Hi everyone, this is Lee.
Welcome back to the channel.
If this is your first time here, you want to see videos about game development and programming.
Please consider subscribing to my channel and turn on the bell, then you won't miss
my next episode.
If you follow my channel, you know I have been working as a solo game developer and
running this youtube channel for one year.
I upload at least one video per week to share what I have learned and achieved during the
journey.
Before I started this channel, I don't use youtube too much.
Don't even mention I will publish videos on this platform.
But when I started making a game, I realize that self-marketing is quite essential for
the indie game developer.
Youtube could be the platform that I can let more people know what I am working on and
share my thoughts and progress.
One thing I would like to point out is that you can use other social media to promote
your work, like Facebook, Twitter, Instagram.
But it is a very time-consuming task to manage all these social media.
I would suggest focussing on one platform at the beginning, or you will get exhausted.
I don't even know what I am doing at the beginning.
Like many of the developer, I am just sitting in the office or at home and typing the code.
And I wish to keep track of my work by making some videos.
If you plan to start a channel, but don't know too much what you need to do in the first
place, it is totally fine.
The more important is that we get started and keep improving our skills along the way.
Gradually, I know how to create a thumbnail, make a proper title, write the description,
use the cards, and end screen for the videos.
The quality of the video is getting better, and I am getting more LIKE, COMMENT, and subscribers.
The most important thing is that I have a chance to know a lot of people who like making
games or playing turn-based strategy games.
Some of the YouTubers even tried my game and provided valuable feedback for me to improve
the game.
If I am not running a youtube channel, I don't see this will happen quickly.
Again, big thank you to everyone who subscribes to my channel.
I appreciate your support.
One good practice is that I will try my best to reply to every comment on the video.
All the input from the community helps me a lot to make better games and videos.
If you want to start a game development channel, I would suggest you reply to the comment,
questions from your audience.
It would be nice to show some respect and appreciation to the people who support your
work.
:)
Another tip is that we can use some tools to speed up our process of making videos.
Here are some FREE tools I used to create a video.
Some of them offer paid versions if you need more features.
One good practice is that before I work on a new feature or fixing a bug, I like to record
a short clip before and after.
When I need to show the difference to the audience, I already get the clips ready.
It saves me a lot of time.
For some issues or bugs, it is not that easy to reproduce.
Another thing I wish I could know earlier is that we shall know our target audience
and what content our audience is after.
Even I am not a YouTuber.
But if people are willing to subscribe to my channel and spend some time watching the
video, which means they can find something valuable from my content.
We need to understand what it is and keep making the video like these.
That's the only secret to keep the audience engage with the channel.
From time to time, I will make some videos even I know they won't be that popular.
Because I think that content is critical, and it helps me a lot in the past.
I will still make a video and share my experience.
The only thing is that we cannot do this too often as we'd better look after our main target
audience.
For my channel, the main target audience is people who are interested in game development.
In this case, the suitable content would be devlog, tutorials, and sharing some useful
tools and asset which are helpful for game development.
That's why I make these playlists for my channel:
If you are running a youtube channel, what is the right practice to get more views and
subscribers to your channel?
Please leave a comment and let me know.
One more thing I would like to share is that we need to know how to check the youtube analytics.
There is a lot of information there.
The three critical indexes: Click Through Rate, Watching Time, and Audience retention.
If you start the channel, you probably haven't heard of them.
I would say, don't worry about it too much.
Just try your best to figure out what your target audience is and what video would be
valuable for them.
Then you are good to go.
If you want to get more subscribers and views, these are the popular channels related to
game development.
Some of the videos are very informative, some of them with excellent video editing skills,
some of them are very entertaining.
If you are running out of ideas of making videos, you can check it out and see what
the videos people like to see.
Then you may come out with some video topics for your audience.
So far, I got nearly 900 subscribers.
It is a great achievement for me already.
I am happy that people are interested in my game and videos.
Sometimes I feel more satisfied that people can find some useful information and knowledge
from my videos, no matter it is about game development, programming, and running a youtube
channel.
I will do the same thing on my channel this year and hope I can still get your support.
You guys are awesome!
If you like this video, don't forget to subscribe to my channel and turn on the bell.
Then you would get notified when I upload a new video.
Thanks for watching it.
This is Lee.
I will see you next time.