About a year and half ago, really
started studying what vlogging was
and how people got successful.
I got really fascinated with how are people
doing this and like doing well and what am I doing wrong?
And I think I've done a couple of videos on my Olinselot
channel about this, but the big thing that I figured out
is what I call it in envy factor.
So many things matter that you don't think matters.
Everybody thinks that you can turn your camera on and just
be honest and film yourself and film your environment
and go do stuff.
And people are just magically going to want to watch you.
And that doesn't work.
You have to be really careful about everything
as far as making sure that you are not just showing yourself,
but always presenting your best self,
whether it's your funniest self or your smartest self
or your most adventurous self or whatever.
It always has to be your best self.
If your house is messy or there's
dirty dishes in the background, or if you look like you haven't
showered in like three days, if the lighting is bad,
you would think that that stuff only
matters if you're doing like skits or an actual set show,
but even in vlogging, that stuff can
have a critical impact on your audience.
When people watch it, they want to be there
with you and they want to be your friend
and they imagine being your friend and coming over
and like they're a part of it.
And nobody wants to be around somebody that's
like messy, sloppy, dirty, or not
outgoing and fun and positive.
So if you're a downer, if you're complaining
a lot, if your house is a wreck, if your car is a piece of junk,
unless it's part of the character and it's fun,
those kind of things will negatively impact your channel.
I think there's a lot of things that people really care about
that they really don't need to care about.
Right?
Yes.
What would be some of those types of things
that you would say or you don't need to worry about that?
When it comes to vlogging, people
get really obsessed over numbers I think in the beginning.
You can get obsessed over the numbers,
but don't be publicly obsessed over the numbers.
Don't talk about your subscribers on your channel.
Don't talk about whether you lost subscribers
or whether your numbers are up or down
and don't discuss the success or failures
of your channel like on your channel.
Do that when the camera's not rolling.
The only caveat I'd say to that is
if you're thanking your audience for sticking with you--
Yeah.
--and giving you this road.
That's the only thing because that's positive for them.
Yeah.
I definitely agree with everything that you've said.
The main thing I think of that a lot of people
focus on that probably isn't as important as you think
is like video quality and production quality.
You don't need to have a degree in after effects--
Right.
--to vlog.
And that's one of the nice things about vlogging
is that it does have such a low barrier of entry
that almost anyone, like I just use my iPhone.
Anyone can do this.
So I think we get really concerned,
like we spend a lot of time on the editing side.
And really kind of what Carl was saying
was like there's probably more important things than that.
It's actually what you're presenting
in the video is more important than editing and all that.
I mean, when you stop and think about it,
there's full length documentaries
that are like an hour and a half.
And then sometimes I'll look at some of my vlogs
and they're like 30 minutes.
I'm like, that's like a third of a documentary.
It better be pretty good like.
Yeah.
It doesn't have to be edited like crazy,
but there needs to be stuff going on.
And so yeah, I think people get overboard on the quality.
But there is a part of it that is necessary.
I think people should be able to-- like your audio should
be synced in with the video or people are going to click away.
Right.
You should be linked.
The link's got to be good.
There's some basics that have to be in place.
But other than that, vlogging is a lot less picky.
Your vlogging audience is a lot less picky.