
Because if a YouTube channel
He has a high number of subscriptions
But every video he posts gets very few views
The rate of interaction is not high
There were no likes and no comments
It doesn't take long to watch
There is no way to keep the audience
This will result in no way for the platform to generate more revenue
Then the YouTube algorithm will decide that the quality of the content is so poor that there's no reason to recommend it to new viewers
The quality of the content on this channel is very poor
There is no need to recommend it to a new audience
So this channel doesn't get its traffic
Increasing interaction rates is not just a way to gain traction with platform algorithms
Get you more traffic
And if you want to get some commercial sponsorship
So these commercial companies are very important to an account interaction rate
If the account has a higher interaction rate
This means that the conversion rate of promotion is higher
So how can it be in 2022
To increase our social media engagement
First of all, you can invite your fans and your audience to interact Is theory into the media of a myth Just release content and audience interaction are not actively passively waiting for the audience to your comments and communication I don't know you behind to watch video on pushing at ordinary times has a habit leave a comment There is no the habit of my personal I was watching one of my movies
A lot of people run social media with a misconception
Just publish
Not actively interacting with the audience
Are passively waiting for the audience to comment and communicate with you
I don't know when you watch YouTube videos
Do you have the habit of leaving a comment
I personally do not have this habit
I was watching a YouTube video
Just turn off the movie
I believe there are most people are the same as me
So if you're just waiting for the audience to interact with you
With your comments
So your interaction rate is very low
That's when you need to encourage the audience to comment
You can ask questions
So the audience knows what to write about you
When they're done writing your review
You can also respond to these comments
This will increase the interaction rate of your account
And it will allow you to develop a deeper connection with your audience
It will make them more likely to comment on you later
You also need to value external interactions
If you want to connect with your audience on a deeper level, you can bring that audience outside of the platform like joining your rapid-fire group to your vaccine list or any other private member group
You can import that audience outside the platform
Like joining your FB group
Add to the email list
Or other private membership groups, etc
So you can be more direct
Deeper communication
Your audience will get to know you better
Become more aware of the value you offer
And have more positive interactions on your social media
The third goal is that you need to accumulate customers
Build a marketing funnel
I think most people run social media
It's not simply about seeing yourself gain a lot of fans
Or simply share your interests
Both want to generate revenue as well as traffic
So if you want to eventually run your social media business full time
To get a decent income
Start using your social media to attract customers
And start building a marketing funnel
Take YouTube
It's a search engine
So there will be a lot of people on YouTube
Search for their questions
Seek a solution
That makes YouTube a great platform
To attract targeted customers
To promote a product or service
Let's say you run a web design channel
You're on your YouTube channel
Published a number of web design related videos
And you tell the audience that you can offer some web design services
So some of the audience saw the movie
And see your expertise
They also want to design their own websites
They contact you to buy your service
This way you don't need a lot of traffic on social media
You can get through targeted content
To help you attract targeted customers
If you want to do affiliate marketing
You want to promote a product
You can make a special film
To introduce the product
If an audience needs this product
It will buy through your affiliate marketing link
This film will continue to help you accumulate more clients
In addition to accumulating customers
You have to build a marketing funnel
If you don't know about Internet marketing
You may not know what is a marketing funnel
So I've prepared a picture here
You can see this is a funnel shape
We look down from the top
The top layer is attention
That's where you get attention through content so that some of your audience will start to get interested in products and services and if they get more information and they get more information they get to the third level
Some of your audience will become interested in your product or service
If they get more information
As we learn more
They get to the third level and they're hooked
I want to start buying
But they are hesitating at this stage
Then it's stage four
You keep providing more information
To help them reinforce their memory and understanding of the product
Finally, the fifth level is reached
They bought
This is a complete marketing funnel
From noticing the brand or product to eventually buying the product
If you don't just want to be an Internet celebrity
You want to advance your online career through social media
Then learn network marketing
Learning about the marketing funnel is critical
Once you've built the marketing funnel
Then you can use social media
To help you achieve a steady increase in income over the long term
If you're interested in Internet marketing
Let me know in the comment section below
I will make more films about it
The age of social media has brought us more opportunities
And hopefully after you've seen this video
Be able to run social media for yourself in 2022
Set more detailed and achievable goals
Let me know in the comments section
Which platform do you operate now
And what are your goals for 2022
If you want to run a YouTube channel
But you don't know where to start
You can watch this video of mine
If you find this video helpful
Feel free to give me a thumbs up
If you want to learn more about YouTube
Subscribe to my channel
If you want to interact with me more
You can follow me on IG
It's in the description at the bottom
There are also many useful tools for running a YouTube channel
I'll see you next time
Bye bye