hello friends welcome back to my channel if you're new welcome my name is christine today
we are diving into another part of my instagram series and we're going to talk all about your feed
aesthetic if you're interested in all the tips and tricks that i have first make sure you hit
the subscribe button and also hit the notification bell that lets you know every time i post a new
video every tuesday and thursday and like i said i'm diving into instagram sharing all of my tips
and tricks i previously posted a video on how to grow your instagram and how i grew over 100k
from this year so i'm an open book i'm sharing everything with you guys and i know that you
guys find these types of videos helpful so so make sure you stick around and anyways let's go ahead
and get started so i have my laptop right here so if you see me glancing over here i'm reading
off of some of my notes so first thing that i want to know about instagram aesthetics if you
don't know what it is it's kind of like what your feed as a whole looks like to me it's not super
important but i personally think that it makes you stand out from everyone else especially if you
are a bigger creator and you have a lot of people viewing your profile for the very first time it
makes a really great first impression especially if you're interested in getting brand campaigns
and collabs and stuff like that i think it's super important but if you're a smaller creator
the whole aesthetic is not as important i think it's probably better to prioritize having quality
posts over obsessing over an aesthetic so for me every time i post a video i always keep three
things in mind i talked about this in my previous video where i talked all about how to grow your
instagram does your post inspire educate or entertain and if it doesn't do any of those three
things why are you posting so this is kind of in regards to like filler post we all knows people we
all follow those people maybe we've done it before but you're scrolling through your feed and you see
a picture of like palm trees with like no caption or like just a picture that doesn't really mean
anything and it doesn't do any of those three things and it kind of is just a filler post to
make that person's feed or aesthetic look a little bit more cohesive i personally think it is super
annoying if i'm scrolling through my feed and i just see a filler post and i constantly see that
on my feed from the same person i most likely will unfollow that person so that is something that you
want to keep in mind for yourself by making sure you're always following those rules you're always
making sure that you're always bringing that value if you guys want a little bit more like in-depth
tips and tricks all about instagram some of the tips that i have and best practices and
stuff like that definitely check out my ig tips video because i talked a lot about best practices
type of content that you want to be posting how to secure brand campaigns basically content
all that good stuff so consider that video kind of like the prerequisite to this video next thing you
want to think about for aesthetic is what is your brand for me i love bright white photos i like
more minimalistic and i lean more towards like blues and purples more so than like earthy tones
so you kind of want to think about like what your aesthetic is if you wear a lot of like browns and
whites and neutrals maybe that is your branding maybe you like more fun pops of colors and you
like a more like eclectic type of feed so decide what you want your branding to be and kind of
stick to that i also follow a lot of similar pages and creators so that i can always pull inspire
from and i'm also on pinterest a lot so i pull a lot of my inspiration from there and kind of going
off that whenever i shoot photos i always want to make sure i know exactly what i want to post i
kind of have like a mood board or an idea of what type of stuff i want to post so that way when i am
ready to create content i know exactly what type of photos i'm going to take and that way it's just
so much more efficient i also get asked this a lot but i usually will take one to two weeks worth of
photos in like a day especially if i'm gonna do my makeup and all of that stuff it's just so much
more efficient to take all of my outfit pictures all of my content that same day and especially
if you're gonna do something like that it's very helpful to know what type of content you're gonna
take if you're gonna do like beauty photos or outfit photos maybe a mix of both just makes
the whole process so much easier especially as a growing creator sometimes a goal that you may have
if you want to be reposted by a brand for example i wanted to work with patricktaw for the longest
time and they were one of my dream brands and i'm actually going to be working with them and if
you want to work with like lou lemon or ritzy or whatever your dream brand is go to their instagram
see what their aesthetic is and you want to create posts that will match their feed and aesthetics
so it increases your chance of being reposted by them especially if you're a small creator
being reposted by a bigger brand is a great way to get exposure it's a great way to get these
brands to notice you and maybe eventually work into like a paid partnership with them
or even like gifting yesterday i posted this outfit photo from abercrombie so as you flip
through the images you can see that they're all slightly different it's different angles
the posing is a little bit different the outfit's a little bit different i hate when i flip through
a carousel pose and it's like five of the same images that are like slightly different whenever i
post a carousel post i want to make sure that all the images are different so when i take pictures i
take a lot i have tons of different angles i zoom in for some of the shots i get further away i pose
differently maybe if i'm wearing like a jacket i'll do some outfit pictures without the jacket
i'll do sunglasses some without that way when you have the images and you flip through them it's a
lot more interesting to look at also another trick that i have is say you don't really have a whole
lot of time and you just have a ton of images from the same angle you can do like a closer crop on
some of the images so it looks like some of them are zoomed in and some of them are further away
so the pictures look more interesting then i also posted this nail pick and this was actually taken
the same day as i took my abercrombie pictures and you can even see in the background like the garage
in the background is the same garage but because i took it in a different area it looks like a
completely different photo but still kind of cohesive so let's say i'm shooting content and
i want to shoot two weeks worth of content say that's anywhere from like 10 to 14 photos i'm not
gonna shoot 10 to 14 different locations for every single photo that's not super realistic so what
you want to do is kind of vary it a little bit so for the abercrombie picture i took the picture
with the garage right here and then for the nail picture i kind of changed the camera angle just
slightly just so that the background's not exactly the same there's so many different variations that
you can do that i've done before so i'll go ahead and pop up some examples i've done but again if
you look on pinterest and you kind of have a mood board it's so much easier to envision like what
you want to do also what you can do is bring props that can kind of change up the vibe of an outfit
say you're going to get coffee with a friend you can have a picture of you with your coffee and
then a separate photo of like a product shot of the coffee maybe lay down some sunglasses and some
props to kind of make it a post for a different day it's helpful to take multiple pictures in a
similar location because when you post it on your feed it also makes it look a lot more cohesive you
also want to make sure that you're changing up the location or background enough so that your
feed doesn't look super monotone and like really repetitive you know an app that i love is the
preview app it is super helpful because it helps you to plan out your feed these are pictures that
i already had posted but it allows you to like rearrange the pictures it allows you to see like
what it looks like if you were to post a selfie this day maybe an outfit picture that day and it
just is really quick and easy to rearrange so that you could see like how your feed is going to look
without actually posting to it especially if i'm going to take a lot of pictures in one day and i
just have so many different options to choose from it's really helpful for me to kind of put together
and plan out my feed so that i know what picture i'm posting certain days the only thing i will say
is it doesn't show real so for the reals i always do like this black cover with text and that's just
something i recently started doing i just feel like people like to see what the real is going to
be about before they even click on it and so just on my feed too it looks a lot more cleaner you
know that the black text things are my reals but on the preview app those don't show so another tip
that i have for building your instagram aesthetic is to kind of edit your photos in the same way
if you have an app that you use use that app for editing all of your photos i personally prefer
lightroom you guys probably know this by now but i have my own lightroom presets and so i
edit all of my photos with my presets and that just makes it super easy because all my pictures
kind of have a similar vibe and even if it's like different locations different outfits different
time of day different makeup looks all of it kind of looks cohesive because it's edited in similar
ways and what i like about lightroom 2 is you can copy and paste the same edit across hundreds
of photos if you wanted to so it just makes it super quick and easy especially if i have a huge
batch of pictures that i want to edit i don't have to one by one go through and edit all of them if
you guys are interested in my lightroom presets i'll go ahead and have them linked down below
i have two different preset packs citypack and the basics pack the basics pack is rated more for
like all of your needs it's good for all different lighting situations beauty picks outfit picks it's
by far my favorite preset pack that i've done the city pack is actually optimized more for iphone
pictures so if you find that the basics pack is a little bit too like orangey or the colors just
aren't right i think you'll really like the city pack if you want to add a little bit more spice to
your editing these presets are a little bit moody and bluey so it is a little bit different than the
basics pack but still pretty versatile and you can use it across iphone and camera photos so other
apps that i really like is the tesla app that is a really quick and easy way to edit iphone pictures
it's not good for editing camera photos it just doesn't give you as much flexibility i'm also
used to lightroom and lightroom just allows you to do so much to your photos so i think tesla is just
a little bit too limited for me but if you shoot mainly on iphone and you just want something super
quick and easy to use i really really like the tesla app i also have a video all about how i edit
my photos on my iphone not just using my lightroom presets but other apps that i like to use as well
so i'll go ahead and link that up in the eye if you're interested but edit all your photos with
the same app and use like the same type of like filters or presets and that way all of your photos
have a really similar vibe when you post it your feed just looks so much more cohesive so those are
all the tips that i have for feed aesthetic hope you guys found this video helpful i was thinking
for my next video as part of this instagram series is i would take you guys behind the scenes with me
maybe a typical day of like shooting content and editing prepping for all that let me know or if
you have different ideas for what you want to see next in this little instagram series let me know
down in the comments because i read every single comment i take your suggestions very seriously
and of course make sure you follow me on instagram so you can see all of my tips and tricks in action
but that is all for today's video i hope you all enjoyed and i will see you all in the next one bye