♪ >> SKIPPING THE RESTAURANT DOES
NOT MEAN YOU HAVE TO FORGO FINE DINING.
FOR MONTHS, THE TEAM AT MISTRAL HAS BEEN DELIVERING DISHES
INCLUDING TUNA TARTARE WITH CRISPY WONTONS, DUCK OVE
MUSHROOM OR SOTO, AND FILET MIGNON WITH A RED WINE SAUCE.
>> IF THEY CAN’T MAKE IT INTO THE RESTAURANT, WHAT IS THE NEXT
BEST OPTION?
GETTING FOOD AT HOME.
>> MARK IS COLUMBUS HOSPITALITY GROUP’S VICE PRESIDENT OF
OPERATIONS.
>> TRANSITIONING FROM FINE DINING TO TAKE OUT WAS A
LITTLE BIT OF A CHALLENGE, BUT THE CHEF WAS ABLE TO PUT
TOGETHER A GREAT GAMEPLAN IN TERMS OF HOW TO EXECUTE THIS
EFFECTIVELY.
>> ACCORDING TO THE NUMBERS, IT IS WORKING.
TAKE OUT ACCOUNTS FOR 35% OF MISTRAL’S SALES, A BIG NUMBER
FOR THIS FRENCH EATERY.
>> WE HAVE PUT A LOT OF TIME AND THOUGHT INTO WHAT WE ARE DOING
AND HOW WE ARE PUTTING IT INTO THE CONTAINERS AND HOW IT IS
BEING DELIVERED.
>> EACH ITEM IN THE DISH, WHETHER IT BE A SAUCE OR
ACCOMPANIMENT, IS PACKAGED INDIVIDUALLY.
>> WE KEEP THE COLD ITEMS TOGETHER IN ONE BA
>> ANOTHER CHALLENGE IN TAKING THE FINE DINING EXPERIENCE TO GO
IS THE RACE AGAINST TIME.
>> ONE OF THE BIGGEST GOALS WAS TO MAKE SURE THAT WE COULD GET
THE FOOD TO THE GUEST AS QUICKLY AS POSSIBLE WITHOUT AFFECTING
THE QUALIT >> SO THEY INTRODUCED A BUTLER
DELIVERY SERVICE.
A MEMBER OF THE STAFF DRESSED TO IMPRESS HAND DELIVERS DINNER.
>> HOW ARE YOU TODAY?
I AM HERE WITH YOUR ORDER.
>> TO ENSURE A TIMELY DELIVERY, BUTLER SERVICE IS LIMITED TO THE
BOSTON AREA.
>> HOW ARE YOU?
WOW.
THIS IS GREAT.
>> FIVE STAR SERVICE WITH A SMILE UNDER EVERY MASK
>> IT IS A PLEASURE BUT ALSO, WE ARE SUPPORTING THE RESTAURANT.
♪ >> FENWAY’S FOOL’S ERRAND HAS
TEMPORARILY TRANSITIONED FROM A STANDING ROOM ONLY ADULT SNACK
BAR TO BIG HEART HOSPITALITY’S POP-UP WINE SHOT.
>> THANK YOU FOR BRAVING THE COLD.
POP-UP IS TAKING A SPACE THAT IS ESTABLISHED AS SOMETHING ELSE
AND TURNING IT INTO A ONE OR TWO DAY VENUE FOR SOMETHING
DIFFERENT.
THE WINDOW LENDS ITSELF TO AN OPPORTUNITY TO HAVE THIS KIND OF
POP UP FEEL TO IT.
DO YOU WANT TO DO A TWO PACK?
>> WINE DIRECTOR CHARLIE WILL CURATE YOUR ORDER ON THE SPOT,
OR YOU CAN REACH OUT TO HIM AHEAD OF TIME TO PLAN A WINNING
WINE MEDLEY.
>> ONE OF MY FAVORITES, A CHARDONNAY.
I LOVE IT, SORT OF EVERYONE WINS WHEN SOMEONE WANTS TO DRINK
CHARDONNAY.
GERMANS LOVE MAKING IT.
THIS COMES IN $15, SO OVER KICKS ITS COVERAGE AS FAR AS PRICE O
QUALITY VALUE.
ONE OF MY FAVORITE GROWERS IS A ROCK STAR IN CHAMPAGNE.
>> THERE ARE A LOT OF GREAT GRAPES TO CHOOSE FROM, AND AN
EXPERT WHO IS PASSIONATE ABOUT FINDING YOUR PERFECT PAIRING.
>> THAT IS ONE OF MY FAVORITE PARTS OF THIS, YOU OPEN THE
WINDOW AND SOMEONE IS LOOKING FOR A PRICE POINT AND STYLE AND
YOU ARE PLAYING DEALERS CHOICE.
>> THERE ARE PREPACKAGED OPTIONS AS WELL LIKE THE NETFLIX AND
CHILL BOX THAT COMES WITH RED AND WHIT
>> WHAT WE ARE TRYING TO DO IS CONTINUE THAT DEEP APPROACH TO
HOSPITALITY.
CHEERS >> FOOL’S ERRAND CONTINUES TO
OPERATE AND THEY TELL US THEY HAVE OTHER POP-UPS PLANNED FOR
THE SPACE.
BACK TO MISTRAL, IF YOU’RE CRAVING THEIR FRENCH CUISINE BUT
LIVE OUTSIDE OF THE BOSTON AREA, DON’T FRET.
YOU MAY NOT BE ELIGIBLE FOR THE BUTLER DELIVERY SERVICE, YOU CAN
STILL HAVE IT DELIVERED BY A THIRD PARTY.
NEXT, PEANUT B