Have you wondered why your business is not growing? Well I'm going to share with
you some ideas that I've tested and tried and I know that they'll work.
Hey Kirk Duncan here and today, we are talking about why your business is not
growing. I mean really? You got the right product, you got the right service,
you're doing everything that everybody else says you ought to do but for some
reason, the business is not happening and you probably are sitting there at your
desk or you know watching me on your phone right now trying to figure out
like what is going on and you can't figure it out.
Well, you see there are business practices but then there also
are personal practices and sometimes as a business owner what you forget is, that
you are your number one marketing point and if you are not in a good place, it
doesn't matter what product or service you have. It's not going to perform as
well as you wish it would. So I've got some ideas for you here that I've tested
and tried and they work. Now, I'm only posing them to you as an
idea because you're the one who gets to decide if they really are you know
what's gonna make a big difference here. But I'm going to uncover for you some
different reasons why you're not having business and where you're looking around,
going everything should be working but it's not. Something's off and here's your
number one big mistake. Number one big mistake is you're looking outside
yourself trying to fix something around you instead of taking a look at yourself.
We tend to forget this right? We look at our employees, we look at our marketing,
we look at all the website, the business card, the fliers. All this stuff so how
the product is all set up but we tend to forget, "wait a minute" this whole business is
coming from you. Even if it's a product or a service of somebody else's and
you're representing it, you're still the one involved. So when a when a business
needs to improve, you got to come to the center of the core of what it is and
it's you. And so I've got 5 different reasons here of what you ought to do
next to be able to help your business improve. So let's talk about each one of
these. The first one that happens, it's called "Maximum Capacity". Now maximum
capacity you know like you go into a restaurant and you look in the
restaurant and there's this little plaque on the wall and that says maximum
capacity 157. That means that that restaurant only
has enough space for 157 guests. Because that's all the larger the walls are
that's all the I mean the distance between the walls and the chairs and the
tables and and they have a really a maximum for safety. And here's something
you may not realize is that you have inside your mind, a maximum capacity
setting for the number of clients you have. It's not because of a number of
employees or your systems, it's you literally can tap out and literally run
clear to your maximum capacity. And no matter how hard you try to add new
clients, you keep coming back to the same number. And what's wild as inside your
mind, your mind literally has a setting, a number and that number stays permanent.
And if you go above it, well then you lose some clients and then you come back
to that number. You go below it, you pick up a few more clients and it always
comes back to that same number. So maximum capacity is a mindset setting.
How do you change your mindset and this maximum capacity number? Well, most
business owners don't get involved and start actually picking the number of
clients that they want and they also don't pick the type of client that they
want and they also don't pick the experiences that you're going to have with
that client. The number, the type and the experience to change your maximum
capacity setting you need to get involved and go, "Okay, I want to have this
number of clients and I want to have these types of clients to work with and
I want to have these kinds of experiences. Because based upon your old
maximum capacity number, what happened was you had certain experiences, with
certain types of people that then set that maximum capacity number in your
mind. And now you're working your tail off trying to figure out how to increase
business but you're actually battling the very setting inside your own mind. So
remember those three parts when it comes to maximum capacity. You got to pick the
number, pick the type of customer you want to work with and the experiences
you want to have. Now to really, really make this work for you, it'd be super
important to actually put this in a documentation and literally put at the
top the page the number of clients. Next paragraph, you put the type of client you
want to work with and the next paragraph, the experiences you want to
have. Because your mind will not unlock and let go of this number until you give
it a new setting. And it's more than just saying a number. The type of person you
want to work with and the experiences you want to have must be detailed out.
Now, if you want to really go for this, you might want to take a whole page to
describe the type and take a whole page and describe the experience. The more
detail that you give your mind of this new setting, of the number of clients you
want to have, well then that's the sooner it's going to happen. So that's number
1, is maximum capacity. Do some work on that because every time I have one of my
mentoring clients, who are stuck in the number of clients, I go right to this and
eyes up you're maxed out. Maximum capacity this is what you do and they do
these three steps I gave you, boom! It unlocks and then they're, "Like whoa!
what's going on?" I got so many people say, "Hey you unlocked your number" And you
move that number up. So now you've got a new problems like, "Whoa! it's too much
business right? Business is all about relationships.
Now, who would have thought that personal relationships
affect new business relationships? But come on your that you're the common
denominator in everything you do. So if it's personal life or business life. You
know for some reason, people think that my business part of my life and my
personal life are two different worlds, two different things. But you're actually
the common denominator between two of those. So you know how do you treat your
wife? How do you treat your kids? How do you treat your neighbors? What do you
think about your neighbors? You know where are those
relationships? Where are those relationships that are not doing well? So
another step to be able to increase business is literally make a list of the
top 10 relationships that have the most struggle right now in your life. Because
those people who you're having to struggle with in your life right now,
those struggles are inside you and those type of people you have those struggles
with, are certain types of clients. So if you have struggles with these kinds of
people, well out here those kind of clients aren't going to work with you
because you can't work with that type of person. So literally your top 10
struggles that you're having in and personal relationships or business
relationships whatever it is, those are affecting business in a big way. There's
only a certain number of types of people in the world and if you have challenges
with 70 or 80% of those, you're going have a struggle in business because your
personal struggles show up in business moments. So make a list of top 10
relationships you're struggling with and do whatever it takes to mend or make
some progress with those relationships. Means you're probably going to have to say
you're sorry a whole bunch of times. You're probably going to have to eat some
humble pie here and really take a look at yourself and like wow! You know I'm the
cause of my business not working well because I'm letting these struggle
relationships just sit out there. So clean up those relationships at least
get to top 10. Are there more than 10? Oh yeah, I bet right now you probably got
over 30 that's going on. Every time I mentor someone then we clean up, the top
10 numbers start moving business, starts taking off but then it reaches this new
level and it's like whoa! we got to do it again. So start with 10 but just figure
there's probably about 30 relationships you got to clean it up. Don't let
it go too long because it's affecting business. Here's the common denominator
okay next, your voice. The way you think about yourself
shows up in your voice and the way you talk about yourself inside your head,
shows up in your voice. And when you type emails, that's your voice. When you type
texts, that's your voice. When you make a video or leave a voicemail or
whatever you're doing and talking to people in the shop or the office or
you're out of people's homes, your voice is a representation of how you think. If
you've got negative thoughts inside your head, that shows up in your voice. So
another way to improve business is to clean up your voice so that your voice
is more attractive, it's more confidence, more sure, it's something that people can
trust and that's why you might want to find my video here about how to clean
out the negative thoughts inside your head because you, your voice is affecting
business. And if you're wondering why that last deal didn't close or why you
lost a couple clients lately, you're trying
it's product or service, you may want to check in with your voice. And if you
don't think that your voice is in what you do, your voice is what wrote the
fliers. Your voice is what's put things together, so really take a look at what's
going on inside your head and take those steps and how do you clean up what's
going on inside your head. So your voice will improve. Literally just take all the
negative stuff that's going on inside your head. Write it on a piece of paper.
Throw the piece of paper away. Take it from here to paper to the garbage can.
That's a simple step but you got to go watch my video about how to clear out
negative thoughts. But it's a simple step is take whatever you're thinking that's
not good put it on paper. Shred it, tear it up, throw it away and
just move those thoughts out of you. So your voice will change and your voice
will improve. And then when you're talking people, people can hear that
trust. Okay, next step. Presentations. I mean literally the way you present
yourself, the way you stand in front of people, the way you hold your product, the
way you do things, your presentations have to improve because it's very
natural for a human being to digress and because once you get into business and
you kind of get laxed with it, you get comfortable with it. You kind of start to
think like, "Oh, I don't have to really be on my A-game.
But remember, presentation is everything. The way you dress, the way you look, the
way you show your products, the way you show your service. Presentation matters
because yeah, you may have a great product and service but people always
remember that first impression. Do you want them to give you referrals? Well, how
did you show up the first time you should met that person and how do you
keep showing up? So check in on your presentation because the way you are, the
way you show up, is all they got inside their mind and really referrals are the
best way to run business right? And if you're not getting referrals and it's
not working as fast or as big as you want, you may have just let it kind of
slack and kind of drizzle down and kind of you know have some of that digression
going on because you're too comfortable with your business. You think you've
arrived. You think you have it all put together. People are still looking at you.
There's always still that next new client, the next new person, the next new
thing you're doing and check in. Look in the mirror and ask yourself the question.
Do you look like somebody people would trust?
That's before we even open up your mouth. Do you look like somebody that somebody
would trust? And really take a look at that because the way you present
yourself, is the way your business is going. Okay, the last one. Super important.
Super important is your own personal energy and how do you change
that? Well you got to sleep better, you got to got to eat your vegetables,
drink water, take care of yourself. This personal energy, it comes from inside you.
It comes from the inside and works its way out. But really, if you're not getting
very many hours of sleep, something you ought to consider is getting a
meditation CD so you can sleep deeper. Because that really affects your
personal energy all day long. It affects if you get triggered or you
react or if you had a grumpy or you have bad moments. But this personal energy is
not about being spastic or hyper, you know where woah!!! this kind of person. This
right here, this personal energy is literally just the presence that's
around you. So when people are around you, what do they feel? You know, do they feel
like, "Wow, every time I'm with you, my life is boosted. It's moving, it's
improving. So this personal energy, sleep is a big
one. Water, oh, water is huge. You probably don't drink very much water, you're
drinking other liquids that don't really that's kind of rip in the water out of
you. Because if you're not hydrated you're not thinking straight. If you're
not thinking straight, then what happens is you're making decisions and that are
not as the best that could be and also you're more emotionally triggered. So low
water content really affects your personal energy. So you got sleep, you got
water and then seriously, I know I'm going to say it.
I'm not your mother but I'm going to say it. You got it your vegetables. More greens.
You got to get more greens inside of you. I'm looking outside my windows
right now and green is fresh. Green is alive and so the more greens
you can eat, the more vegetables you can eat, the more you're going to feel like
you're alive and people want to do business with people who are alive. They
don't want to do business with people who have dead energy and you probably
have dead energy. You're probably not eating your vegetables because there's
too much packaged food in the world that doesn't have vegetables in it.
And this is stuff you like really grow and it really is a live food. So build up
your personal energy and notice how this is going to influence your business.
Hey, I care about what you're doing because it's a lot of work. I'm a
business owner too. You got to do the work. Stop making it all about somebody
out here and take a look at yourself. Which of these 5, do you need to work
on? As your mentor right now, I'm going to tell you, you got to work on all 5. Why
not? because when you work on all five the numbers are going to start to go up. And
then people refer people to you and that's what business is all about.
Reaching out making a difference in the world. So pick one. Let me tell you
which one to pick with them. Here's the one you pick right now. The one you do
today. The one you do today has to do with personal energy. Start with number
5. Get better sleep tonight. Drink more water and eat a lot of vegetables. You'd
be so glad you did. Business is going to improve then take care of the other 4.
Alright get her done. Go get her done. Hey, let's rock and roll
but don't let this be the last video yet. Subscribe, ring the bell and hey, I got
more coming your way.