want to know the best Shopify drawstring strategy for 2019 you're not sure if you
should create a general store any store or a one product store you are about to
find out
here's what you're going to learn from this video is number one
why don't recommend general stores for dropshipping in 2019 why don't recommend
one product stores and number three why I recommend branded drop shipping niche
stores and I'll show you a step-by-step tutorial on how to achieve similar
results to mine Who am I my name is Ivy Zhu I'm a Shopify drop
shipper from the Czech Republic I've scaled my store to multiple six figures
if only PayPal and that's because we don't have stripe we don't have Shopify
payments in the Czech Republic and another thing you should know is that
I've documented my whole Shopify drop shipping journey from day one on youtube
so you can check out my other videos to see my progress and how I got to my
current numbers quick announcement I'm giving away a one crowing winning
product and the Facebook ad for you to spy on and also Facebook targeting all
you need to do to win is subscribe to my channel I like this video and leave a
comment for example hashtag IVA Lee and quick note is the more comments you
leave the higher the chance of winning why don't recommend general drop
shipping stores is because people nowadays they can recognize those stores
and they'll be asking is this shipped from China because they have been burned
by these drop shipper sending products very late or not sending it at all and
that's why I know these stores they also have a lower conversion rate and they
also have a lower average order value and not a big problem is they have a low
return customer rate this is something a lot of drop shippers and a lot of
trouble I drop shipping youtubers don't talk about and it's so important is that
return customers are almost free sales you know with zero admin maybe you send
that email and they'll just come back and purchase and so those cells are very
very profitable another thing that I don't like about general drop shipping
sources you'll be constantly finding you'll constantly have to find new
winners after your winner stops selling so you know it's kind of like just
tedious how to spot a general store so those are the things that you shouldn't
be doing it's up soul table the volume discounts there is like all the stores
they have that that's a really quick way how to spot a drop shipping store
you shouldn't have like too many guarantees and like be reasons to buy
from us you shouldn't have the countdown timer like the horrify and you shouldn't
have these neon colored old-fashioned trust badges you know those are also no
good you shouldn't be using apps like we Leo or spin2win I think it's from privy
I don't recommend those exit intent pop-ups like these as well there are
some general drop sinks or examples if you want like the full list top list of
drop shipping stores that's online messenger bought the link is in the
description so just look at that later on why do I don't recommend one product
source is that is not a good method for beginners to force a product into being
a winner you have to have marketing experience this is also another reason
why this is risky for beginners not a reason why this is risky for beginners
is you can choose the wrong product it just you can just force it into a winner
and not a problem for intermediate people is that when your winners stop
selling you have to create a new store you have to change your store and that
is just too much extra work another thing is is risky and stressful when
you're just depending on one product and one store you're just not diversifying
your risk I would recommend one product stores only if your experience and you
have scaled a drop shipping product to six or seven figures before or if you
will be focusing heavily on branding or if you have a big budget like ten
thousand dollars or more I'm not saying that one products sores are bad like
definitely one track source are good but I just don't recommend it to 99% of
people who are just not at the level to start those stores example of a one
product store so you can check out these it's like to shop gym necks and another
one is pug live harness so you know check those out a little bit later I've
also attached the ad so you can spy on those out here's what you do instead
prey branded drop shipping niche store why do I recommend this is because
you'll have a higher conversion rate your average order value will be also
higher because people will be looking around your store and buying more
they'll be buying your upsells your cross sells you'll also have a high
return customer rate it will be way way easier to find new winners also
email marketing just works better and the screenshots the two screenshots
below are from email marketing as you guys can see you know 70% is from email
marketing around $18,000 and one email just made $1000 so let's talk about any
store examples here just a few of those so check those out a little bit later
this PDF file and all the links will be in my Facebook group so the link is in
the description you can just join my facebook group which is Shopify
dropshipping ceo's by Ivy soo how do you actually launch a branded drop shipping
store step number one is you first start with a general store and choose a store
name that can be used for any niche it's like a neutral name for example you know
brew mate calm definitely do not name your store like deals trendy gadget or
general I just don't do that because later on it will be harder to turn it
into a niche store also to come up with the name just combine two words together
using name name mash calm except number two is build your store you can use
debut or Brooklyn theme or even a page film like booster or optimize those pay
themes are not necessary I use Brooklyn to scale to six figures and it was
completely fine no countdown timers no neon II and know too much colors on your
transfer dress and on your store no video app no excessive guarantees no
outdated bright colors like trust badges no no quantity ups all tables you can
use vitals for they instead looks better and it's easier to use this is kind of
how it looks you just can click on it and it will go immediately to the card
page that number three is fine productive test and product research is
it is a very long topic so that's why I just recommend you guys to check out
this video how I found my six-figure winning product this will teach you like
six product research methods that you can use step number four is create a
video ad find an Aliexpress video or an on popular video with few views I did it
together just don't show the faces if you're if you're taking the video from
someone else but the ideal situation is if you can shoot your own video if you
buy the product and you shoot it on your iPhone because this is just better
you know don't infringe on copyright also check out my video exposing the
winning Facebook ads of 2018 and nineteen there I show you the best ads
that various facebook video ads and I show you how to create good ads
basically that number four is testing so launch six to eight ad sets five dollars
a day target here one country's forget twenty to sixty five-plus Facebook feed
or Instagram feed or you can also target automatic placement it's totally up to
you I also recommend doing a WC purchase always do conversion and don't do
traffic into any PPEs you know that's what works the best can do one day click
and just do single interest targeting and mostly you know you should be
choosing around two million 250 million audience sizes but you can also create a
few ones that are a little bit bigger that's also totally fine you want to
know exactly how I as a product and how I would launch it and show it in the ads
manager just check out this video there I kind of show it I also show you my
winning product as well step number five if your product is getting sales on day
one you should start launching every day alike eight twenty assets per day at
five to twenty dollars a day depending on your budget and depending on your
daily sales step number six is you should be hiding all the unrelated
products to your winner you can just delete them or make them unavailable and
you should be starting to look for complementary products to upsell in the
same niche step number seven is once you're at one thousand to two thousand
dollars a day order the product with Amazon or Aliexpress with fast shipping
to yourself and shoot the video yourself or you can use econ bits this is
something that I've used there is a discount code in the description another
thing you should be doing is do deep research on your niche understand the
pain points what they want what they want to buy just do the research on
Google on Amazon and on other stores as well if you have a winner you know
scaling will be easy just launch a lot of assets at ten to thirty dollars a day
duplicate the best assets into campaign budget optimization campaigns which you
can launch at hundred dollars 250 500 or 1000 dollars a day should be retargeting
with dynam Product Ads with image ads with carousel
ads and also with video ads this is kind of like a long topic so for that I just
recommend you to check out my one hour video which is a free course it just
break breaks everything down a little bit more in detail than in this video
that number eight is once you're at one thousand to two thousand dollars a day
you should be you should stop using Aliexpress you don't use uber low don't
use the aesir's app don't use drop a fight anymore with Aliexpress just find
the third party supplier in drop shipping Facebook groups or in my
facebook group and with the third party supplier you'll have cheaper prices
faster shipping and it will be easier to fulfill orders watch my video on
suppliers soo don't get almost banned like me because of suppliers you know
because of unreliable suppliers so I also highly recommend you to check out
this video as well that number nine is at around three thousand to five
thousand dollars a day you should be looking for a new winner look for
similar products to your current winner that kind of look very similar
order there are just a slight variation another thing is what you can also do is
look for old winners in the same niche and launch them as well step number ten
is at around three thousand to five thousand dollars a day consistently you
should be looking to hire an email marketing expert to make you extra ten
to twenty percent revenue or more and you can find them in big drops being
Facebook groups or you can talk to James Matthew man who is my email marketing
expert he's currently giving free strategy
calls now so you can you can talk to him basically the results he's giving me you
guys can see in the screenshots so step number eleven at around three thousand
to five thousand dollars a day consistently you should be getting
prepared for a PayPal or a shop five payments hold you should be saving up
your money you could also get another credit card you should be talking to
your supplier and asking him if you can pay him one week later after he ships
the orders and this will kind of help you with the cash flow
nothing is get your company documents ready for the hold if you don't have a
Company Incorporated either in your country or in the United State
I have a company in Czech Republic another thing if you want to know what
to do with PayPal hold some questions they're asking just join my facebook
group and in the file section I have their PDF with like all the questions
not a thing that I won't talk about is that I'm working currently on a group
coaching program which is called econ Dream Team you will be coached basically
by six and seven-figure dropshippers and this will be this will be a group
coaching program like a long-term group coaching program for people who are
serious about drop shipping and they're taking it as a real business not as a
hobby so we're still working on it it will be probably launched in just a few
weeks another thing guys I wanted to remind you is about the giveaway so make
sure to subscribe like this video and leave some comments on this video in
order to win current winning product and the Facebook ad that you can spy on and
also the Facebook at targeting I hope you guys enjoy this video and I'll see
you in the next one