So are you frustrated with your YouTube and video marketing efforts?
If you been a part of that brain minority of small business owners on entrepreneurs
who have ventured into the YouTube jungle to broadcast yourself and your business to
the rest of the world on this 3 billion daily viewed platform your already much further
along than most, but are you happy with result you seen in YouTube?
See most business owners test the YouTube waters by uploading a few videos and then
they walk away for good.
They return in a few weeks you know this each video has only a handful views and most of
those views are yours.
For all the time effort and energy and hopefully not too much money was it worth it?
Heck no! but fret not my friends all is not lose because in this short little video I’m
going to give you the five most powerful action steps that you can take to literally breath
life back in to your existing video resurrects them from the death so your YouTube marketing
efforts won’t be envied so if you’re looking for more traffic more leads and more sales
YouTube has incredible potential that you have to know how to use their platform correctly.
Take this five actions items apply them to all your videos and prepare for immediate
results.
Ready?
Here we go...
Action Step #1: Identify Your Keywords.
This is the best place to start when working with your existing videos you see most marketers
make mistake of uploading videos that no one even wants to watch and no one includes right
your customer but by using Google keyword research tool you can quickly uncovered the
exact questions, topic and issues your buyers are searching for and you can market your
videos accordingly in other words people search for a keyword and your video comes up first
not bad right?
To do this, add your keyword to the beginning of your videos title your videos description
and your videos tags and you will see immediate results.
Action Step #2: The 3x Call To Action if your video does not help people what to do or where
there go after the video ends your viewers are simply going to move on and forget about
you completely.
You need to tell people precisely what to do next and exactly how they do it.
Here are three ways you can add a call to action each of your existing videos to convert
each view into highly targeted traffic.
The first one: The call to action overlay.
This powerful, fully customize banner add allows you direct straight to your site by
clicking on a button that right inside your video it takes a few minute to setup but it’s
totally work the extra traffic and no one else is doing it.
The second one: Is to put your domain in the description...
Don’t forget to add your domain name with the http:// at the beginning of your videos
description its simply just another place people can click to go directly to your website.
And the third one: Is adding annotations...
Annotations can be extremely beneficial if you use them properly.
It take about 30 seconds to create and you can do wonders to all of your existing videos
now you can't turn annotations into clickable links that direct visitors to your website
but you can get people to subscribe, like your video or watch the next one in your playlist.
OH right!
moving on Action Step #3: Upload Your Transcript
This is one of my favorite strategy why? because 99% of video marketers simply failed to do
it head on over to fiverr.com or pay the 12 year old Billy down the street to write out
a complete transcript of your video and save it to your computer as a .txt file then upload
this transcript to YouTube and make it sync it directly with your video.
Using YouTube’s magical software, they will now index every single word of your transcript
you know your videos dialog and incorporated into exerge algorithms you just put your video
SEO on stereo most of individuals will never upload a transcript and YouTube is force to
determine what the videos topic is based only on the videos headline and description you’ll
have the upper hand with the complete transcript of you entire video.
Now Action Step #4: Getting Backlinks Anyone who has ever had experience with SEO
search engine optimization knows that Google loves backlinks to your website the same concept
applies to YouTube and ranking your videos of the top of search result whether you hire
someone to do this use a service or do it yourself adding a few backlinks to your video
and your channel URL will make considerable difference in where your videos where rank
and ultimately how many views you receive.
Go get some backlinks right now and put this in the action.
And finally, Actions Step #5: Promote or Re-promote Your
Video Once you have gone through all the four step
above, its time to go back to your share of influence and share your updated videos with
your friends and followers i like to take my video embed it on my blog and share the
Blogpost to my email subscriber and my social media followers so you wanna make sure to
include a simple call to action and ask your friends and fans to share this video with
their friends leave a comment and even like it this will give you that extra views and
to be honest this is the easiest step but if you want more views sometimes all you gonna
do is ask.
Now as we finish up this little video, I wanna leave you with one final taught at the end
of the day the time, the effort and the energy you put in to creating an incredible video
of value is far more extensive than sending out a quick tweet or updating your facebook
profile but that takes 30 seconds.
Your video marketing efforts should never be envied and if you spend a little bit more
time on what i could the video aftermath everything you do after your video up on YouTube you
begin to see your video work for you for a long long time make sure to take the time
to read them all of your existing videos on YouTube using this five simple action step
as long as you created a video of value that is worth seen and worth sharing to views will
count..