Hi. I'm Gary from organicweb.com.au and I'm a Mailchimp pro partner. In this short video
I'm going to go through how to manage duplicate contacts in Mailchimp and more importantly what a
duplicate contact is let's go across to Mailchimp I'm in Mailchimp the first thing to know is that
duplicates are considered from a Mailchimp perspective as the same email address in a
single audience so these are my audiences and let me explain I'll go into this audience for example
and what you'll notice is that the email address is unique I cannot have the same email address
more than once in an audience Mailchimp just won't let me add more the same email address more than
once I can have the same details in other fields but the email address has to be unique let me
explain a little bit further and what we'll do is we'll import this this uh spreadsheet
what we can see is that yoshin for example has the same first name last name
to yashin sings however the email addresses are different thus Mailchimp considers them different
contacts and Mailchimp will add both of these people however this person Gary and gaza they sh
they share the same email address thus Mailchimp will only add Gary or gaza once and I'll explain
the order this go or how it actually works so if I copy the information from this google sheet it
could be excel as well I'll go back into Mailchimp so if I want to import into this audience
and I'm not going to go through the whole import process I'll just show you how
how to manage these duplicate contacts I'll click continue I'll just paste in my data very quickly
to get to the next screen and what we'll notice once we get to the next screen is the audience
we've selected but this here this update any existing contacts that option is really important
how Mailchimp works going back to our spreadsheet is when we're importing it starts at the top
starts at the first first line or the first contact and it works the way down so going back
to Mailchimp and I'm sorry I'm going backwards and forwards a little bit if I do not click
this update any existing contacts in this case in the case of Gary here it would add this one
Gary because it starts at the top and goes down it'll add Gary into my audience by the time it
gets to this entry it'll say hold on that person's already in my audience I can't add the same email
address twice therefore I'm just going to not update my audience and just leave that one in
however if I click this update any existing contacts Mailchimp will add that entry there
the gaza and it's the same if you're using sorry going backwards and forwards but if you're using
this update any existing contacts and a person is or an email address already in your audience and
you have that person on the spreadsheet if that's checked it'll it'll add the details for that email
address from the spreadsheet however if it's not it'll just not update with the details for that
specific person or email address from the spreadsheet and just remembering that this is done
at the audience level again so for each individual audience you can have the email address only once
but what happens if you consider a duplicate in another way so for example let's say we consider
this as a duplicate even though Mailchimp doesn't because the email address is uh is different but
if we have two Gary exteins my name and we want to get rid of one out of our audience the best
way of doing that is select the one you want to remove just click to the left hand side of
the screen and you might need to be on quite a wide screen to see these check boxes to the left
hand side then merely click actions and archive by archiving you won't see that that person that
email address in your audience any longer and you won't be paying for them in Mailchimp but
please subscribe to my channel please like this video. I'm Gary from organicweb.com.au