the business world is progressing at a massive speed the growing shift towards meta worse than
nft and now quick commerce or 10 minutes delivery the trend of shifting towards a consumer comfort
seems to be the new business revolution in the coming time where the big business giant like
zumato plans to merge with a trending business idea by blanket are you interested in knowing
why is this happening what is exactly tomato doing what is a share swap deal and why is mato offering
its 10 percent share to a new idea like blanket or what is the concept of quick commerce hi guys and
welcome back to our channel in today's video i'm discussing all the facts you probably need to know
about the merging news of zamato and blinket so stay tuned to the end of this video well everyone
has probably heard about zumato and if you want to know more about the business model and the
functionalities of somato do check out my video on zomatom is this model and get all the clarity you
need next coming on to blanket it started in the year 2013 in gurgaon india based startup bought a
new revolution and the concept of quick commerce that deals with placing a delivery in 10 to 15
minutes and if you are new to the concept of quick commerce check out my video and quick commerce
from the link in the description below so now the big question is why is a big giant like zumato
merging with a new business trend of blanket talk about the partnership it has been reported that it
is a share swap deal where the companies will be exchanging share and not cash where zamato
is investing 10 million us dollars in exchange of its 10 percent stake to blanket it was noted that
blinket was earlier known as grofers and in the initial time went in the loss where zomato held
them with investing 120 million us dollars in the company and that's where the partnership begins
and now they are heading for a share swap deal the reason behind this partnership is quite clear
seeing all the fact zomato considers where it can be observed that zomato has started investing in
small startups and business ideas zumato offered blinket 100 million us dollars for 10 percent stay
zumato offered ship pocket 75 million us dollars for nine percent and for magic pin it offered 50
million u.s dollar for 16 percent and the most importantly looking at the competitor brand of
zomatos swiggy that has recently started with insta mart and has already stepped in the market
of quick commerce so now zumato is all set to offer a equal commerce arm to its competitor
shaking hand with blinking where blinket has been performing quite well in 10 to 15 minute delivery
and the average order of blanket is more than 1 lakh 90 000 orders daily blinkit has also set up
many of its dark store and has been successful in laying its foundation in the quick commerce
business now if you want to know more about 15 minute delivery what is a dark store and how
cucumbers work you can check out our video on 15 minute delivery business model the concept
of quick delivery was once started with the famous pizza brand known as dominos where they promised
30 minutes delivery but due to the circumstances and loss in the revenue it came to an end but this
time major delivery plans like swiggy big basket dunzo are together entering the market of quick
commerce where this will be quite interesting to see how this concept brings change in consumer
behavior this new business concept aims at changing customer behavior where the merge of two
brands zumato and blinket seems to be interesting and might be a boon or a bane in the coming time
and if you are a businessman or entrepreneur who is planning to start a business quick commerce can
be a perfect vertical to step in as it seems to be projected as the new coming revolution
in the business world and if you wish to start your delivery business or project under quick
commerce feel free to contact us at codeboo lab we will guide you with the best growth plan and can
also validate your idea with a highly customizable white label solution that will give you a quick
start into the market do check out our demo video and get free consultation by just clicking in the
link in the description below get all the clarity you require to set up your business in no time
with this we come to the end of this video i hope you found this video resourceful
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