Fujifilm just announced a brand new analog Instax instant camera
and we'll have a look at it but first let me go get a coffee
we're good now
so today we'll be taking a look at the brand new Instax Square SQ40 instant camera
it's a new Square format camera and let me tell you it looks really good
okay so let's find out what's in the Instax SQ40 box
first we have an instruction manual
we have a shoulder strap some, CR2 batteries and finally the Instax Square SQ40 camera itself
okay so let's look at the design of the camera
it's very simple and classic looking
I love the leather-like finish on it with the silver accents
it makes the camera really feel luxurious and Timeless
and I love it
now let's check out the camera
at the back we have our back cover lock which we can push down to open the back cover
and that is where we will put our Instax Square instant film
now let's load it with some film while we're here
so we simply have to align the yellow tab on the film with the yellow tab inside the camera
close the back cover and press the shutter button to eject the protective black card
Okay so on the back cover we do have a little window that will allow us to see if there's film loaded inside the camera
so that we don't accidentally open the back cover
when there's film loaded
because let me tell you that would not be good for our film
next we have our film counter that will let us know
how many shots are left in a pack, then we have our viewfinder that will allow us to frame our shots
looking at the top we have our film ejection slot this is where the photo comes out
and on the side we have the battery compartment and the camera uses two CR2 batteries which are included in the Box
on each side of the camera we have our strap lugs for our shoulder strap
now looking at the front we have our flash that will automatically fire
if needed and on the lens we have our Auto exposure light sensor and flashlight sensor
these sensor will automatically calculate the light to adjust the exposure to give you the best image
so you pretty much don't have to do anything about the light with the SQ40 camera
it's super simple and easy
then we have our shutter button to take pictures and on the lens we have a selfie mirror
to turn on the camera simply rotate the lens and you will see that the flash charging lamp
will turn orange. That means that the camera is ON and ready to take a photo
now if we turn the lens further we can get into the selfie mode which can be also used as a close-up mode
nice thing about shooting selfies with this mode is that the camera will automatically adjust the settings for this type of shooting
again the mirror is quite useful for that
by the way you should keep 30 centimeters or 11 inches from the subject even with the close-up mode so that the print will
come out in focus in other words without any blurring
when you are not in a close-up mode you should keep 50 centimeters or about 20 inches from your subject
what I like about the square format is that there are so many different ways to take creative photos
so here are some tips for you
try to place your subject in the center of the frame to create beautiful compositions
leave some clear space around all sides of the subject and position your subject directly in the middle of your frame for best results
framing the subject this way will really make them stand apart from the background
and can make the photo even more impressive
you can try this with flat lay style shots, Urban Landscapes and people to get great results
also symmetry can be used to create amazing effects in photography
try aligning your subject in a way that creates symmetry from the center outwards
this technique can be used to create abstracts and unique images from many subject types
you can look for a reflection of a building in water items laid in a flat lay style or even symmetry found in nature
next try using negative space framing an image with negative space can really make your images stand out
it puts further focus on the subject and can help eliminate areas of the shot that you might not wish to include
to compose this type of images place your subject within the frame
usually slightly off-center or at the edge of the frame and then leave a good amount of empty space around them
other things you can try are line layouts grid, layouts and filling the frame
oh and there will also be a camera case available for purchase separately
now that pretty much sums it up for the new Instax Square SQ40 instant camera
an analog camera giving you a nostalgic Vibe and unique pictures
now we have something else to talk about
we recommend the SQ40 to our analog fans but we also recommend Instax up which is an app that can digitize your Instax prints
while keeping the analog feel
anyone can download it for free from your favorite app store
you can change the design of the app from the settings to either fun or classic
now I think I'll go with the classic design today
this app will let you scan and print your Instax photos and digitize them
you can make various Corrections and add the time and date
as well as location data so that you can sort them later
so you can scan an image of any format
Mini, Square or even Wide
now even if you have actual writing on the photo that will also be scanned
place the image on a flat surface
make sure that the surface you're shooting on is not the same color as the film border
and make sure that the green box on your smartphone screen is aligned with your photo
and press scan
you can even remove glares on your photos just like this
you can also tag them to better organize them within your library
you can show them as a perfect list or even like they are stored in a box like this
now I love how the photos drop into the box just like you'd see them in real life
from your library you can select an Instax image to show on social media or simply send them to your friends
you can also crop the viewer itself and share them on social
now with the Instax up app you can have your collection of Instax photos
both in physical and digital format
which makes it really easy for you to share your Instax images
with friends family and the entire world if you want
alright so I hope you enjoyed this look at the brand new and exciting Instax Square SQ40 instant camera
and the new Instax up! app
so that will be it for today
and now I have some Instax shooting to do