during the 2022 investor day presentation hyundai announced its revised plan to
increase the number of models to a total of 17 in its ev lineup to be completed before 2027
on route to selling 1.87 million units of evs annually by the year 2030. this however
is only for hyundai branded products and for its genesis luxury brand it has a separate plan of
completing a lineup comprised of six ev models including four suvs and two sedans by 2030.
genesis is going to be releasing only the battery electric and hydrogen fuel cell
electric vehicles from 2025 and by the year 2030 it's becoming an exclusive ev company
so as a company that's going to sell only evs these six models ought to be darn good
and they seem to be from looking at their initial offerings such as the electrified g80 sedan and
gv70 as well as its first ever dedicated electric car the gv60 based on the state of the rd gmp
platform which it shares with the hyundai ioniq 5 and the kia ev6 counterparts already highly
renowned and decorated electric cars that have won such awards as the european car of the year and
the german car of the year among countless other acclaims and in this episode we will explore what
is likely to become the third suv model and the fourth ev model overall from genesis the gv90
which is expected to be the largest and also the most luxurious vehicle ever to come out of korea
so before we go on we'd highly appreciate your support by subscribing and turning on
the notification bell if you haven't already and please don't forget to like comment and
vote on the question that's presented at the end of the video genesis has just released its all-new
g90 flagship sedan which is known to be the most luxurious sedan that the company has ever produced
so far it's also expected to be its last internal combustion engine car to be introduced after just
six years of history as a brand the first ever korean luxury car brand which could have been
an oxymoron a couple of decades ago has enjoyed tremendous success with the incredibly good ice
car such as the gv80 suv which instantaneously became a household name after being involved in
an accident with tiger woods where the company's first ever sports utility vehicle has reportedly
saved the golf legend's life with its outstanding crash protection thanks to this surprising rise
to fame genesis sales shot up and now enjoys its status as a trendy luxury brand that's most
likely to be found in the driveways of the upper class suburbia and america sort of like the kind
of fame that lexus enjoyed when toyota's luxury brand was first launched more than 30 years ago
however just like lexus genesis is also having a tough time cracking the european market
even with its reputation for quality and smart styling genesis re-entered what appeared to be
impregnable european market last year after its initial unsuccessful and quite a feeble attempt
a few years ago with its last generation hyundai turned genesis the first generation g80 sedan
this time with its full arsenal of new and vastly improved bespoke luxury cars and suvs
it even launched its first ever europe exclusive g70 shooting break to cater to european tastes
that favor hatchbacks and station wagons with the entirely new boutique style sales concept
including the personalized concierge service that puts even the most exclusive brands to shame
however there is really no result to speak of yet in its first year genesis sold only
522 units between five models which is even less than that of rolls-royce at 613 units and just
above cadillac at 513 units this dismal result even for a new brand is not surprising as the
european's loyalty to established brands such as mercedes-benz bmw and audi as rock solid
and no single instance was ever logged in the automotive history that a non-european luxury
brand has attained any level of significant success except for one that is tesla not really
a luxury brand in reality but enjoys a similar association due to its high prices and exclusivity
is really the only exception just like everywhere else tesla electric vehicles
are tremendously popular in europe even with their high prices and reported quality issues
and koreans being the quick learner and adapters that they are genesis is fast tracking its way to
become an exclusive ev maker just like tesla in europe and one of the new evs that will play an
important role in genesis's next plan of attack for the european invasion is its gv90 large
electric suv with the internal development code of jg1 although it's likely that products like
gv60 will be the sales leader to combat the likes of the tesla model 3 and model y for the top sale
spot it's expected that gv90 is the product that will make the genesis brand a household name in
europe when it's introduced as one of the most extravagant evs in the world expected to be the
most expensive and the most luxurious car ever to hail from korea the gv90 will be a sight to
behold perfectly capable of taking on any large ultra luxurious suvs such as the range rover sv
autobiography that fills the streets of the glitziest part of european cities first of
all it will be the biggest passenger car ever to come out of korea with an expected length of
5.3 meters or 207 inches to rival the size of the cadillac escalade also with the expected wheelbase
of 3200 millimeters which is 100 millimeters longer than the platform sharing kia ev9
it should truly offer the largest interior volume of any passenger car bar none as for the styling
from the predictive rendering it looks as though the genesis suv behemoth has the mercedes-maybach
eqs competitor written all over it although it's adapting the styling cues from the g90 sedan
such as the genesis trademark front g matrix grille and two-line design element that extends
from the headlamps through the side markers and to the rear lamps as well as the belt line
that kinks up towards the rear the gv90 is not simply a raised version of the g90 sedan rather
it appears to be an entirely different car exuding a higher level of exquisite and profound ambience
what really sets this suv apart from the g90 sedan or any other genesis or hyundai cars until now is
the rumored integration of the rolls-royce styled coach doors for the rear passenger
this incredible feature is usually reserved only for the most exquisite luxury cars of the world
allowing for easier ingress and dignified egress for the rear passenger with the rear door more
accessible by the driver as a chauffeur driven car and we would be still be shocked if it would be
implemented in the production vehicle the visible opulence will continue inside with a plan four
seat layout which would afford the passenger the kind of room and opulence that only the top-class
luxury cars or limousines can offer in fact we expect the rear seat appointments to be similar
to that of the g90 long wheelbase version with a length of 5465 millimeters or 215.2 inches and
the wheelbase of 3370 millimeters or 132.7 inches complete with a 16-way rear seat that nearly lays
flat similar to an aircraft first-class seating also like the g90 long wheelbase limousine the
rear passenger is expected to be treated to a foot rest and a foot massager along with leg rests and
neck pillows and a wireless charger that also features a germ-busting uv light rear passengers
should also get a fixed center console with tons of storage and an armrest that has an integrated
8-inch screen and infotainment controller that controls 10.2 inch screens for each rear passenger
as well as the 23 speaker bang and olufsen sound system which has an incredible virtual venue 3d
surround mode that imitates different sound spaces the gv90 should also get the laminated glass and
active noise cancelling along with a mood curator function that adjusts the in-car fragrance ambient
lighting seats audio system and other features for the superlative rear seat experience all areas of
the interior will feature fully extended leather treatment even in hard to reach places and feature
recycled materials used in conjunction with the natural materials and the laminates that are
treated with the traditional korean metal inlay technique called song the driver will also be
pampered with a 23-way massage seating and will be at the helm of one of the most high-tech vehicles
in the world featuring an ultra-wide display we do not have the exact specifications on the size
of the screen but it's rumored that it is to have the company's first ever pillar to pillar display
similar to the hyperscreen also featured will be the first ever implementation of the level 4 full
hands-free self-driving autonomy the technology that's developed by the u.s hyundai subsidiary
emotional will undergo commercialization through the driverless robo taxi program starting in 2023
also the gv90 will feature the full ota online update system for both firmware and
entertainment as well as the feature-on-demand subscription-based vehicle enhancement features
as with other egmp-based dedicated evs gv90 will also offer v2l and v2g bidirectional
charging system that extracts electricity from the battery that could provide power
to the whole house as well as sell back the excess electricity by connecting to the grid finally as a
trademark feature of all genesis ev the gv90 will offer the wireless charging capability
to be ready for the self-parking and charging and charging on-the-go infrastructure of the future
providing the motivation for the luxury on wheels is the dual motor all-wheel drive
power electric system that's expected to offer up to 600 horsepower which is derived from the
kia ev6 gt good for zero to 60 miles per hour acceleration time in the four seconds range
and when paired with the 100 kilowatt hours lithium ion battery the expected range is
estimated to be 400 miles or 650 kilometers which is average for an ev of this caliber but
with its 800 volt charging architecture the gv90 will certainly be the fastest charging vehicle
with a charge time of under 20 minutes 10 to 80 percent and requiring only six minutes to attain
100 kilometers or 62 miles of instant range the expected launch date of the maybach fighting gv
90 will be 2024 to 2025 at the price of only half of the german competitor at around 100 000 making
it the most expensive car ever to be produced by the korean automaker as for the end of the video
question do you feel that koreans have earned enough credibility to compete with the likes of
the most expensive range rovers or even maybach or do you think it's still premature please vote
and share your views by clicking on the link in the comment section below or in the description
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