this is one Instagram sticker that I definitely think you should consider trying to use in your
Instagram stories so stay tuned I'm gonna tell you exactly what it is aids will appear the
cardi marker you're very open to today's curly marker tip what is the sticker I'm talking about
it is of course the countdown sticker this is a great and I suppose piece of interactivity
that Instagram have craters and well done to them because I think this has a whole host
of options now what is this well I suppose let's look at it from the point of view of if you have
an event or maybe you have a Facebook live or you know you do a product launch or maybe you'd like
to kind of do kind of reveals or special offers you know which is always a good one by creating
a story around let's just say you're a special a special offer that you are going to have and
maybe it's X percent of a particular course or a webinar that you have or maybe it's of a an
event price and you can crease in Instagram story around this particular offer and then
apply the countdown sticker as to when the offer is going to end so when someone interacts with
that particular story and they click on the countdown sticker they'll get a reminder so
it gives them that sort of reminder listen you know this is going to be ending now within an
hour get on avail off the offer and as you can see you know this counter sticker has so many
uses especially if you organize an events or you want to tell your community but say when you're
going to be on Facebook or Instagram live next it gives people the ability to get a prompt get that
reminder so that they can kind of take part and if you combine that then which our own promoting
through posts and other stories to remind people along with this countdown sticker it gives you
that ability to try and get your message out to as many people in a strategic way the other
great thing as well is that if you're a special offer or your event or your product launch for
example is obviously going to happen outside of the for our invisibility window of an Instagram
story well then save that incident Instagram story as one of your highlights and create a specific
highlights ribbon around the offer because what will happen is if someone misses you're in strong
story but they see your highlight and they go in they can still interact with the countdown
sticker and get the reminder another great thing to be aware of is that the Instagram countdown
sticker can be used for events up to a year away so if you've got a big conference or an event that
you're organising why not crazy a story add your countdown sticker to it now and start to stack
white people's appetites maybe crate the the teaser your first event is just finished maybe
now you have the second one happening next year so maybe crazy you know what the buzz is still
there maybe create a new Instagram story with a countdown to say listen you know this event
is going to be bigger and better it's happening in the years time put in a reminder and then as
you start to build up towards events maybe three months ago a month ago you know two weeks ago you
can create better and better more engaged stories with a new countdown sticker so that people once
again can start to get engaged and ultimately be reminded that the event is happening as you
can see there's so many applications now how do you actually put an account down sticker
onto your story well stay tuned I'm gonna give you a very quick tutorial okay this is how you
add an Instagram countdown sticker click on your Instagram I've got a story already set up if you
go to the top price you'll see little square smiley face with the turned up corner in the
right hand side click on that it brings you in to your stickers third line there in the middle
is the countdown sticker so click on that now the first thing you have to do is to name your
countdown sticker so that could be the name of your webinar your event and the discount code
whatever it might be the topic you're going to be doing on Facebook life now you're just gonna call
it test for this particular video so what the next thing is you want to set the date and time
so click on the digits now to set the exact date and time I always click off the all-day function
and let's just say I want to pick a days maybe it's this time next week so I've said it now
next Saturday for half one so you'll see that it's exactly seven days is the countdown sticker
and once I'm happy with us I just click done and then I can literally reposition and where I put
us the great thing is then when you share this to your story what I would always advise is because
obviously in this case my countdown and my event is going to be longer than the natural life span
of an Instagram story which is only 24 hours I would save this as a highlights and name the
highlights as specifically for the events that I'm creating the countdown on the other great
thing is you can ask your own I suppose community to not only tap and get the reminder but to share
this particular story with their communities more people can interact with the countdown timer but
that's how you do it very very simple and it's something we all as businesses I think should
be utilizing more within our Instagram stories to promote events and get more engagement I hope you
found this useful take care so as you can see to apply a countdown sticker is dead easy it is very
very simple you just if you create your graphic bringing it to your story and apply the countdown
sticker you can set the time F when the deadline finishes of etc but I think I should agree there
is so many kind of ways you can use this you know if you were a single I suppose entrepreneur like
myself and you were very engaged community you could do the countdown sticker as to when maybe
your next blog post is going to be around it's great as I said for webinars Facebook lives
events product launches discount codes anything you can think of us but I think it's something
that's more and more businesses need to avail of because it creates as I said a real sense
of interactivity and engagement with your post and if you use the highlight function it keeps
that particular event alive way beyond when your Instagram story has maybe vanished so I
hope you found that cardi marketer tip useful if you're watching me on youtube do subscribe to the
youtube channel if you like videos you'll be able to stay in touch as I put new videos up if you're
in this video on LinkedIn and we're not connected I'd love to connect with you and as always if I
can help you with social media don't hesitate Jose I'm on Twitter at P Twyford of course I'm
over on Instagram at the cardi marketer and if you'd like to read a blog with an incorporated
video check out my website the cardi market calm and as always I wish you every success
with your business and I'll see you again soon with Alok early marketer tip take care