>>
>> WELCOME BACK. OK, NOW WE'RE GOING TO TALK TRENDS BTR MASS CANY SOCIAL
BIKING THESE ARE JUST A FEW
THINGS THAT HAVE BECOME VERY
POPULAR THIS YEAR.
YALLOP A TREND EXPERT TARA
LEWIS BREAKING DOWN THE TRENDS
THAT WE CAN ALL LOOK FORWARD TO
IN 20 21 ONE.
SO TARA, GOOD MORNING TO YOU.
>> GOOD MORNING, NINA.
ALL RIGHT.
SO LET'S UNDERSTAND WHAT SOME
OF THESE ARE.
FIRST OF ALL, HOW DO YOU
DETERMINE WHAT'S GOING TO BE
TRENDING?
>> WELL, WE LOOK AT REVIEWS AND
SEARCHES YEAR OVER YEAR TO SEE
THE RATE OF GROWTH AND MENTIONS
THAT WE CAN BEST PREDICT WHAT
WE EXPECT TO CONSUME TO
CONTINUE TO SEE TREND AND
TWENTY TWENTY ONE.
OK.
SO WE'RE ALL HUNGRY HERE ON THE
MORNING SHOW.
YOU KNOW A LOT OF US EAT AT
WHAT, 3:00 IN THE MORNING AND
NOW WE'RE STARVING.
SO LET'S TALK ABOUT SOME OF THE
FOOD TRENDS MAKE US HUNGRY.
WELL, YOU MENTIONED ONE OF THEM
BEFORE ONE OF THE BIGGEST
TRENDS WE EXPECT TO SEE
CONTINUE IS BIDYA.
AND IF YOU'RE NOT FAMILIAR WITH
MEDIA, IT IS A MEAT BASED STEW
FROM THE STATE OF ALASKA.
MEXICO WE'RE SEEING IT OF
COURSE IN THE TRADITIONAL TACO
BUT WE'RE ALSO SEEING CASE OF
AS A HE'S A BEEF WITH BIDYA.
WE'RE ALSO SEEING IT TOP ON
PIZZAS AND IT'S GROWN IN
POPULARITY IN PART DUE TO FOOD
SCENE.
SO EXPECT TO SEE VIDEO CONTINUE
TO GROW ALL OVER THE COUNTRY.
>> YEAH.
BIDYA, I FEEL LIKE A LOT OF
PEOPLE HERE IN SAN DIEGO KNOW
WHAT I HAVE YET TO TRY IT BUT
NOW DEFINITELY MUST.
AND IT'S WORKED ITS WAY ACROSS
THE COUNTRY YOU WERE SAYING?
YEAH, POPPING UP ALL OVER THE
COUNTRY NOW VERSUS IT WAS ON
THE WEST COAST MOORESTOWN.
>> WE'RE SEEING IT EVERYWHERE
NOW.
YUM.
NOW. YUM.
NOW. YUM. >> THESE PICTURES ARE JUST YOU
KNOW, THEY LOOK DELICIOUS AND
BEAUTIFUL.
BUT LET'S ALSO TALK ABOUT
BEAUTY.
WE'RE TALKING ABOUT MASC ME.
A LOT OF PEOPLE WEARING MASKS
NOW.
OH YEAH.
THAT'S GOOD.
DEFINITELY I DON'T KNOW IF IT
LIKES IT VERY MUCH.
>> IT'S BEEN A TOUGH YEAR FOR
SANDREW SOME PEOPLE.
WE'VE SEEN THE INCREASE IN
INTEREST IN SEARCHES FOR
HORMONAL HORMONAL ACNE MASS
MEAN MASS ACNE AND IT'S DUE
PARTIALLY BECAUSE PEOPLE'S
DIETS CHANGE THE BEHAVIORS OF
CHANGE.
THEIR SLEEPING PATTERNS HAVE
CHANGED.
THERE'S SOMETIMES EVEN MORE
STRESSED OUT SO PEOPLE ARE
GOING TO THE SITE TO SEEK OUT
DERMATOLOGISTS AND TREATMENTS.
WE'VE ACTUALLY SEEN AN INCREASE
IN MENTIONS ONE HUNDRED FORTY
PERCENT SO WE HOPE THAT
EVERYBODY'S SKIN CLEARS UP AND
20 21 SO PEOPLE ARE SEARCHING
FOR WAYS TO HELP WITH THEIR
MASK NOW THROUGH YELP.
>> YES.
AND SEEKING OUT LOCAL
DERMATOLOGY AND ALSO DIFFERENT
SPIDERS THAT MIGHT HAVE
TREATMENTS THAT CAN HELP THEM
WITH HORMONAL ACNE, OTHER
BREAKOUTS THAT MIGHT BE
AFFECTING THEM.
ALSO MALAMA HAS BEEN SOMETHING
THAT WE'VE SEEN INCREASE IN
MENTIONS OR TREATMENTS FOR
THAT.
WE KNOW BLUE LIGHT OFTEN
AGGRAVATES PLASMA AND PEOPLE
ARE SPENDING SO MUCH MORE TIME
ON THEIR DEVICES NOW SIMILAR
THE TREATMENTS ARE ALSO UP 58
PERCENT.
>> OK, I WAS GOING SAY SO MANY
PEOPLE WITH THEIR ZOOM'S AND
THEY'RE TRYING TO PERFECT THEIR
LIGHTING AND THEIR YOU KNOW,
SQUARE BOX.
SO THEY'RE RIGHT THERE WITH YOU
.
I WAS GOING TO SAY YOURS IS ON
POINT, TARA.
>> IT LOOKS GOOD.
ALSO WELLNESS I MEAN HERE IN
SAN DIEGO SO MANY PEOPLE ARE
INTO FITNESS THEIR HEALTH.
WHAT ARE PEOPLE SEARCHING FOR
NOW?
WELL, THERE'S SOME FINE TRENDS
HERE AND THEY ALL SUPPORT
SOCIAL DISTANCING.
TENNIS HAS BEEN EMBRACED ALL
OVER AND PEOPLE ARE JUST
SEEKING IT OUT BECAUSE A FULL
BODY WORKOUT, LOT OF CARDIO,
IT'S STILL SOCIAL AND YOU'RE
ABLE TO KEEP A SAFE DISTANCE
VERY EASILY.
WE'VE ALSO SEEN AN INCREASE IN
SOCIAL BEIPING BY CHOP'S IN
GENERAL ARE UP 90 PERCENT AND
MENTIONS PEOPLE ARE GOING ON
LONGER RIDES WITH THEIR FRIENDS
BECAUSE THEY CAN KIND OF
MAINTAIN THAT CONNECTION WHILST
KEEPING A SAFE SOCIAL DISTANCE
AND IT'S ACTUALLY A FUN
ACTIVITY TO DO.
ANOTHER REALLY FUN TREND THAT I
LOVE TO SEE I I'M NOT VINIT IT
AT ALL BUT SPEEDING IS UP.
WE'VE SEEN AN INCREASE IN
MENTIONS FOR SKATE PARKS AND
ALSO SKATE SHOPS.
IF YOU'VE LOOKED ON INSTAGRAM
OR TIC-TAC AT ALL YOU'VE
PROBABLY SEEN SO MANY MAGICAL
ROLLER SKATERS WITH ALL THESE
DIFFERENT TRICKS AND SKILLS.
SO I ADMIRE THEM AND I THINK A
LOT OF PEOPLE ARE TRYING TO
LEARN AND EMBRACE ACTUALLY
ROLLER SKATING COACHES THAT ARE
OUT THERE.
I WAS GOING TO SAY MY HUSBAND
AND I BUT SKATEBOARDS DURING
THE PANDEMIC TO TRY TO LEARN
THAT.
>> BUT MY NEIGHBOR, SHE'S STILL
WAITING ON HER SPECIALTY WHEELS
FOR HER ROLLER SKATES BECAUSE
SHE'S SO INTO IT NOW.
SHE ORDERED SOME FROM
AUSTRALIA.
IT'S TAKEN MONTHS BECAUSE SO
MANY PEOPLE ARE BACKORDER.
I MEAN IT'S VERY POPULAR, VERY
POPULAR.
>> SHE'S ON TREND FOR SURE.
AND YOU'RE SPEAKING OUR
LANGUAGE HERE IN SAN DIEGO.
I MEAN SOCIAL BIKING SOULS ARE
RIDING ROLLER SKATING.
PEOPLE ARE DOING ALL OF THAT
HERE BECAUSE THE WEATHER YOU
KNOW, SUNNY AND 70S GOT ENJOY.
>> OH YEAH.
>> SO YELP AS EVERYONE KNOWS IS
THE WEB SITE.
HOW DO WE GET A LOOK AT ALL OF
THE TRENDS?
>> WE HAVE A WHOLE TREND REPORT
ON OUR YELP COMMUNITY BLOG.
IT'S ALSO EASY TO ACCESS ON OUR
YELP INSTAGRAM WHICH IS JUST
YELP ON INSTAGRAM.
SO DEFINITELY CHECK IT OUT FOR
A FULL READ OF DIFFERENT MOODS
,RESTAURANT TRENDS, WELLNESS
AS WELL AS ALSO HOME TRENDS
EXPECTED 20 21.
PERFECT.
>> DEREK, THANK YOU SO MUCH FOR
LETTING US LOOK FORWARD TO
TWENTY TWENTY ONE WHICH I THINK
SOMEBODY PEOPLE WANT TO DO.
>> THANK YOU SO.
OF COURSE RIGHT ERIC OVER WITH
20 20