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Hey, guys.
My name is Tim Schmoyer, and it is
Thursday, which means it's time to do some YouTube
Q&A with you guys.
Guns 111th wrote and asked this.
"I joined FameBit because of your site.
How do you make a good marketing proposal?"
Good question.
So for those of you who may not know,
FameBit.com is a place where you can
go to find a marketplace of brands
who are looking for creators like you
to talk about them in your videos.
And they pay you very well, and very quickly, to do that.
There's a link to them in the description of this video
here on YouTube, if you want to go click over there,
and learn more about it.
But once you get in there and you find a brand and a company
that you feel could really fit well with your audience
and with your YouTube channel, the first thing you do
is you submit a proposal to them.
And this is basically your pitch to the brand
saying, hey, here's my video idea.
Let's work together.
And how do you write a successful pitch
that really gets that brand excited about working with you?
Well, that's what we talk about is part of our Hangout On Air
with FameBit about six weeks ago or so.
First and foremost, you should always
do your homework on the brand.
You've got to remember that there's quite a few YouTubers
sending in proposals for often only
a few positions for that campaign.
So you really want to show the brand that you've
taken the time to understand them,
and you feel like it's a good fit for your channel.
I've seen YouTubers, unfortunately, copy and paste
proposals, and that just doesn't work very well.
Brands get-- they can see through that pretty quickly.
So one, show that you really are interested in the product.
And then two, tell them why it's a perfect fit
for your channel and your audience.
You know, get them excited.
Like, hey, my audience eats this stuff up.
Any time I talk about this type of product,
I get a really good response.
And then three, kind of define what the video is going to be.
Like paint them a picture.
Again, I know sometimes when we say proposal,
people are like, oh my god, do I need
to write a 10-page document?
It really needs to be short and sweet and to the point.
But get in there with some details
and show that you've taken some time
to learn about the company.
Yeah.
It's important to be transparent, even just
about what you want to create, you know?
I mean, even when you want to feature products
in a haul video, be transparent.
Say, I'll feature you at the beginning of the video,
or middle, or end, to avoid disappointment in the future
and ensure that brands want to rehire you again.
You want to be both personal and professional.
Would you lean towards one side or the other,
though, when you're making your first initial contact
through FameBit?
I think the most important thing that we see as a trend
across-- with the YouTubers that get
hired is that they show passion and enthusiasm for the brand.
OK.
And whether they convey that very professionally.
or whether they convey that in a very friendly manner,
that tends to work best.
So just be passionate and show why
your subscribers will care why you care.
For example, this Christmas, there
was these big indoor climbing sets
that we wanted for our kids, but they're kind of pricey.
And so I reached out to the brand and said,
hey, here's our family's vlogging channel.
This would fit our target audience exactly.
You know, our demographic is 18-to-30, 20?
I forget what the number was.
But you know, women.
Most of them, we know from the comments, are moms.
Could you send us one of these climbing sets and we
would be happy to make this video about it?
Showed them some of the other past videos
that we've done for the brands and things.
And I heard back within like three hours from them,
actually, and they said, yes, we'll send you two.
I was like, sweet!
Wow.
You know?
That's awesome.
Yeah.
So sometimes, you just reach out to someone.
You're really like, hey, this would be awesome.
I want to do this.
I'll do the video for free.
Just give me the product, you know?
And that can be a win for everyone, as well.
Hope that was helpful for you.
Here's the cool thing about video creators,
is that there is a community here of other creators
who have done this many, many, many times.
And they also have a lot of advice for you.
So if you are one of those creators
and you're watching this, I would
love to hear from you in the comments below.
How would you answer this person's question?
What advice would you give for someone
who's trying to figure out how to pitch
their channel to a brand?
What should they include in that proposal?
I'm looking forward to learning from a lot of you
guys down there myself.
I always learn from you.
So thank you so much for sharing your advice.
And the rest of you guys, if you are trying to figure out,
how do I pitch my channel to a brand and make more money?
Definitely read the comments down there.
I know you'll learn a lot from those people there, as well.
So thanks for hanging out, guys.
If this is your first time here, I
would love to have you subscribe.
Every Thursday, we do YouTube Q&A just like this.
On Tuesday, we take a look at the online video news updates
and all the changes happening here to YouTube,
and talk about what it means for us as creators.
And then on Wednesdays, I give you guys
some YouTube tips, ideas, suggestions, advice,
and things like that.
And I do all of this because-- I say this every video, guys,
and I mean it.
I really believe that a lot of you
guys have messages that need to spread and people need to hear.
And I want to do everything I can
to help you guys grow your YouTube channels
and your audiences, so the people
who need to hear what you have to say
can simply find you and hear what you have to say.
So thank you for letting me be a part of that.
Subscribe, and I'll see you guys again next week.
Bye.