Hey whats up guys Sean here with Video Influencers
Im sitting here with Nikki Phillippi the first person to ever have
been on Video Influencers twice now Really Yeah You know
how special that makes me feel Its magical Its cause Im
pretty special huh True I know he's all true The following content is
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Famebitcom Man were super excited because I know today were
gonna be talking about your new projects and really just very kind of I
feel strategic like helpful cause youre doing like cool stuff youre really
smart Thanks youre really strategic Thank you and I think with
online videos its important to be strategic so were gonna do that stuff
But first and foremost what are you working on lately now and and
what is the overview of what youve been doing about some of the
things that youve been launchin Okay so hm how do I sumarize
this In the last year I started really getting into like working with
other people a lot on projects I wanted to do things that are kind of
off my own channel I love making my own personal projects but I really
like things that involve like lots of people it makes me really happy to
bring people into my project so about a year ago I might've mentioned
this in our last one I launched a channel with a couple other girls called
Just like that and its a collaborative channel where I kind of like it in it to
kind of like buzz feed comedy sketch type videos so I have been working
on that for the last year Within the last month I have kind of stepped
away from daytoday operations because I am working on a new project
and Im still involved in Just like that but now like my daytoday focus
has really shifted to not only like my own stuff which I told you Im still
working on Yeah but also its my blog that Im relaunching So my blog
has been up before its called the gangmagazinecom but we put it on
pause because we realized in the proccess of doing it that it wasnt going
to be able to move forward if we didnt backlog content and if we didnt
assentially just plan ahead so now were kind of reworking on everything
and getting everything ready to go so were working on January which will
be the 4th year of how to be happy January on my channel were working
on getting the site in line on that so the site will still have the same theme
how to be happy January Yeah but were working ahead so all of everything
for the site is gonna be done November 1st for January Everything for February
is gonna be done December 1st and thats really where a lot of my focus
has been just working on that primarily because setting up that infrastructure
is like more complicated that I was expecting it to be Totally absolutely
Now one of the things that we love for our audience Video Influencers is
that theyre they have YouTube channels or theyre video creators but
youre now building up kind of a multifacited really business Thats the goal !
and um what would you your kind of tips of shifting into that thinking
and the importance of that Because sometimes it could be maybe narrow
like I need to make videos I need to make adsense Yeah and but
but youre getting into that bigger thinking Have you always kind of had
this a as a dream of yours Um and whats been your progression into
whats kind of sounding a little more complex could sound overwhelming
Yeah but how how could you bring someone along that could
kind of absorb some Nikki Phillippi you know and apply it to what theyre
doing Okay well first off I always have to say I dont actually know
what Im doing I hate to bust everyones Im figuring it out as I go That
being said in theory in my head I have always wanted like you guys
watched the show Shark tank right Absolutely I love the the idea
the theory of like working with lots of different people on lots of different
businesses but within the realm of like media and entertainment so I
kind of have always wanted to do it but that being said I dont really Ive
never really fully known what that entails which is what Im figuring out as
I go Got it but there was another part of that question it was like So
tell us some of your tips from going to Oh from just videos You started
with just your lifestyle channels Yes Aha And now its its morphing
What would maybe if somebody was like I do I wanna do more stuff
and I wanna develop it out but I dont know how to follow in your
footsteps basically Gotcha I would say - I was just telling them a little
bit ago Im super social I talk to a lot of people and my eyes are always
open and Im always working on this on even being more open to what
different people are doing and what their skill set sare because I think that
if you can really learn how to um bring other people in and like utilize their
skill sets which is something Im still Im in the baby baby phases of but thats
really what Im trying to work on I think that you can really move forward into
project beyond just your personal video channel So thats kind of the thing
Ive been trying to intergrate people Thats powerful It sounds like it sound
like a bad wo not like a a word that maybe doesnt fully say what it is
but kind of like its kind of a networking mine Yeah yeah yeah - Seeing
the talents in others Aha and looking for collaborations thinking bigger
than just woah itd be impossible to do this cause I couldnt do it by myself
Yeah Of course you couldnt Yeah no exactly So you you shift you
shifted your thinking to being whos around me who am I meeting Yeah
How could we collaborate Not on a video how could we collaborate on
like business In like a bigger way Yeah aha Thats awesome Now
I love that what are your tips for and you already mentioned this building
out a team and maybe working with others Because if you dont if you cant
work with others well you couldnt be doing what youre doing Yeah So
what are some of the things that maybe mistakes youve made or things that
uh have been your tips for good teamwork Thats such a good question
Once again saying that Im just working on all of this and Im learning a lot
as I go Um I would say communication is a really big thing like staying in
touch like consistently and being really like open with people and touching
base regularly is a really big thing I feel like I wanna give a really profound
answer and I dont have a really profound answer Can you just like rephrase
the root of like the question I guess Yeah I mean what what is teamwork
for you Like what are some what is good teamwork mean for you What are
you tips there Id say good teamwork to me means working with other people
and once again really like utilizing their strengths and allowing them to step up
and do something if theyre really good at it For example this might be shouting out
to something else but your John John Mediana we worked together on a video
thats coming out on my channel in January and I shoot and edit and do pretty
much all of my own videos well I dont shoot all of them my husband will shoot
with me and my sister shoots with me but I edit all of my own videos but when
I was looking at that project I kind of stepped back and I was like you know
what like hes really good at this this is a skill set hes I was about to repeat
myselfreally great at and if I can hand that to someone else it only benefits
me and and them because theyre able to do something theyre really awesome
at and it takes the workload off of me so thats kind of one thing that I see
as teamwork is like looking at what other people actually like to do and what
theyre really good at and then allowing them to do it versus controling every
single thing and like no I need to do this I need to do this which is a really
easy mindset to fall into especially youre a YouTuber because you essentially by
doing everything Yeah So its hard to figure out where to let go but I think
thats an important part of teamwork is letting go Thats really powerful
Im glad you brought that up And a few details on that if I if if correct me if Im
wrong in the scenario so John whos shooting and well show him in the vlog
and stuff he he comes and we shot our first interview with him you guys
got introduced theres already a few videos they could see that are out so
well link those up Yeah in the YouTube cards but because you guys made
that connection now more is happening Yeah so would you say that kind of
like just saying yes more Aha kind of being more open is that could always
exist I mean it always couldve been a possibilty Yeah but if you never took a
hold of it it couldve never happened Yeah completely and now all this
creative content is coming out all this collaboration so anyways for those
watching openning up your eyes Yes Seeing whos around you whos who
are you already friends with maybe what gear do they have what skills do they
have Yeah completely is that what youre saying Exactly And I feel like
if you wanna grow something which I guess like in theory in my head I do
wanna grow these multibusinesses you can only do it by passing things off to
other people like youre never gonna get there you cant scale for lack of a better
word if you dont have other people handling things and running things and
using their skills Yeah to deliver on projects so Thats thats really good
So talk about you know scaling and launching into something newer youre
moving into a blog and youre adding to that core thing that youre doing People
that are watching Im sure they always wanna do more Yeah Maybe theyre
doing one video a week they wanna move to more they wanna do a collab
channel they wanna do more stuff Yeah they wanna add more video to their
business whatever theyre doing What are what are your tips for when to do it
And if youre already feeling overwhelmed and being on that edge of of scaling
Yeah Cause theres always more to do theres opportunities to seize but if were
getting overwhelmed and have you ever been in a season like that Oh complete
Ive just recently come out of a season of being overwhelmed Its kind of a hard
thing because part of me feels like there really isnt like any time to start but now
because theres always that idea of like you could just keep pushing it back and like
when is it actually gonna happen Thats good yeah And even with the Gang
with our relaunch in January if I look at it one way I can say I launched too early
it was premature it wasnt ready but if you look at it from the perspective of like
I wouldnt have known what I needed to do had I not launched for me personally
Some people are better at planning but for me a lot of the times I have to take action
to then see what needs to be changed I mean that was what happened with my
YouTube videos I started filming on my Macbook and then I moved to my iPhone
and so by doing it versus waiting for everything to be right I was able to learn and
see and then move forward so Im really hands on So thats a really hard thing to
know when to start I feel like if youre feeling like you need to do something I think
the best thing to do is to think of all the stuff you can take and then just start taking
them and I think it becomes evident if you become overwhelmed and if things need
to drop to the weight size and then you start to see like well is it this project I tried to start
that should drop the weight size I bit off more than I can chew or is it that something else
needs to go because this is really important to me and I dont have time for this
I feel like action is just the best way Thats really good to know At least for me
personally So wow when it comes to looking at you those watching theyll see
what you do now and its its youre about to break a million subscribers I remember
when I had three Youre working on all kinds of cool projects Yeah um but
I have a question for you especially for those watching they may be starting out
theyre totally in the husle phase -Yeah they may be in the discouraged phase -
Yeah where theyre like you know what should I be doing today when I have
three subscribers Yeah You know what would your steps be if you started
from scratch today You had to start all over Yeah Ill give you youve got three
subscribers Okay You have fifteen Twitter followers Aha And twenty
Instagram followers Yeah What are you gonna do Okay this is gonna
sound so corny I feel like I give the corniest answers so thank you for asking me
back I feel like I would do exactly what I did um which let me do you want me
to expand on what I did Definitely So I would start making videos and just
learning how to make them better I would do a lot of research because theres
so much stuff out there including Video Influencers that can tell you how to get a
hold of subscribers What I specifically did which I dont even know if this is a thing
anymore but I went onto other YouTubers that I thought I didnt really know the
word demographics back then but I was just like if people like this person theyre
probably gonna like me like it just felt like it would be a similar audience and I
went through their subscriber list and I messaged like thousands of people a day
with a little blurt of about myself and I was doing giveaways on my channel I never
did any massive giveaways because in theory and this may not have been true
this might not be implicable but in theory I didnt want people to subscribe just for
the giveaway Yeah I wanted it to be enough to spark the interest but then it
was like it wasnt cool enough to like make them subscribe if they dont care enough
for a candle but it was enough to get their attention um and then yeah I would
just I would honestly do the same thing and engage with my subscribers that I do
have which I still really try to do Going back and forth in the comment section on
Instagram Twitter Facebook my YouTube videos and I would get to know other
people that I liked so I still do that all the time We were saying before like if
theres other YouTubers or vloggers or Instagramers if they seem interesting and
I wanna get to know them then I reach out and I say hey whats up or Ill respond
to their Tweets so I would do the same thing now that I did back then Just be nice
to people get to know people work on your content and just keep moving forward
Cause its always discouraging I mean I get discouraged in my size you just kind of
go through seasons of it you know Yeah that was really good Thats awesome
Lightning round This is where we wrap with fire questions You know I suck
at answering questions fast and concise but Im gonna try Ooh Three two
one If you could only have one item during a zombie apocalypse Oh crap
what would it be iPhone 6S+ Got it Okay I can do a lot with an iPhone
What if the cellphone networks are down Ohh snap I didnt think about that
I dont know Some chapstick A good lotion - No weapons- I dont know how to
use weapons Maybe a gun Maybe a gun I just dont know how to use the gun
Yeah well lets see how long youd last in the Walking Dead Not very long Id
be dead But Id have my iPhone 6S+ right next to me What is the best decision
you ever made This is kind of a shallow shallow and deep answer to the question I
have two answers can I give both answers I was gonna say answer number one was
marrying Dan was really a great decision you know I got married really young
it was really scary but its like Im just so thankful to god for Dan and step number two or answer number two would be starting YouTube because it changed our entire life we live a completely different life
than what we did five years a go and it's actually mind blowing like to think back and be like I was living a complete
life in every sense of the word 5 years ago so those two things Wow thats awesome Worst movie you've ever seen
I feel bad say this and it's not even fully true I didnt like Mad Max Rode of fury what ever whatever was called but i did love it i thought visually it was stunning and my husband and I couldnt stop talking
about so it was like did it suck or like if we cant stop talking about it then
Everybodys entitled to their opinion Is it your favorite movie Is it your favorite
Not my favorite I was squeezing him aggressively But you love it I Im - hey if you don't mind
Im a little offended that you said it is the worst movie I have a really I told Sonya
I have a really bad memory so anything beyond Okay like a couple weeks ago
In the last few weeks In the last couple weeks I didnt like Mad Max that much
Thats a qualifier there Whats the opposite of lightning This is not a negative thing
I wasnt thinking about The opposite of lightning is I think this current round - the turtle round
Yeah - Welcome to the turtle round Yeah Dan always says I look like turtle too
so that works Song you on repeat right now that you love Downtown Maklemore
Ooh Yup Aha Im gonna be writing in my first original and when I sat down with
the producer he was like what kind of vibe are you looking for and I wanna do
something like Downtown I was like I want something thats oldschool can
groove I wanna freakin rap on it and I wanna dance on it New Kids on the Block
or Nsync Nsync Im not an Im too young for New Kids on the Block Air dry or
blow dry Air dry I never blow dry my hair Game of Thrones or Glee Glee
because Im a musical person and Game of Thrones I tried watching I was like this
show I can tell this show is good but it was too much for me the blood Book or
kindle Definitely kindle but really neither cause I only read on audible I dont
actually read I only listen Pumping iron or pumping gas Now pumping iron
cause I work with a personal trainer now Okay I feel very very cool Hey do
you have tickets To the gun show Not yet give me about a month and then Ill
have lots of tickets Spring or fall Spring If you had to do a career change Aha
and you had two options WWE Aha or American Gladiators what would you do
WWE Cause I like the whole show thing of it What would your name be Ummm Pumpin
Nikki Thats not a good name huh Thats a great name Introducing Pumpin Nikki
Thats what Id do Id bring lots of drama in the ring Yeah Okay so lastly I mean
people now and well put shownotes in the description but where can people find you
on social media And what is your favorite most active social platform right now
Okay probably okay you can find me as Nikki Phillippi thats what it is everywhere
and then probably my favorite is Instagram but Ive been a bad Instagramer in the last
like two weeks but Ill be on my game any day now you just wait and you see
Coming soon New sta Coming soon New pictures Ive just been kind of crappy
at Instagram in the last couple of days And then lastly top of mind what is just some
encouragement for those that are building that dream building that business building
that YouTube channel and just hustling with video Yeah Alright I hope I dont sound
like a debbydowner but kind of like what I was saying before that the discouragement
the feelings the little funks that you get in dont go away so dont take those as fact
So if you feel down and sad and bummed out and like this isnt going anywhere
just know like alright just cause Im feeling this way doesnt mean that its true
Feelings can lie keep moving forward and know youre probably gonna get crumble with that
feeling again no you'll definitely get crumble with that feeling again and just know its
not true and just keep moving forward So thats my encouragement for you from
Pumpin Nikki I almost punched myself in the face
Hey so thanks so much for checking out this video make sure you subscribe
for more videos to help you build your influence and income with online video
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Whats say you I say that you should subscribe to this channel if youre not already
cause you wont regret it and I think you should thumbsup this video if you havent
already cause you wont regret that either If you have a comment or question
or concern or thought you should leave that down below because I think we all wanna
read it we all wanna see it That would be awesome So thats what I think Bye
See you later aligator
So thanks for checking out this video Thats all we had to do My name is Nikki P
and I like to sing songs Im sittin in my livin room you should all sing along
Lightning round Yes That was so good That was so good Professional your
lung capacitys man dang Thank you Youre welcome I shouldve been a
swimmer Yeah you shouldve been a swimmer Dang it - totally - And all these skills
would be used oh yeah lightning round dont look Lightning round