BOOK
BOOK YOUR
BOOK YOUR APPOINTMENT TODAY. A CORONA VIRUS RELATED CLOSURES HAVE HIT THE SAN DIEGO BEER
INDUSTRY HARD BUT A NEW
COLLABORATION BREW IS A
REFRESHING SHOW OF SUPPORT.
STONE BRUINS STEVE GONZALEZ AND
SAN DIEGO BREWERS GUILD
PRESIDENT CHRIS AND CLEO JOIN
US NOW TO TELL US ABOUT SAN
DIEGO BREWERS UNITED DOUBLE
IPA. GUYS, THANKS SO MUCH FOR
BEING HERE. APPRECIATE IT.
THANKS FOR HAVING US. HEY,
CHRIS, LET'S START WITH YOU.
TELL US, YOU KNOW, GET INTO
THIS. I MEAN KOBE 19 HIT OUR
LOCAL BREWING COMMUNITY VERY
HARD. THERE HAVE BEEN SOME
FINANCIAL IMPLICATIONS HERE AND
A LOT OF CHALLENGES WITH
THE SHUT DOWN AND THEN YOU CAN
REOPEN AND THEN YOU'VE GOT TO
SHUT DOWN AGAIN. I MEAN HOW
TAXING THAT HAS BEEN IS.
THE BREWERS HAVE BEEN THROUGH
SO MUCH HERE. YOU YEAH IT'S
PRETTY WILD ONE NOW ESPECIALLY
PROUD BREWERIES. IT TAKES ABOUT
THREE WEEKS TO BRING A BEER. SO
WHEN YOU DECIDE TO PUT IT IN
KEGS TO PUT IT IN CANS AND
SOMEBODY FLIPS ON A SWITCH,
IT'S HARD TO REALLY PICTURE
WHERE A PRODUCT IS GOING TO GO
WITH ALL THESE CONSTANT
SHUTDOWNS. AND YOU GUYS HAVE
HAD SOME CHALLENGES. THE SAN
DIEGO BREWERS GUILD HAS HAD
SOME CHALLENGES AS WELL. RIGHT.
I MEAN GET INTO THAT A LITTLE.
OH, YEAH. I MEAN, YOU KNOW,
WHEN OUR MEMBERS ARE HURTING,
WE'RE HURTING. SO WE'VE HAD TO
RAISE DUES FOR THE YEAR. WE'VE
HAD TO FURLOUGH STAFF WITHIN A
GUILD AS WELL. SO ANYTIME A
MEMBER IS HURTING WHERE HURTING
IT PUTS A DRAIN ON OUR
RESOURCES AND IT'S DIFFICULT
NOW WE GET IT. WE WANT TO GIVE
EVERYONE UP TODAY RULES AND
REGULATIONS. WE HAVE TO FOLLOW
IT CLOSELY. BEN TOUGH. WE'RE
REMIND US THE IMPORTANT ROLE
SAN DIEGO BREWERS GUILD PLAYS
IN OUR LOCAL BREWERIES. SO
THE GUILD IS REALLY HERE FOR A
COMMUNITY AND TO HELP
FACILITATE MARKETING AND
INFORMATION TO ALL OF OUR
MEMBERS. SO WHETHER WE'RE
WORKING WITH THE CBI WHICH
HELPS ALL THE GUIDANCE THAT IN
CALIFORNIA RULES AND ALCOHOL OR
WE'RE DIRECTLY WORKING WITH
MARKETING THE BREWERIES, WE
JUST TRY TO BRING EVERYONE
TOGETHER AND GIVE THEM THE BEST
PLATFORM TO HELP SELL THEIR
BEER. AND I KNOW YOU GUYS HAVE
A LOT OF EVENTS THROUGHOUT
THE YEAR TO TRY TO RAISE MONEY
AND A LOT OF THOSE HAD TO BE
CANCELED AS WELL RIGHT? YEAH.
OUR TWO BIGGEST FUNDRAISERS ARE
DEFINITELY OUR BIG FESTIVALS
GUILD FEST AND RHYTHM AND BREWS
RHYTHM IS SLATED TO HAPPEN
ABOUT TWO MONTHS INTO THE SHUT
DOWN. GUILD SAYS HAPPENS DURING
SAN DIEGO BEER WEEK TOWARDS
THE END OF THIS YEAR. NEITHER
THOSE EVENTS ARE HAPPENING AND
THAT'S REALLY WHAT FUNDS
THE MAJORITY OF OUR OF OUR
GUILD. OKAY, WELL YOU GUYS ARE
DOING SOMETHING ABOUT THIS,
RIGHT? SO LET'S JUST LET'S
BRING IN STEVE HERE. I KNOW
STEVE YOU'RE CALLING IN FROM
STONE BREWING S. THERE YOU SEE
THE BREWERY BEHIND YOU THERE IT
LOOKS GREAT. SO YOU GUYS KIND
OF RALLIED STONE DISTRIBUTING
COMPANY BREWERIES HERE. TELL US
KIND OF HOW THIS THIS BREW,
THIS COLLABORATIVE EFFORT KIND
OF CAME TOGETHER? WELL, IT WAS
PRETTY EASY. EVERYONE WANTED TO
GET INVOLVED. EVERYONE WAS
REALLY SUPPORTIVE AND WE ALL
LOVE HOPS A LOT. SO WE ALL PUT
OUR HEADS TOGETHER THAT
SELECTED HOPS TOGETHER AND I
ALWAYS TELL EVERYONE WE GET
THE BEST HOPS. MONEY CAN BUY AT
STONE. SO I. THE BEER IS REALLY
OUTSTANDING AND IT TURNS OUT WE
ALL KIND OF LIKE THE SAME THING
.SO IT'S IT'S A TERRIFIC BEER.
IT'S EIGHT AND A HALF PERCENT
ALCOHOL AND IT'S GOT THIS
REALLY COOL BLUE CAN WHICH I'M
SURE I'M TOLD. LOTS OF VIBRANT
COLORS. OH, DON'T ALWAYS SHOW
UP WELL ON CAMERA BUT IT LOOKS
GREAT. YEAH IT'S OUTSTANDING
ISN'T IT. YEAH. SO FOR ALL THAT
THERE THIS IS THE SAN DIEGO
BREWERS UNITED DOUBLE IPA. I
MEAN THAT WORD UNITED RIGHT.
THAT'S WHAT THIS IS ALL ABOUT.
CORRECT? YEAH. YEAH. SO IT'S A
BUNCH OF US BUT A BUNCH OF
DIFFERENT BREWERIES SOME SOME
BREWERIES THAT HAVE BEEN HERE A
LONG TIME, SOME THAT ARE LIKE
NEWER FAVORITES BUT YEAH GOSH
LOOKING AT THE SIX BEERS ON
HERE OH GOSH ALL COMBINED TO
RELEASE THEM. HOW ABOUT SOME
BREWING ALE MANHATTAN TIMES
MOTHER EARTH PIZZA PORT PORT
BREWING AND THORN. WE WANT TO
GIVE EVERYBODY A SHOUT OUT
HERE, RIGHT? CORRECT. YES,
PLEASE. AND I THINK IT'S GOT TO
BE WAY AT LEAST 80 YEARS OF
COLLECTIVELY BREWING EXPERIENCE
SPREAD AMONG THOSE BIRDS. AND
GUYS, I LOVE THE GOAL HERE.
DELIVER AN INTENSE BURST OF
JUICY, DANK AMAZING HOP
CHARACTER FOR AN AMAZING DOUBLE
IPA BENEFITTING AMAZING PEOPLE
THAT'S WHAT IT SAYS ON A LITTLE
RELEASE HERE AND I KIND OF LOVE
THAT LINE. THAT'S WHAT THIS
THIS. THIS BEER KIND OF TASTES
LIKE. BUT REALLY IT'S ABOUT
BRINGING EVERYONE TOGETHER. TRY
TO HELP EVERYONE OUT. EXACTLY.
AND CHRIS, WHERE CAN PEOPLE
LEARN MORE? HOW CAN THEY HELP
OUT? BEST SAUCE IS ALWAYS SD
BEARD COM. YOU CAN ALSO
DOWNLOAD THE SD BEER APP. KIND
OF KEEPS TODAY WITH WHAT'S
GOING ON WITH SAN DIEGO BEER
CULTURE AS A WHOLE SPECIFICALLY
WITH THE GUILD. WE WERE SELLING
APPAREL HELP SUPPORT TO GET IT
FROM THE LOCAL BREWERIES. YOU
KNOW IF YOU CAN GET AN A
TASTING ROOM RIGHT NOW AND
ORDER SOME FOOD AND SOME BEER
AWESOME. IF YOU CAN'T JUST BUY
SOME BEER TO GO FROM ANY MEMBER
A PART OF THE GUILD, THAT'S
THAT'S WHAT'S REALLY KEEPING
EVERYONE ALIVE THE BEST THEY
CAN RIGHT NOW PACKAGE PRODUCT
IS HUGE FOR ALL. YEAH. WELL IT
SOUNDS REFRESHING. IT'S A GREAT
IDEA. GUYS, WE WISH YOU
THE