Hi, Anastasia here! In this video, I'm going to guide you through how to use
email marketing as an affiliate marketer and earn thousands of dollars every month.
I'll show you an easy way to get people's emails and even let you
see my own email marketing funnel. Stick around till the end of this
video cause it's packed with valuable info! The video has two main parts:
First , how to collect emails, and second,
how to build an email marketing automation from scratch.
Grab a pen and paper because this is a completely FREE tutorial that
can actually help you make money! So How Does Email Marketing Work?
Email marketing is a powerful tool in you arsenal as an affiliate marketer,
and here are just a few reasons why you should start building your email list:
#1 Long-term Relationships. Email marketing helps you build trust with your subscribers.
By consistently providing value, you can build a loyal audience that is more likely to respond
positively to your affiliate promotions over time. #2 Easy on your Wallet. Email marketing doesn't
burn a hole in your pocket like paid advertising does for example. For affiliate marketers,
especially if you're just starting out or running on a tight budget, this is a big win!
#3 You're the Boss. Unlike social media where your posts might get lost in the
algorithm changes, your email list is your kingdom. You make the rules,
and your messages land straight in inboxes without any sneaky algorithm playing hide and seek.
Now, how does the Affiliate Sales Funnel look like for your Email List?
The first thing you need is Traffic sources, such as social media, search engines,
maybe you have an affiliate marketing website, or maybe you post on platforms like Medium, YouTube,
or you could even run ads to get traffic The second level is your Landing Page, Here,
you have a page on your website designed to capture visitors' email addresses. The
page usually offers something valuable to the visitor, like a free ebook, a discount code, or
a newsletter subscription, some kind or templates in exchange for their email address. This offer
is often referred to as a 'lead magnet'. The visitor enters their email address on the landing
page to get access to whatever you offered. Email List. The visitor's email address is
added to your email list. This list is used to send out your email marketing campaigns.
Welcome Email. As soon as the visitor signs up, they receive a welcome email. ThIn this email
you usually should thank them for subscribing, deliver the promised freebie or lead magnet,
and introduce them to your brand. Email Sequence. After the welcome email,
the subscriber begins to receive a series of pre-written emails sent out at the intervals
that you defined for your automation. These emails provide value, such as useful information, tips,
or insights related to your niche or topic. The goal is to build trust and engagement.
Sales Pitch. Once the relationship is established through the initial emails,
you start sending emails that pitch the products or services you want to promote.
These can be direct sales pitches or subtle recommendations integrated into valuable content.
Conversion. The ultimate goal of the funnel is to guide the subscriber towards making
a purchase through your affiliate link. Follow-up and Retention. After a purchase,
the funnel isn't over. You can continue to engage the customer with follow-up emails and related
offers to encourage repeat purchases and loyalty. Setting-up an Email Marketing Platform
Now, the first action you'll need to take is to set up an email marketing platform. I will show
you today the whole process in Moosend. I've been using it for my blogging list,
for automated sequences, for affiliate marketing, and it's honestly great.
For those who don't know, Moosend is an all-in-one platform where you can create
email forms to collect emails, make landing pages, create email automations and a lot more.
Instead of me just talking about all its awesome features, why don't you try it out? I'll put a
link in the description for a 30-day free account – and you can try all of their premium features.
No need for credit card details or anything. So I'll open my Moosend
account to show you around. But first let me tell you something real
quick. If you're sending emails from Moosend with your regular email address like Gmail for example,
your messages will probably end up in junk mail. Ideally, you should use a professional email,
and to set it up on Moosend, just open Senders in your account Settings,
then add a new one. It could be something like my email hello@anastasiablogger.com Now, if you
don't have a domain name, you will need to get it. You can get a business email with a custom domain
name from any domain registrar company, personally I've been using Namecheap for
this but there are other similar options. Next, we're making our first email list.
Head over to contacts and click 'create list'. Name it something that makes sense
to you. If you're promoting an affiliate offer, you could name it after that offer. If it's for
your brand, you could name it after the campaign. Now, find your freebie or lead magnet. This is the
cool thing you give away to get people's emails. For many digital products like online courses,
it's common to invite people for a free class. If there is nothing that the seller can offer as
a freebie, you could arrange it on your end. It should be something people can't resist,
something that promises real results or meets a deep need. Whether it's an
ebook or a free online class, make sure it clearly shows how it'll improve their lives.
Here's a golden tip: Remember, people aren't just looking for information; they want transformation.
Instead of saying, "Here are the most common mistakes beginners make," say, "Boost your sales
in three easy steps." Sounds way better, right? To find a great lead magnet, check out sites
similar to idplr.com. I've found awesome stuff there – ebooks, courses,
all sorts of digital content in different niches. You get a couple of free credits when
you sign up. Again, I'll drop the link below. Once you've got your lead magnet, it's time for
my favorite part – creating the landing page. Go to tools, and let's get started. Oh, and it seems
like there's a little glitch here... Setting up a Landing Page
Alright, now we're getting to my favorite part – making the landing page.
Head over to Growth 'tools' and then to 'Landing pages' to start creating your first one.
What's cool about Moosend is their templates – not just for landing pages, but also for
newsletters. They're super sleek. Whether you're new to this or have some experience,
I always say go with a template. It's way easier than starting from scratch.
Check out the templates and pick one that fits your niche. There are loads,
like if you go to Lead Generation you'll find many templates for different niches. You can also get
great ones for promoting ebooks or webinars. So, when you want to customize elements on
your landing page, just click on them. Like, change the background color,
or edit the fronts of the text elements. If you want to add a link or hyperlink a button,
click on it, and pop here you can decide what happens when a user clicks on this
button. They can be redirected to a thank you page or even straight to your
affiliate product page with your tracking. Quick tip – on your landing page, add a note
telling people to check their spam or junk mail for the free product. This not only ensures they
give a real email to get the lead magnet, but it also helps your emails land in their main inbox,
not the junk folder. Set an Email Automation
This part is easy too, even for beginners. We're going to create a new workflow from
scratch, name it after the affiliate product', and start setting it up.
Your automation can be triggered by different actions, like when someone joins a list or clicks
a link. Today, we're focusing on subscribers from our landing page. The automation sequence
will deliver emails in the order and timing you set – three days later, a week later,
whatever make sense for your funnel. In the 'subscribe to any list' section,
pick the specific list you want. Be careful if you're an affiliate marketer and work with
different products – you don't want to mix up your lists. Because people who subscribed say
for your online business tips wouldn't like to get a promotion of a weight loss product.
Sending Automated Emails
Now, let's move on to sending your first email. If you promised a freebie,
that's what you'll include in your first email. Remember to switch your 'from' email to your
professional address, so it doesn't end up in junk mail.
Be careful with your subject line. Avoid words like 'free'
or 'freebie' as they can trigger spam filters. You can personalize it with your subscriber's
name to get higher open rates, like "Jakub, are you ready to start your online business?"
Now, design your email content. Moosend has tons of templates, but for your first email,
keep it simple to avoid the spam folder – maybe don't even use pictures or emojis. Start with a
blank template, add your logo (make sure it has a transparent background), and keep the
layout simple: text, a spacer, then a button. For the email text, if you're doing affiliate
marketing, you can find pre-written emails (email swipes) if you promote
products from platforms like ClickBank or Digistore24. But learning to write your own
copy is a valuable skill and it's also so much easier these days with the help of AI tools.
You can customize the font, make it bold, add links where needed,
and keep the design basic for this first email. Next, attach or give a link to your freebie.
You can upload it to Google Docs or Dropbox and add the link to your email.
I recommend you to keep a couple of days or waiting time before sending a reminder or
the next message in your sequence. When building your email sequence,
balance it out – send valuable content before pitching offers. Too many sales
pitches can lead to unsubscribes and land more of your emails in the spam folders.
And that's it for our email marketing tutorial! Remember, mastering skills like email marketing
and copywriting is crucial, especially if you're on a tight budget. Plus, once you get good,
you can sell these services for a tidy sum. Hope you found this helpful! Don't forget to
like and subscribe, and drop any questions in the comments. See you in the next video!