so I've been using a new little hat for the past couple of weeks that have
boosted my views on IGTV using Instagram stories and it's been working
really well let's talk about it
citations everybody Benjamin Brandon here back with another IGTV tutorial
and for this three-minute Thursday I'm going to show you this hack that takes
barely any time at all doubles your amount of promotion views
on Instagram TV and not to mention it's super simple and that's what this three
minute Thursday is all about let's start the clock now here we go so if you're
not new to this channel and you've been rolling deep with the #VERRT
community on Facebook then you know that Instagram stories are one of the most
effective ways to promote your idea to be videos for more views of course and
when it comes to actually promotion we need all the help we can get because
Instagram only really gives us this little red dot which not many people
know what that is which is supposed to notify our friends on Instagram that
there are new videos for us to watch now I will say with the June update on
Instagram TV the videos that are being curated by the algorithm aren't actually
pretty good those are videos I would watch but again you have to remember to
hit that red dot to see new videos and no one's doing that really and so that's
why a lot of us use instagrams stories there are two ways are able to link your
IGTV video to your Instagram stories the first is sharing your Instagram TV
video from the video itself and adding it to your stories that way and then you
get this which is the picture of your thumbnail its title of your video and a
timecode on how long your video is and the second is simply going into
Instagram stories and linking your video to any picture or video that you have
now that is the swipe up feature which any creator has you don't need 10,000
followers to have that now something has changed recently and this method is not
as effective as it once was I wasn't sure why but then I did some case
studies now this case study consisted of a bunch of client accounts that I either
create content for or manage along would they be testing the particular content
that's being posted on these accounts and even compared to my own and then
vigorously going through all their Instagram story analytics which that
wasn't fun my findings were people are not clicking on that little picture of a
thumbnail so to get that answer I went ahead and did some small interviews with
some of my friends on Instagram those who are creators on the platform are
super familiar with Instagram and those who just consume the content it may not
be so familiar with that UI and the majority of users who weren't familiar
with instagram didn't even know that this little
thumbnail linked to an IGTV video now I thought about that when I started
using this strategy so I even used a little gift that says tap here in hopes
that people would actually tap on it and I noticed some boosting clicks but it
wasn't very many and at the end of the day the majority of people that we
interviewed literally just thought this was a small picture of your thumbnail
didn't even know what it was is that an igt video why is that picture so small
those are all the answers that we were getting but the same case study group
were super familiar and knew how to use the swipe up feature and that's just
because it's over two years old a ton of creators that we follow have over 10k
followers so they see it all the time so they swipe up to see what they're
selling or what they're doing or whatever so the culture is swayed more
towards swiping up versus tapping. Case and point. Now I say all that so you can
understand that the swipe up method is more effective versus the tap method
that IGTV gives us now knowing all that and having all that data this is what I
did to counter all of that I use both methods that's the hack now follow me
step by step once you get your awesome Instagram video up make sure you put it
on your feed that is the most effective way to get views on IGTV by the way go
ahead and share it via the Instagram TV video itself and once you do head over
to the link option on the top of your screen
for those who don't have 10k followers all you'll see is the IGTV video
option select that and then select the exact same video now what you get is
what I call the Instagram TV double whammy for the small percentage of
people that do understand they need to tap to watch a video they will do that
and for the majority of people that are used to swiping up they're gonna be able
to swipe up either way you attract both people and you have double the chances
of getting views with Instagram stories and the results that I've been seeing
from this not only with my content but with my clients content has been very
good everyone is used to swiping up so now they swipe up the majority of the
time and you get more web clicks and profile visits using this strategy and
again it's super simple quick that's it and other things you can do to gain more
impressions on your Instagram story so you can get more Instagram TV views go
ahead and pop in 8 to 10 hashtags that are relevant to your video then you can
just strengthen down and put them behind that your text or your thumbnail itself
add a location as well you can also tag people and you can hide those as well if
you wish and then boom there you go how am i doing on time
well I think we run out to get used to the fact that not every three-minute
Thursday's gonna be 3 minutes I have yeah another hack to get more Instagram TV
views and I hope it works for you as much as its work for me it this video
provides you any value do me a favor smash the like button just get after it
sharing is caring so share this video with someone that you think it will help
subscribe and hit that notification valve for more videos just like this you
do what you want to do I'm just here for you and I'm I mean we're friends we'll
see you on the next one peace