Today I'm gonna be talking about networks What they are
Why they're valuable Why or why not you should be part of them
Right here on video influencers
Welcome to Video Influencers my name is Benji and today we are going to be talking about
that really popular topic Networks typically called MCNs which is a multi-channel
network if you don't know what that is think of It
as a business that's collecting many YouTube channels
to be under their umbrella CMS which is like just a just a YouTube term for umm bringing
all the channels under one mayor channel and that's what a network is, and I like to
say business because that's what they are they are not only trying to bring together
youtubers for opportunities for the people part of their
network but also opportunities for them selves you have to remember a network is there because
they saw an opportunity to bring together all this creators
and be able to go and get more opportunities for everybody but also for them selves
the reason you need to remember that is when you are joining a network
remember they need you as a youtuber typically they need you as a youtuber to join their
network they cannot survive without you versus you, you don't need the network that's
very true for almost all cases you don't need the network right ? and that's
where you start when it comes to joining a network
if you guys don't know what a network is you are not very familiar
some of the things they offer are a higher CPM which means a higher rate of pay for your
ads that go on to your youtube channel
they bring you branded opportunities or sponsorship opportunities sometimes
they'll help you manage your channel optimize your search engine optimization kinda stuff
and there's many other things that they'll do for you or they claimed to do for you right?
And you as a youtuber will have to sign a contract typically to commit to them to move
your channel Over to their network and become part of that
business And the value for them is number one they
are going to get your views right? They'll add that you they're count or your
subscribers to their subscribers count And because of that they are going to be able
to go and get huge opportunities Bigger than what you might be able to get
by yourself because what they'll do is maybe package a whole bunch of youtubers together
go out to a huge brand they say you know instead of
working with this one youtuber you can work with our top ten and whatever
now there are just so many things to talk about when it comes to networks that I cant
get into it I do have an ebook I'm giving it out for free
we'll put the link down bellow or go to Videoinfluencers.net/networks and I actually
give the top ten things to consider when joining a network or maybe not joining
ok there's plenty histories out there of people having horrible experiences with
their networks and one of the reasons that is
it's because they forget their value again I cant stated enough times this business
this networks they need you to run their business ok they're only existing because youtubers
agree to join them and create this bigger opportunities
So make sure when you are joining these network that they're offering a value that's equal
to what they are asking 'cause Sometimes they'll ask for stuff like a portion
of your ad revenue which in some cases if you are not making very much that's a big
deal Ok they'll ask for a percentage of the sales
opportunities or the branded sponsorships They'll ask for other things there so many
different things that I cant it's on my ebook And you want to make sure what ever they ask
of you they're returning equally value or more
I always like more right? And you gotta make sure in your contract which you always gotta
read That all these terms are stated in there do
not relay on verbal statement or verbal commitment You want it in writing in the contract
I'm not an attorney my self so im not giving legal advice here but what I can say
is if you do have a contract that you need read by somebody on the legal word an attorney
totally pay it its totally worth it to have someone professional that's thinking about
your position your best interest at hand before the MCN
because again they are a business they're protecting they're on value you need
to protect your own value So that's what I wanted to leave you with
I know is still not great You know video to be able to decide my ebook
would be the best thing to do I'm not saying just to try
To sell it I'm not making any money from it I'm giving it away for free
But yeah remember your value as a youtuber You are a content creating machine you pump
out videos faster than most production teams Or studios could ever do and sometimes your
quality is as good if not better and you have an audience you have an audience
that is loyal to you that comes back to you that wants your video and your content and
trust your integrity and your recommendations so that being said
tread lightly be careful make sure you are getting what they're asking of you and good
luck
hey that's being another segment of Video Influencers where we are helping you build
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comment bellow on what your thoughts were on this video
and I'm Benji follow me on Twitter BenjiManTv hope this was valuable I'll talk to you later