- Today, we're gonna talk about my new book.
I'm very excited and if you look at the title,
you'll see why this video is not click bait
and I want just a minute to tell you all about it
'cause I'm very excited, but honestly, I feel like
this - this is not the place to do it.
This is literature, we should go somewhere a little grander.
Now, I might agree with you if you said
we could have had a more creative title for the book,
but I feel like you know what this book is about
just from looking at the cover.
I've been working in coffee now for nearly 20 years
and learning about coffee, teaching about coffee
and this book is the kind of concise summary
of everything that I think is important
to help you make great coffee at home.
But you might ask who exactly is this book for?
Now, it's written really for anyone
that makes coffee at home and who likes the idea
that it could be a little bit better.
It is divided into six different sections
and section one covers how to buy great coffee.
You walk up to a wall of retail
and it can easily feel overwhelming.
I wanna help you find the thing you really love
and avoid the thing you really won't.
Section two is the essentials for great coffee at home.
Coffee equipment, what is essential?
Where are there kind of great value items?
Where are the kind of nice to haves?
Now, section three is about how to taste coffee.
(slurps coffee)
(Mmm)
Developing your sense of taste,
developing your palette around coffee is really useful.
It's not only fun.
It doesn't just make coffee more enjoyable,
but it actually helps make you
a better coffee brewer day-to-day
'cause you can understand the changes that you're making.
Now, section four is of course how to brew great coffee
with the most popular brewing methods out there.
We'll give you step-by-step guides
as well as recipes and tips and tricks to help you make sure
you're getting the best out of every brew.
Section five is about iced coffee and cold brew.
(ice clanks)
Now, I think iced coffee is something we could be drinking
all the time and it's definitely something
we should be making at home.
And then of course there is espresso.
It's a pretty big chapter on espresso
because it's not just the step-by-steps.
We actually start with understanding espresso machines,
how to buy the right espresso machine for you,
how to buy the right grinder
and then we get into the theory of espresso.
So you understand what you're doing and why,
which turns it from a fussy finicky hobby,
into an absolute pleasure and delight first thing
in the morning.
And that, I think, pretty much covers it.
Now I'm not gonna pretend
that if you've watched every YouTube video,
if you've absorbed that information,
if you are a skilled, skilled home brewer
that this book is gonna be truly essential to you.
But if you learn best from the written word,
if you need a gift for a coffee loving friend,
if you wanna support the stuff that we do on this channel,
then I hope this is the perfect book for you.
Now to celebrate its launch,
we have signed a staggering number of books and these,
we will be dispatching all over the world
to warehousing for you.
Thank you very much.
Now it's really important to us that these warehouses
are as close to as many of you as possible to try
and keep shipping rates as cheap as possible.
We have three warehouses.
One is in the US.
One is in the UK and one is in Europe
and I hope that keeps shipping fees down,
but if you are concerned about price, honestly,
the cheapest place to buy it is Amazon.
There's a link in the description to Amazon down below
and there's a link to the signed copies as well
that will take you
to the correct place wherever in the world you are.
And for fans of audiobooks, don't worry,
we've got you covered.
So we're back, let's talk about release dates.
Now in the UK, the release date is September 15th,
that means stock from pretty much everywhere
ships September 14th, so it's arriving in most places
September 15th.
Europe, we'll be aiming to do the same thing
but shipping may take a little bit longer.
In the US, the release date is technically October 4th,
which is a little bit later.
We're gonna try and get them out as early as is possible
without making the publisher very cross
because, you know, they tend to embargo these things
but we're gonna ship as soon as we can.
Linked down below are my Twitter and Instagram,
they're the easiest places I'll be kind of updating stuff,
like release dates and shipping dates for the US copies.
So if you wanna know what's going on, check in down there.
Now we did also build a website for the book.
That will give you an idea of a bit more about what's in it,
a little bit more about the photography that's inside it,
kind of a feel for the whole thing
and speaking of the photography, we needed a lot of props
to shoot all the photographs in this book
and we kept as many of them as we could
and we're gonna give them away.
We're gonna kind of bundle them up
into eight different bundles and give them away to you,
lovely people all around the world.
For details on how to win one of those bundles of props
of coffee equipment, then there's a link
in the description down below and that's it.
That's this announcement.
I am really excited to get this out into the world.
Inevitably also like a little bit terrified.
There's a kind of scary thing about making a thing
and sharing it with the world, but I really,
really hope you enjoy it, I hope you find it useful.
Let me know what you think, when you get your hands on it.
Let me know if you're enjoying it.
Let me know if it helped you make better coffee
at home because that's really all I want to do.
But for now, I'll say thank you so much for watching
and I hope you have a great day.